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Sales Force Automation

ALSO CALLED: SFA
DEFINITION: Sales force automation (SFA) software is a type of program that automates business tasks such as inventory control, sales processing, and tracking of customer interactions, as well as analyzing sales forecasts and performance. Businesses may have a custom version developed specifically for their needs,  … 
Definition continues below.


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Presentation Transcript: Drive Sales Performance: Keys to Preparing Your Reps for Today's Sales Environment
sponsored by SAVO Group
WHITE PAPER: This transcript is from the webcast entitled by the same name. It focuses on how top organizations are improving productivity, increasing sales and driving higher quality performance from every rep.
Posted: 02 Oct 2008 | Published: 02 Oct 2008
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Closing the Order-to-Cash Performance Gap between Document Processes and SAP® Solutions
sponsored by Esker Inc.
WHITE PAPER: For businesses running SAP solutions, manual processing of customer order and billing documents limits their ability to improve order-to-cash performance. Learn about technology that reduces processing time, costs, and DSO while maintaining accuracy.
Posted: 01 Oct 2008 | Published: 30 Sep 2008
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5 Fast Payoffs from Investing in a Demand Generation Solution
sponsored by Manticore Technology
WHITE PAPER: This white paper reviews the foundational building blocks needed to achieve fast payback from investing in demand generation.
Posted: 29 Sep 2008 | Published: 29 Sep 2008
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It's All about the Salesperson: Taking Advantage of Web 2.0
sponsored by Oracle Corporation
WHITE PAPER: This paper examines the challenges salespeople face, the growing Web 2.0 trend in the enterprise, and the drivers for a new breed of social applications that complement traditional CRM systems to help sales users close more deals quickly.
Posted: 19 Sep 2008 | Published: 19 Sep 2008
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Driving Your Channel Business
sponsored by SAP America Inc
WHITE PAPER: This white paper discusses key channel business trends, highlights the complexities and challenges of different channel models.
Posted: 17 Sep 2008 | Published: 17 Sep 2008
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End-User Experience and Performance Management (EPM): The Key to Better ERP Results
sponsored by Knoa Software
WHITE PAPER: This Executive Brief details a scenario where a billion-dollar heavy equipment manufacturer who used the end-user performance insight delivered by Knoa EPM to evaluate a shortfall in reaching a corporate performance objective.
Posted: 10 Sep 2008 | Published: 09 Sep 2008
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Leveraging Real-Time Web Collaboration to Improve Your Sales Process
sponsored by Cisco Systems, Inc.
WHITE PAPER: Top sales organizations have embraced real-time Web collaboration solutions and use them every day to improve their interactions with customers, partners, and within their internal sales teams. Learn how it can improve performance in your organization.
Posted: 04 Sep 2008 | Published: 04 Sep 2008
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Increasing Productivity for the Windows Mobile Workforce
sponsored by Celio Corp / REDFLY Mobile Companion
WHITE PAPER: The REDFLY Mobile Companion is a smartphone terminal that allows the smartphone to be used like a laptop when connected to REDFLY, its 80-key keyboard and 8-inch display allow users to interact with Word Mobile just like any word processor.
Posted: 29 Aug 2008 | Published: 29 Aug 2008
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The Best Database Marketing Discoveries for B2B Companies
sponsored by Extraprise Group, Inc.
WHITE PAPER: This white paper introduces client snapshots which illustrates how implementing specific B2B database marketing tactics improved the results and effectiveness of each company's overall marketing spend.
Posted: 10 Aug 2008 | Published: 01 Aug 2008
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Gartner's Magic Quadrant for Marketing Resource Management
sponsored by Aprimo, Inc.
WHITE PAPER: MRM is a set of processes and capabilities designed to enhance a company's ability to orchestrate and optimize internal and external marketing resources.
Posted: 24 Jun 2008 | Published: 01 Jun 2008
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Software as a Service Dramatically Improves CRM Success
sponsored by Oracle Corporation
WHITE PAPER: This Yankee Group white paper explores what companies must do beyond software as a service (SaaS) solutions to improve sales effectiveness, increase customer satisfaction and provide a differentiated customer experience.
Posted: 02 Jun 2008 | Published: 01 Feb 2008
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Why CRM? The Business Case for Customer Relationship Management
sponsored by Oracle Corporation
WHITE PAPER: This paper makes the case that companies that understand the strategic value of CRM technology to achieve dramatic increases in revenue, productivity, and customer satisfaction will have a significant lead on those who lag in the adoption of CRM.
Posted: 02 Mar 2007 | Published: 01 Jul 2006
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SALES FORCE AUTOMATION DEFINITION (continued): …  or choose from among the increasing number of sales automation software products, such as Interact Commerce's ACT! and GoldMine Software's GoldMine. Sales automation software is sometimes called sales automation software software, and sometimes called customer relations management (CRM) software.

SFA packages typically include a Web-ready database, an e-mail package, and customizable templates. A three-tiered architecture is typically used to separate … 
Sales Force Automation definition sponsored by WhatIs.com, powered by WhatIs.com an online computer dictionary



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