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Sales Channels White Papers (View All Report Types)
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Ten Tips for Accelerating Your Lead Generation Pipeline
sponsored by Salesforce.com
WHITE PAPER: 61% of B2B marketers send all leads directly to sales; however, only 27% of those leads will be qualified. This white paper describes 10 ways that marketing automation can help you shorten the length of your sales cycle—without investing any additional time or resources.
Posted: 23 Mar 2016 | Published: 31 Dec 2015

Salesforce.com

Salesforce for B2B Marketers: The Complete Guide
sponsored by Salesforce.com
WHITE PAPER: This e-book guides marketers through several B2B automation software use cases, demonstrating how businesses can generate quality leads through targeted personalization.
Posted: 22 Mar 2016 | Published: 22 Mar 2016

Salesforce.com

8 Ways Pardot Can Unlock Salesforce CRM
sponsored by Salesforce.com
WHITE PAPER: In this resource, you will learn how to unlock superior Salesforce CRM by leveraging a B2B marketing automation platform, satisfying a new breed of consumer demands. Read on to obtain greater control over your lead management, and learn how to fill your pipeline with sales-ready leads.
Posted: 22 Mar 2016 | Published: 22 Mar 2016

Salesforce.com

How to Elevate Sales Team Performance
sponsored by Microsoft
WHITE PAPER: Using performance metrics and effective planning, you can improve your sales process. Access this white paper to uncover performance difference in organizations that optimize their process, and how not to end up like the ones that don't.
Posted: 11 Mar 2016 | Published: 11 Mar 2016

Microsoft

Turn Social Media Relationships into Closed Sales
sponsored by Microsoft
WHITE PAPER: The most effective sales teams make it easy for their executives and account managers to make sense of social data. In this resource, you'll discover how to use social to drive sales leads, build lasting social relationships, and more.
Posted: 11 Mar 2016 | Published: 11 Mar 2016

Microsoft

7 Tips to Accelerate Sales Performance
sponsored by Salesforce
WHITE PAPER: Dialing potential leads is not only one of the best ways to connect with customers, but also one of your best possible prospecting tools. Access expert cold calling tips for best practices on preparing for a sales call.
Posted: 01 Mar 2016 | Published: 01 Mar 2016

Salesforce

The Future of Sales: Insights From 14 Thought Leaders
sponsored by Salesforce
WHITE PAPER: Sales tools and methodologies have started taking small steps forward, but what does this say about where it's going? See what 14 sales leaders have to say on how to maximize sales performance.
Posted: 26 Feb 2016 | Published: 26 Feb 2016

Salesforce

How the Sales Landscape has Changed
sponsored by Microsoft
WHITE PAPER: Backed by useful stats on how your peers are selling effectively, this detailed infographic reveals 3 steps to optimal sales. Tap this resource and discover details of each step that can help you deliver the distinctive client experience.
Posted: 06 Jan 2016 | Published: 06 Jan 2016

Microsoft

How to Maximize Sales Productivity in the Modern Workplace
sponsored by Microsoft
WHITE PAPER: This white paper presents a three-step strategy towards selling more effectively. Access now and get details on staying focused, winning faster, and building trust.
Posted: 16 Dec 2015 | Published: 16 Dec 2015

Microsoft

Sink or Sell: Your Guide to Modern Sales Survival
sponsored by Microsoft
WHITE PAPER: This resource offers insight to help your sales team deliver an optimal customer experience by adopting modern sales productivity technologies. Discover which tools can accomplish this task, and how the value of an integrated platform can help your salespeople increase customer loyalty.
Posted: 14 Dec 2015 | Published: 14 Dec 2015

Microsoft

The Value of Customer-Centric Merchandising
sponsored by IBM
WHITE PAPER: This white paper presents a customer-centric merchandising strategy that encompasses assortment planning, customer and product attribute management, and pricing and promotion strategy. Learn how you can place the customer at the center of this entire process.
Posted: 16 Oct 2015 | Published: 29 Jul 2011

IBM

5 Reasons for Sales Teams to Embrace the Power of Analytics
sponsored by Salesforce.com
WHITE PAPER: This e-book outlines the top five reasons why analytics is poised to transform sales. Read now for tips on keeping your team ahead when you get critical business data right where sales actually happen.
Posted: 10 Sep 2015 | Published: 10 Sep 2015

Salesforce.com

The Complete Guide to B2B Marketing
sponsored by Salesforce.com
WHITE PAPER: This white paper till guide B2B marketers through the eight main pillars of digital marketing with checklists and worksheets to help them along the way. Access this resource now to build a b2b marketing strategy from the ground up.
Posted: 02 Sep 2015 | Published: 02 Sep 2015

