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Interstitial Advertising

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ALSO CALLED: Transition Ads
DEFINITION: An interstitial (something "in between") is a page that is inserted in the normal flow of editorial content structure on a Web site for the purpose of advertising or promotion. It can be more or less intrusive and the reaction of viewers usually depends on how welcome or entertaining the message is. An interstitial is usually designed to move automatically to the page the user requested after allowing  … 
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Interstitial AdvertisingWhite Papers (View All Report Types)
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Beyond Work-Life Balance
sponsored by Hewlett-Packard Limited
WHITE PAPER: This white paper takes an uncommon look at how – thanks to mobile and cloud technologies – the world of work is changing and why. Specifically, it focuses on ways IT leaders can be proactive about building a work environment that's ready for the future.
Posted: 12 Nov 2012 | Published: 12 Nov 2012

Hewlett-Packard Limited

Bridge the Gap Between Business and IT with Red Hat JBoss BPM Suite 6
sponsored by Red Hat
WHITE PAPER: In this resource, discover a BPM suite that helps bridge the gap between business and IT, empowering non-technical and technical users alike to define and manage business processes across the enterprise
Posted: 18 Apr 2014 | Published: 30 Sep 2013

Red Hat

Build and Run Business Applications
sponsored by K2
WHITE PAPER: It's no secret that an effective business process management (BPM) suite can help you improve process efficiency, cut costs, improve collaboration, and increase visibility. However, many companies don't want to deal with the cost, complexity, and delivery time of "big BPM." Fortunately, there's a better way.
Posted: 20 Mar 2014 | Published: 20 Mar 2014

K2

Build for Growth: Master the ICM Advantage in High Technology - How Incentive Compensation Management Fuels Dynamic, High Performance Technology Businesses
sponsored by IBM
WHITE PAPER: Explore this informative resource to discover how Incentive Compensation Management technology fuels dynamic, high performance technology businesses and creates rewards for the workforce based on clear milestones and variable compensation programs.
Posted: 31 Jul 2014 | Published: 31 Jul 2014

IBM

Build for Growth: Master the ICM Advantage in Retail - How Incentive Compensation Management Fuels Dynamic, High Performance Retail Businesses
sponsored by IBM
WHITE PAPER: Explore this informative resource to discover how Incentive Compensation Management technology fuels dynamic, high performance retail businesses and promotes productivity through compensation programs, streamlined administration, and rewards contributions that advance growth initiatives.
Posted: 31 Jul 2014 | Published: 31 Jul 2014

IBM

Build for Growth: Master the ICM Advantage in the Life Sciences - How Incentive Compensation Management Fuels Dynamic, High-Performing Pharmaceutical and Medical Device Businesses
sponsored by IBM
WHITE PAPER: Explore this informative resource to discover how Incentive Compensation Management technology fuels dynamic, high-performing pharmaceutical and medical device businesses and can help you easily and effectively implement variable compensation programs.
Posted: 31 Jul 2014 | Published: 31 Jul 2014

IBM

Building Lift and Loyalty with Personalized Product Recommendations
sponsored by IBM
WHITE PAPER: Uncover the key characteristics that merchants need from a product recommendation engine, as well as tips to boost revenue and customer satisfaction.
Posted: 20 Oct 2014 | Published: 31 Jan 2014

IBM

Business Plan Blueprint: Turn Your Dreams Into Actionable Goals
sponsored by ConnectWise
WHITE PAPER: This eBook and planning worksheet will walk your through the steps to creating a winning business plan and change the way you look at your business immediately!
Posted: 19 Jul 2013 | Published: 19 Jul 2013

ConnectWise

Beyond the Crossroads: How Business-Savvy CIOs Enable Top-Performing Enterprises and How Top-Performing Enterprises Leverage Business-Savvy CIOs
sponsored by IBM
WHITE PAPER: According to industry leaders and pundits in 2006, the role of the CIO was at a crossroads. Read the white paper to see how CIOs are beginning to seize this opportunity to play increasingly impactful strategic roles within their enterprise, and how IBM research can provide CIOs with the skills necessary to become a Business-Savvy CIO.
Posted: 26 Aug 2010 | Published: 19 Aug 2010

IBM

Big Data in Big Companies
sponsored by Red Hat
WHITE PAPER: Explore the following white paper to join analytics pioneer, Tom Davenport, as he reveals the findings of how big data fits into the data and analytics infrastructure of 20 large organizations. Find out how these companies are handling big data, the tools and skill sets used to maximize ROI, and what the future holds with analytics 3.0.
Posted: 17 Apr 2014 | Published: 21 Apr 2014

Red Hat

BPM and SOA: A Strategic Alliance
sponsored by Wipro Technologies
WHITE PAPER: This whitepaper describes the concept of combining BPM and SOA to create greater business agility. It details the disadvantages of BPM and SOA in silos and lists the advantages of using BPM and SOA together.
Posted: 12 Jun 2007 | Published: 01 May 2006

Wipro Technologies

BPM Patterns & Practices in Industry
sponsored by Oracle India Pvt. Ltd
WHITE PAPER: This paper reviews common BPM adoption patterns and best-practices across different industries to illustrate the value of BPM.
Posted: 31 May 2013 | Published: 25 Jun 2012

Oracle India Pvt. Ltd

BPM Patterns and Practices in Industry
sponsored by Oracle Corporation UK Ltd
WHITE PAPER: This paper reviews common BPM adoption patterns and best-practices across different industries to illustrate the value of BPM.
Posted: 18 Sep 2012 | Published: 18 Sep 2012

