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ALSO CALLED: Mobile Video Services
DEFINITION: Digital multimedia broadcasting (DMB) is a method of multicasting multimedia content to mobile and portable devices, such as cell phones, by satellite or terrestrial services, or a combination of the two. Some DMB-capable receiving devices can render content that isindividualized to the location or subscriber. Common examples of multimedia broadcast content include: Text and audio Text, audio,  … 
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VIDEO SERVICES DEFINITION (continued): … Digital multimedia broadcasting (DMB) is a method of multicasting multimedia content to mobile and portable devices, such as cell phones, by satellite or terrestrial services, or a combination of the two. Some DMB-capable receiving devices can render content that isindividualized to the location or subscriber. Common examples of multimedia broadcast content include: Text and audio Text, audio, and still or animated graphics Audio and full-motion video Text, audio, and full-motion video Multiple, concurrent display areas, images, or programsThe most popular application of DMB is mobile television. Movies, video clips,music, RSS feeds, and text messages can also be transmitted. Mostexisting and proposed DMB services operate on a fee-based subscriptionbasis, although advertising has been suggested as a revenue source. Afree state-operated DMB service is available in South Korea.
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