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PR White Papers (View All Report Types)
The Missing Piece: Enhancing the Value of Marketing Automation with Sales Conversion Management
sponsored by Conversica
WHITE PAPER: This white paper presents the benefits of implementing an automated lead generation strategy for sales conversion management. Discover how such an approach can dramatically improve the ROI of CRM applications.
Posted: 16 Sep 2015 | Published: 16 Sep 2015


IBM Cognos Disclosure Management on Cloud
sponsored by IBM
WHITE PAPER: This white paper introduces IBM Cognos Disclosure Management on Cloud, a cloud-based platform designed to meet all of your organization's needs for the production of recurring, multi-author reports.
Posted: 26 Feb 2015 | Published: 30 Jan 2015


Empower Business Processes by Modernising IT Infrastructure and Data Center Performance
sponsored by Hewlett-Packard Enterprise and Intel ®
WHITE PAPER: In this white paper, you will learn how to adopt an IT infrastructure that supports a flexible consumption approach, and that optimizes your server management. Read on now to take advantage of new business opportunities created by this IT modernisation.
Posted: 24 Nov 2015 | Published: 24 Nov 2015

Hewlett-Packard Enterprise and Intel ®

ITIL® Implementation: Where to Begin
sponsored by Global Knowledge
WHITE PAPER: Read this white paper to gain the understanding you need to implement ITIL with instructions and tips for important steps such as internal employee communications, determining potential pain points and methods for evaluating your existing processes.
Posted: 16 Oct 2015 | Published: 16 Oct 2015

Global Knowledge

Is an Open Source Business Process and Rules Management Solution Right for You?
sponsored by Red Hat
WHITE PAPER: Not all businesses can afford proprietary business rules management systems (BRMS) and business process management (BPM) tools. Access this resource to find out if open-source BRMS or BPM is right for your organization, and discover the benefits of an open-source strategy by reading now.
Posted: 05 Dec 2013 | Published: 31 May 2013

Red Hat

Survey insights: Marketing's impact on the customer experience
sponsored by IBM
WHITE PAPER: To understand the impact of marketing management on business outcomes, IBM surveyed more than 500 professionals across fifteen industries. In this paper, explore insights from the IBM State of Marketing 2013 survey to better understand how to measure the correlation between marketing sophistication and financial performance.
Posted: 19 Feb 2014 | Published: 31 Aug 2013


Giving Small Businesses the Recovery Capabilities they Need
sponsored by Datto, Inc.
WHITE PAPER: This whitepaper describes how MSPs can break into the small business market by offering business continuity solutions that touch on the 5 areas that are most important to small businesses.
Posted: 20 May 2014 | Published: 20 May 2014

Datto, Inc.

Making Sense of the Chaos: Measuring The Influence of Social Media
sponsored by IBM
WHITE PAPER: In this white paper, find out how, with the right tools in place, today's marketers can understand the value social media provides as a marketing channel and, in coordination with other channels, drive conversions and, ultimately, revenue.
Posted: 02 Mar 2014 | Published: 30 Jun 2013


Achieve Effective BPM with Cloud Provisioning
sponsored by OpenText
WHITE PAPER: In this white paper, learn about a cloud provisioning technology with a workflow-enabled framework, allowing you to create, provision, and orchestrate virtual "bundles" of on-premise and cloud capabilities that make up a new product, service, or application.
Posted: 14 Feb 2014 | Published: 31 Dec 2013


Using SMS for Marketing: A Beginner’s Resource
sponsored by StrikeIron
WHITE PAPER: One of the simplest ways to connect with your customers is one they use daily with their friends -- SMS, or text message. In this buyer's guide, learn all about the use of SMS for a variety of customer relationship management (CRM).
Posted: 30 May 2014 | Published: 30 May 2014

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