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| Business of Information Technology > Business Processes > eCommerce > |
mCommerce
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ALSO CALLED: Mobile Commerce, Mobile eBusiness, Wireless Commerce, and M Commerce
DEFINITION: M-commerce (mobile commerce) is the buying and selling of goods and services through wireless handheld devices such as cellular telephone and personal digital assistants (PDAs). Known as next-generation e-commerce, m-commerce enables users to access the Internet
Definition continues below.
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Posted: 06 May 2008 | Premiered: 06 May 2008, 09:00 EDT (13:00 GMT)
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MCOMMERCE DEFINITION (continued):
without needing to find a place to plug in. The emerging technology behind m-commerce, which is based on the Wireless Application Protocol ( WAP), has made far greater strides in Europe, where mobile devices equipped with Web-ready micro-browsers are much more common than in the United States. In order to exploit the m-commerce market potential, handset manufacturers such as Nokia, Ericsson, Motorola, and Qualcomm are working with carriers such as AT&T Wireless and Sprint to develop
mCommerce definition sponsored by SearchMobileComputing.com, powered by WhatIs.com an online computer dictionary
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