Business of Information Technology  >   Business Processes  >   Marketing  >  

Online Market Research

RSS Feed    Add to Google    Add to My Yahoo!
Online Market Research White Papers (View All Report Types)
 
Insurance - Reaching new customers with online web service quotes
sponsored by Open Legacy
WHITE PAPER: This white paper explains how you can increase market visibility and competitiveness by using a standards-based open source development platform. Read now to transform your legacy system.
Posted: 29 May 2015 | Published: 29 May 2015

Open Legacy

Improve Your Business Performance with Advanced Analytics
sponsored by IBM
WHITE PAPER: Access this white paper to discover a predictive analytics software program that analyzes social media, survey research, and market research data to provide you with a detailed picture of customers. Read on to learn about the entire software portfolio.
Posted: 24 Feb 2015 | Published: 24 Feb 2015

IBM

Breaking the Rules in BRMS Technology
sponsored by Progress
WHITE PAPER: Read this technology spotlight to examine the key benefits and use cases for business rules engines and learn about a specific offering and its contribution to the BRMS market.
Posted: 24 Jun 2015 | Published: 24 Jun 2015

Progress

File Server to Drive Use Cases
sponsored by Cloud Sherpas
WHITE PAPER: Access this guide to learn about cloud technology that provides the capabilities users want along with the oversight IT needs. Find out the benefits of replacing your file server and common use cases for doing so.
Posted: 02 Jul 2015 | Published: 02 Jul 2015

Cloud Sherpas

Mobile Trends for Mid-Market Organizations
sponsored by Good Technology
WHITE PAPER: In this white paper, you'll discover in-depth research into the mid-market mobility scene. Read more and see how you can take advantage of trends that your competitors may not be exploring or haven't perfected.
Posted: 30 Apr 2015 | Published: 29 Aug 2014

Good Technology

Meeting the Demands of the Smarter Consumer
sponsored by IBM
WHITE PAPER: IBM surveyed more than 30,000 consumers in the United States, Canada, United Kingdom, Brazil, India and China for this report on shopping preferences. Read this report to learn why technology makes consumers smarter, more connected and more certain about what they want.
Posted: 25 Aug 2010 | Published: 25 Aug 2010

IBM

AT&T Brings Consumers Closer to Their Favorite Musicians with Red Light Management
sponsored by AT&T Corp
WHITE PAPER: This brief white paper examines the business benefits associated with promotional marketing campaigns aimed at barcode scanning via consumer mobile devices.
Posted: 02 Nov 2011 | Published: 02 Nov 2011

AT&T Corp

Three Key Steps to B2B Marketing Optimization
sponsored by Marketo
WHITE PAPER: In B2B marketing, small changes can mean big differences to the success of marketing programs.  But just because you met the plan goals does not mean the program was as successful as it could have been. The secret to getting the most out of your campaigns is to optimize continually - pre-click, post-click, and post-conversion.
Posted: 28 Apr 2010 | Published: 28 Apr 2010

Marketo

The New Language of Business: SOA and Web 2.0. Download a complimentary chapter
sponsored by IBM
WHITE PAPER: Sandy Carter, Vice President of SOA and WebSphere Strategy, IBM Corporation, takes readers through a specific roadmap on how, where, when, and why to embrace a Service Oriented Architecture (SOA) strategy in her new book.
Posted: 22 Oct 2007 | Published: 22 Oct 2007

IBM

State of the Market: Microsoft Sharepoint
sponsored by Oracle Corporation
WHITE PAPER: Some may argue that SharePoint is not a panacea and is perhaps being over-used while many organizations around the world are reportedly using it for one or more ECM-related projects. This paper focuses on a survey conducted by AIIM that sheds light on the reality of SharePoint adoption and practice within the enterprise.
Posted: 03 Apr 2009 | Published: 02 Mar 2009

Oracle Corporation
 
 
Visit WhatIs.com - a knowledge exploration and self-education tool about information technology.

About TechTarget:

TechTarget provides enterprise IT professionals with the information they need to perform their jobs - from developing strategy, to making cost-effective IT purchase decisions and managing their organizations' IT projects - with its network of technology-specific Web sites, events and magazines

All Rights Reserved, Copyright 2000 - 2015, TechTarget | Read our Privacy Statement