Oracle Corporation UK Ltd

Bringing the Power of Web 2.0 to the Enterprise
sponsored by OpenText Corporation
WHITE PAPER: The key to Enterprise 2.0 is to bring the worlds of ECM and Web 2.0 together, so that companies can gain the best of both.
Posted: 14 May 2008 | Published: 09 May 2008

OpenText Corporation

Budgeting Survey:Benchmarks & Issues
sponsored by Centage
WHITE PAPER: This white paper discusses the results of a budgeting survey aimed at discovering the most significant budgeting, forecasting, and reporting issues troubling today’s CFOs.
Posted: 29 May 2012 | Published: 29 May 2012

Centage

Business Beyond Boundaries: Gaining Competitive Advantage in a Global Economy - A Joint SAP and Crossgate Paper
sponsored by Crossgate
WHITE PAPER: In today’s global economy, businesses are finding that traditional strategies for growth are no longer sufficient. This paper discusses challenges and opportunities related to business network transformation, best practices for leveraging a business process platform, the benefits of partnering with a Business-Ready Network and more.
Posted: 18 Feb 2010 | Published: 18 Feb 2010

Crossgate

Business Continuity Management
sponsored by Matrix42
WHITE PAPER: This White paper explains the concept of Business Continuity and demonstrates how matrix42 Empirum supports the Business Continuity Strategy in the enterprise.
Posted: 17 Sep 2008 | Published: 12 Sep 2008

Matrix42

Business Intelligence for the Retail Industry
sponsored by SAP AG
WHITE PAPER: To gain greater business insight and transparency, organisations urgently require a new generation of business intelligence tools and applications that allows cross-enterprise, interenterprise and external data to be integrated and analysed. This paper we discusses how technological advances are enabling improved decision making.
Posted: 15 Sep 2010 | Published: 23 Jan 2009

SAP AG

Business Process Improvement with IBIS RBE Plus
sponsored by IBIS America LLC
WHITE PAPER: In this white paper, discover RBE Plus Analysis, a system designed by IBIS experts in SAP to pinpoint problem areas in business processes, master data and customizing usage and communicate the results with fact-based, easy to use content front-ended by a browser-based navigation tool.
Posted: 04 Nov 2011 | Published: 04 Nov 2011

IBIS America LLC

Business Process Lifecycle Management (BPLM) Enabled SAP Implementation
sponsored by Atos Origin
WHITE PAPER: In this paper a 20 year veteran in the chemical manufacturing sector provides Best Practices for BPLM enabled SAP implementations.
Posted: 04 Nov 2009 | Published: 04 Nov 2009

Atos Origin

Business Process Management Solution Implementation Guide
sponsored by IBM
WHITE PAPER: The BPM Solution Implementation Guide, an IBM® Redpaper™, provides a practical approach to rapid Business Process Management solution delivery. It describes how to analyze, model, and manage processes in the context of a real healthcare scenario.
Posted: 09 Dec 2010 | Published: 09 Dec 2010

IBM

Business Process-Centric Information Technology: Aligning Business and Technology for High Performance
sponsored by Accenture
WHITE PAPER: Process-centric IT is, first and foremost, a way for the IT organization to build applications that will deliver greater flexibility and agility to the business-enabling high performance.
Posted: 18 Feb 2009 | Published: 18 Feb 2009

Accenture

Business rules and decisioning for process experts
sponsored by SAP America, Inc.
WHITE PAPER: Read this white paper to discover how decisioning can be used as a method for enhancing process orientation to deliver greater value to the business. Continue reading to learn the critical importance of identifying and controlling how the decisions within processes and applications are made.
Posted: 01 Aug 2011 | Published: 01 Aug 2011

SAP America, Inc.

Business rules and decisioning for process experts
sponsored by SAP AG
WHITE PAPER: Read this white paper to discover how decisioning can be used as a method for enhancing process orientation to deliver greater value to the business. Continue reading to learn the critical importance of identifying and controlling how the decisions within processes and applications are made.
Posted: 15 Sep 2011 | Published: 15 Sep 2011

SAP AG

Business Rules and Gap Analysis: Discovery and Management of Business Rules Avoids Business Disruptions
sponsored by Micro Focus, Ltd
WHITE PAPER: This paper will assess how to locate and account for functionality gaps. It will also illustrate a methodology for realigning applications with business goals.
Posted: 04 Dec 2009 | Published: 23 Nov 2009

Micro Focus, Ltd
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INTERSTITIAL ADVERTISING DEFINITION (continued): … An interstitial (something "in between") is a page that is inserted in the normal flow of editorial content structure on a Web site for the purpose of advertising or promotion. It can be more or less intrusive and the reaction of viewers usually depends on how welcome or entertaining the message is. An interstitial is usually designed to move automatically to the page the user requested after allowing enough time for the message to register or the ad(s) to be read.Several variations have been identified:(1) The splash page , a Web page, usually containing an animated image, that is linked to briefly when you click on or enter a site's home page address. Wired Magazine's Web site has used this kind of interstitial.(2) The game, "You Don't Know Jack" inserts animated ad interstitials into its game. The ads are clever and users don't seem to mind them in the context of one of the Web's more enjoyable games.
Interstitial Advertising definition sponsored by WhatIs.com, powered by WhatIs.com an online computer dictionary

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