<?xml version="1.0" encoding="ISO-8859-1" ?>









	<rss version="2.0"> <channel> <title>Bitpipe: Brand Loyalty Research</title> 
	<link>http://www.bitpipe.com/rlist/term/Brand-Loyalty.html?asrc=RSS_BP </link> <description>White papers, webcasts,
	podcasts, IT downloads and product information provided by Bitpipe</description>
	<language>en-us</language> <lastBuildDate>Fri, 01 Feb 2008 11:15:24 EST</lastBuildDate>
	<pubDate>Fri, 01 Feb 2008 11:15:24 EST</pubDate>  <item> <title><![CDATA[Brand Management &#45; Leveraging the Power of Integrated Marketing]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1201886579_930.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    The evolution of consumer marketing causes everyone to think in new ways. Instead of reaching consumers through traditional media&#44; Internet&#44; product placement and word of mouth are good alternatives. Discover the benefits of integrated brand ma...
   Published by: SAP America Inc]]></description>
		<pubDate>Fri, 01 Feb 2008 24:00:00 EST</pubDate> </item>  <item> <title><![CDATA[The High Stakes of Security: Protecting Your Brand]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1176138058_831.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    This white paper reviews a security approach that&#39;s integrated with your business strategy. Without this&#44; you&#39;re risking a lot more than downtime or the simple loss of information assets or capital&#45;you may be betting your organization...
   Published by: IBM Software Group]]></description>
		<pubDate>Fri, 01 Dec 2006 24:00:00 EST</pubDate> </item>  </channel> </rss>