Salesforce.com

Business Plan Blueprint: Turn Your Dreams Into Actionable Goals
sponsored by ConnectWise
WHITE PAPER: This e-book and planning worksheet will walk you through the steps to creating a winning business plan and change the way you look at your business processes.
Posted: 19 Jul 2013 | Published: 19 Jul 2013

ConnectWise

Online Christmas Shopping Recap Report 2014
sponsored by IBM
WHITE PAPER: This report provides a summary of online retail shopping data and trends from the 2014 November and December Christmas season.
Posted: 20 Feb 2015 | Published: 20 Feb 2015

IBM

5 Tips to Sell Faster, Easier
sponsored by Oracle Corporation
WHITE PAPER: Access this white paper to find out how you can leverage technology and consumer trends to build a successful modern sales force.
Posted: 12 Dec 2014 | Published: 12 Dec 2014

Oracle Corporation

3 Funnel Points for Successful Lead Management
sponsored by Harte Hanks
WHITE PAPER: Access this whitepaper to discover the 3 main funnel points for a successful sales strategy. Read on to find out how to calculate your campaign for success, and how to measure your call center metrics appropriately.
Posted: 01 Dec 2014 | Published: 01 Dec 2014

Harte Hanks

How to Move from Opt-Out to Community Relevance: 31 Keys to Success in the SAP Ecosystem
sponsored by JonERP
WHITE PAPER: In this resource, find 31 tips for inbound content marketing to the SAP community. This fresh approach to marketing engages prospects on social channels while also attracting search traffic via compelling content. Read more inside to learn how to target the SAP ecosystem and become a relevant vendor in the market.
Posted: 18 May 2012 | Published: 18 May 2012

JonERP

Selling Solutions: How to Use the Pain Chain to Sell Technical Solutions
sponsored by ConnectWise
WHITE PAPER: This resource explores selling solutions for IT service providers. Learn about what a Pain Chain is, how it works, and how to use it as a successful sales strategy. When used correctly, the Pain Chain becomes a useful tool that can help strengthen your relationship with your clients.
Posted: 03 Jan 2012 | Published: 03 Jan 2012

ConnectWise

Winning in Today's Environment: Six Imperatives for the Chief Sales Officer
sponsored by Oracle Corporation
WHITE PAPER: Download the Oracle CRM White Paper, "Winning in Today's Environment: Six Imperatives for the Chief Sales Officer," to learn how you can deploy several best practices to achieve unparalleled sales success in your organization.
Posted: 20 Oct 2009 | Published: 01 Oct 2009

Oracle Corporation

Reducing Server Total Cost of Ownership with VMware Virtualization Software
sponsored by VMware, Inc.
WHITE PAPER: Technology purchases are often quantified simply by hardware and software costs. But there's more to it. This TCO study takes a holistic view.
Posted: 13 Nov 2008 | Published: 13 Nov 2008

VMware, Inc.

Sales 2.0: How Businesses Are Using Online Collaboration to Spark Sales
sponsored by Oracle Corporation
WHITE PAPER: This white paper examines research that reveals how sales and marketing professionals who use collaboration and Sales 2.0 tools gain a competitive advantage over their peers who do not use them.
Posted: 19 Sep 2008 | Published: 19 Sep 2008

Oracle Corporation

It's All about the Salesperson: Taking Advantage of Web 2.0
sponsored by Oracle Corporation
WHITE PAPER: This paper examines the challenges salespeople face, the growing Web 2.0 trend in the enterprise, and the drivers for a new breed of social applications that complement traditional CRM systems to help sales users close more deals quickly.
Posted: 19 Sep 2008 | Published: 19 Sep 2008

Oracle Corporation

Placing a Lens on Supply Chain Planning
sponsored by IBM Line of Business
WHITE PAPER: Sales and Operations Planning (S&OP) is becoming a necessity for successful supply chain execution.
Posted: 29 Nov 2007 | Published: 01 Nov 2007

IBM Line of Business

Not Business as Usual. The Changing Channels in Consumer Electronics
sponsored by IBM Line of Business
WHITE PAPER: IBM explores how the impact of innovative business models for "how to sell" are now as important as the innovative products themselves - CE manufacturers need to skillfully manage their mix of sales channels for future success.
Posted: 29 Nov 2007 | Published: 01 Nov 2007

IBM Line of Business
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