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SFA White Papers (View All Report Types)
5 Questions Every Sales Department Should be Able to Answer and How Analytics can Help Answer Them
sponsored by
WHITE PAPER: In this white paper, learn how organizations can empower their sales reps with answers to 5 questions that are crucial to sales success. Additionally, see how sales reps are better able to tackle new challenges with analytical insights that can be accessed on any device.
Posted: 18 Nov 2015 | Published: 18 Nov 2015

10 Tips for Accelerating Your Pipeline
sponsored by
WHITE PAPER: This white paper describes 10 ways that marketing automation can help you to shorten the length of your sales cycle—without investing any additional time or resources.
Posted: 05 Jun 2015 | Published: 05 Jun 2015

When Hot Leads Go Cold: Three Pitfalls to Avoid
sponsored by Conversica
WHITE PAPER: This resource discusses 3 common pitfalls that render sales reps ineffective in truly engaging customers. Read on to learn what your business needs to do to avoid missing critical sales opportunities due to outdated strategies.
Posted: 17 Jul 2015 | Published: 28 May 2015


Retailers' Response to the Global Economy Downturn - Enabling Immersive Shopping Experiences
sponsored by Oracle Corporation
WHITE PAPER: This white paper will explore the global retail industry's movement towards the attainment of total immersive shopping experience (ISE) abilities, and discuss how integrated customer relationship management (CRM) software suites will represent the key technological enabler to achieve this fundamental strategic business objective.
Posted: 10 Jun 2009 | Published: 09 Mar 2009

Oracle Corporation

CSO Insights Summary Report: The Impact of Sales Process and CRM on Optimizing Sales Effectiveness
sponsored by FrontRange Solutions Inc.
WHITE PAPER: Compare the performance differences between firms with well a defined and CRM supported sales process verses those without optimized sales strategies. Discover the most dramatic areas of performance gain and the impact on sales effectiveness.
Posted: 22 Nov 2006 | Published: 26 Dec 2005

FrontRange Solutions Inc.

Building a Smarter Operational Response
sponsored by Bytware, Inc.
WHITE PAPER: Caught in a pinch of downsizing, restore IT productivity through automation.
Posted: 11 Jul 2008 | Published: 01 Jul 2007

Bytware, Inc.

Why CRM? The Business Case for Customer Relationship Management
sponsored by Oracle Corporation
WHITE PAPER: Organizations are adopting CRM solutions because they understand that having the technology to execute a customer-centric strategy is a business imperative. Learn the strategic value of CRM -- increased revenue, productivity, and customer satisfaction.
Posted: 02 Mar 2007 | Published: 01 Jul 2006

Oracle Corporation

Strategic Value With Trade Promotion Management: A Closed-Loop Process for Quick Wins and Profitable Growth
sponsored by SAP America, Inc.
WHITE PAPER: This paper presents the situation of N-Hair, a fictional high-end hair-care products company that is now expanding into channels in broader consumer markets. Read this paper to learn how the firm has positioned itself well for long-term success as it preserved its brand image with SAP software.
Posted: 03 Sep 2010 | Published: 03 Sep 2010

SAP America, Inc.

Evaluating CRM Solutions: Six Ways ‘The Oracle Advantage' Benefits Your Organization
sponsored by Oracle Corporation
WHITE PAPER: Deciding on the right CRM solution for your organization is no easy feat. This paper summarizes the key questions every organization should ask of a vendor and the ways "The Oracle Advantage" addresses each of these areas.
Posted: 19 Sep 2008 | Published: 19 Sep 2008

Oracle Corporation

Sales Enablement: User Acceptance Means More Sales
sponsored by Sage SalesLogix
WHITE PAPER: Sales enablement is a central component of a successful customer relationship management (CRM) strategy. This white paper defines sales enablement and distinguishes its benefits from traditional sales force automation.
Posted: 27 Oct 2006 | Published: 01 Oct 2006

Sage SalesLogix
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