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Online Market Research White Papers (View All Report Types)
 
CFO Perspective: Finance in the Era of Digital Transformation
sponsored by IBM
WHITE PAPER: This paper presents key results from the IBM Institute for Business Value's recent report, "Redefining Performance: Insights from the Global C-Suite Study – The CFO Perspective." Learn how SAP can help CFOs meet the challenges of finance in a digital world.
Posted: 23 Feb 2017 | Published: 23 Feb 2017

IBM

How to Accurately Track Your Social Media Buzz
sponsored by Sysomos
WHITE PAPER: What is "buzz?" It's something that confuses most marketers, and what smart marketers exploit. Access this step-by-step guide to learn how to create buzz-worthy campaigns like a smart marketer.
Posted: 19 Nov 2015 | Published: 19 Nov 2015

Sysomos

Technology and the CMO in a Digital Era
sponsored by IBM
WHITE PAPER: This interactive paper presents the key results from the IBM Institute for Business Value's recent report, "Redefining Markets: Insights from the Global C-suite Study – the CMO Perspective." Examine how CMOs can meet the challenges of marketing in a digital world.
Posted: 23 Feb 2017 | Published: 23 Feb 2017

IBM

Assessment: 14 Security Information and Event Management Vendors
sponsored by LogRhythm, Inc.
WHITE PAPER: The need for early targeted attack detection and response is driving the expansion of new and existing SIEM deployments. Uncover this report to find out how 14 vendors of SIEM technology fared in an analysts' assessment.
Posted: 30 Aug 2016 | Published: 10 Aug 2016

LogRhythm, Inc.

Cable Communications Industry: Meeting the critical needs of today's cable operators
sponsored by MapInfo Corporation
WHITE PAPER: This white paper details how using location intelligence solutions can assist in the successful rollout of telecommunications services.
Posted: 26 Mar 2008 | Published: 01 Mar 2008

MapInfo Corporation

Location Intelligence: The New Geography of Business
sponsored by Pitney Bowes Business Insight
WHITE PAPER: This white paper explores the benefits associated with location intelligence for analyzing and deploying location-based information.
Posted: 17 Mar 2008 | Published: 01 Jan 2006

Pitney Bowes Business Insight

Enterprise Development in the Cloud: Top Benefits, Drivers, and Concerns
sponsored by Red Hat
WHITE PAPER: According to a survey of 408 enterprise IT software development professionals, enterprises using the cloud see improvements in time to market as well as higher productivity. Read this white paper for key findings from this survey regarding enterprise development in the cloud.
Posted: 21 Apr 2015 | Published: 17 Jun 2014

Red Hat

Starz Entertainment Joins AT&T Mobile Barcode Charter Program as First TV/Network Member
sponsored by AT&T Corp
WHITE PAPER: This white paper examines a new mobile barcode solution for consumer engagement, which is helping to connect the offline world with the online world.
Posted: 02 Nov 2011 | Published: 02 Nov 2011

AT&T Corp

Meeting the Demands of the Smarter Consumer
sponsored by IBM
WHITE PAPER: IBM surveyed more than 30,000 consumers in the United States, Canada, United Kingdom, Brazil, India and China for this report on shopping preferences. Read this report to learn why technology makes consumers smarter, more connected and more certain about what they want.
Posted: 25 Aug 2010 | Published: 25 Aug 2010

IBM

Using Advanced Analytics to Gain Insights into Your Revenue Stream
sponsored by SAP America, Inc.
WHITE PAPER: This CustomerCentric Selling® research can help organizations analyze their sales and marketing processes to gain insights more quickly and accelerate business performance.
Posted: 20 Feb 2009 | Published: 20 Feb 2009

SAP America, Inc.
 
 
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