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Mobile AdvertisingWhite Papers (View All Report Types)
 
Improve Productivity and Enhance Collaboration with a Unified Wired and Wireless Network
sponsored by Hewlett-Packard Company
WHITE PAPER: This informative resource explores a top-tier unifying tool and outlines how its implementation can greatly enhance your network's overall function.
Posted: 03 Jun 2014 | Published: 21 Mar 2014

Hewlett-Packard Company

Digital Billboard Advertising - New Life for a Classic Medium
sponsored by Motorola, Inc.
WHITE PAPER: Read this paper to learn more about the emerging trend of digital billboard advertising and how it can enhance responsiveness, flexibility and profits.
Posted: 02 Mar 2009 | Published: 02 Mar 2009

Motorola, Inc.

Employing the most effective advertising in a changing market
sponsored by Sprint
WHITE PAPER: In today’s highly competitive and crowded marketplace, reaching your target audience with information and compelling brand messaging is more critical than ever before. Advertising has long been viewed as the key to generating mindshare among consumers for products and services.
Posted: 20 Jan 2011 | Published: 06 Apr 2011

Sprint

Improving Multichannel Marketing with Optimization
sponsored by SAS
WHITE PAPER: The following white paper explores the importance of optimization when it comes to identifying the most effective channel to reach your customers regardless of location or channel. Also gain access to 7 steps to take to optimize your marketing strategies and much more.
Posted: 29 Apr 2014 | Published: 29 Apr 2014

SAS

Marketing Project Management Buyers Guide
sponsored by AtTask
WHITE PAPER: 25% of creative teams don't track projects at all and 50% of teams don't use project management software. This buyer's guide discusses essential considerations for choosing a marketing project management software.
Posted: 11 Aug 2014 | Published: 11 Aug 2014

AtTask

ROI analysis: JBoss Enterprise BRMS Compared to Drools, the JBoss Community Project
sponsored by Red Hat
WHITE PAPER: Drools, a business rules management system (BRMS) created by members of the JBoss developer community, offers the innovation you need for early stage projects or proof-of-concepts. But when it comes to mission-critical applications, don't you want the assurance of SLA-based support, patches, and updates?
Posted: 12 May 2014 | Published: 31 Dec 2012

Red Hat

A Quick-Start Guide to Deploy an SMS Strategy for Business
sponsored by StrikeIron
WHITE PAPER: SMS is emerging as one of the most effective means of communication -- short, digestible messages sent rapidly to the right users. In this white paper, you'll find a 4-step guide to deploying an SMS strategy for customer relationship management (CRM) and marketing.
Posted: 05 Jun 2014 | Published: 05 Jun 2014

StrikeIron

Build and Run Business Applications
sponsored by K2
WHITE PAPER: It's no secret that an effective business process management (BPM) suite can help you improve process efficiency, cut costs, improve collaboration, and increase visibility. However, many companies don't want to deal with the cost, complexity, and delivery time of "big BPM." Fortunately, there's a better way.
Posted: 20 Mar 2014 | Published: 20 Mar 2014

K2

What the Gartner Analysts are Saying About Government Solutions and Interoperability
sponsored by MicroPact
WHITE PAPER: Budgets are being cut and pressure continues to mount for federal agencies to run leaner and meaner. This paper looks at Gartner analyst coverage of government's approach to developing secure and cost-effective solutions.
Posted: 19 May 2014 | Published: 19 May 2014

MicroPact

Personalized Marketing and Web Analytics
sponsored by IBM
WHITE PAPER: In this white paper, uncover the gold mine that lies within behavioral data, identify the specific nuggets to mine, and learn how to leverage behavior data to increase marketing returns at every stage of the customer life cycle, both online and offline.
Posted: 01 Mar 2014 | Published: 28 Feb 2013

IBM
 
 
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