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  May 21, 2013
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Wireless Marketing

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ALSO CALLED: eMarketing
DEFINITION: Wireless marketing offers direct, personalized, location-based ads and campaigns
Wireless Marketing White Papers (View All Report Types)
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Mobile Optimization – It’s Now or Never
sponsored by AT&T Corp
WHITE PAPER: Read this article to discover best practices for creating a a consumer-friendly, mobile shopping experience.
Posted: 21 Sep 2011 | Published: 21 Sep 2011
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TOPICS:  eBusiness | eCommerce | Mobile Device Management | Mobile Payments | Networking | Wireless Computing | Wireless Industry | Wireless Internet | Wireless Marketing | Wireless Networks
AT&T Corp
Ten Tips for Effective Lead Management
sponsored by Marketo
WHITE PAPER: Learn 10 tips for effective lead management that will enable you to create more educated buyers, help you better understand their needs and ultimately increase revenue.
Posted: 20 Mar 2008 | Published: 01 Mar 2008
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TOPICS:  B2B | Campaign Management | Data Quality | Lead Generation | Marketing Information Systems | Online Marketing | ROI | Sales and Marketing Software | Search Engines | Web Content Management | Wireless Marketing
Marketo
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