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Web Site Analytics White Papers (View All Report Types)
 
A fresh approach to analyzing massive amounts of event-level data
sponsored by Looker
WHITE PAPER: This white paper describes the benefits of moving beyond traditional BI tools for analyzing massive amounts of granular, event-level data.
Posted: 16 May 2014 | Published: 31 Jan 2014

Looker

Predictive Performance
sponsored by Limelight Networks, Inc.
WHITE PAPER: Access the following white paper to uncover new, innovative approaches to digital experience performance monitoring. Get a firsthand look at how you can develop a more comprehensive measurement model, predict outcomes, and more.
Posted: 15 Jan 2014 | Published: 15 Jan 2014

Limelight Networks, Inc.

Responsive Web Design and FirstSpirit
sponsored by e-Spirit AG
WHITE PAPER: Access the following brief white paper to uncover a CMS solution that can automatically detect and deliver your content to any mobile device in a way that is both seamless and properly tailored. Learn how this solution can enable a truly responsive design and maximize the web experience overall.
Posted: 25 Feb 2014 | Published: 25 Feb 2014

e-Spirit AG

Selecting a Web Content Management Solution for Your Business
sponsored by IBM
WHITE PAPER: Access this rich white paper to learn the the properties of a high quality WCM platform. Learn what the newer products are capable of, and you'll be aware of what qualifies as an up-to-date and effective system for your business. Discover the attributes of WCM tools that offer a personalized, enhanced experience for your customer.
Posted: 25 Mar 2015 | Published: 03 Apr 2014

IBM

Impactful Email Marketing: Using Behavioral Analytics to Create Relevant Messages
sponsored by Bronto Software
WHITE PAPER: A successful strategy for taking your email marketing/web analytics integration beyond traffic analysis is to use web analytics for gauging effectiveness of email marketing initiatives and determining optimization tactics.
Posted: 06 Oct 2008 | Published: 04 Oct 2008

Bronto Software

Roadmap for Effective Performance Monitoring at a Reduced Cost
sponsored by Neustar┬«
WHITE PAPER: This document provides a roadmap for web delivery teams to reduce operational expenditures, and shows how to improve the effectiveness of critical information required for decision-making for Internet services.
Posted: 11 Feb 2010 | Published: 11 Feb 2010

Neustar®

Introduction to Web Analytics for E-Commerce: How to Track Activity to Optimize Your Website
sponsored by GeoTrust, Inc.
WHITE PAPER: This white paper explores the basics of web analytics and why they're important, what metrics you should track, and how you can use this information to optimize your site and encourage customers to visit often and buy more.
Posted: 30 Sep 2013 | Published: 31 Dec 2011

GeoTrust, Inc.

Seven Email Marketing Refreshes
sponsored by Bronto Software
WHITE PAPER: This whitepaper will detail seven key points that will help you quickly enhance your email-marketing program. You may also find some low hanging opportunities that you weren't aware you were missing.
Posted: 06 Oct 2008 | Published: 04 Oct 2008

Bronto Software

Choosing a Load Testing Strategy
sponsored by Borland Software Corporation
WHITE PAPER: Compromising performance testing means applications are prone to failure, users cannot trust them, and developers and IT spend their time chasing problems rather than building the next generation application.
Posted: 24 May 2006 | Published: 01 Apr 2006

Borland Software Corporation

Personalized Marketing and Web Analytics
sponsored by IBM
WHITE PAPER: In this white paper, uncover the gold mine that lies within behavioral data, identify the specific nuggets to mine, and learn how to leverage behavior data to increase marketing returns at every stage of the customer life cycle, both online and offline.
Posted: 01 Mar 2014 | Published: 28 Feb 2013

IBM
 
 
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