Internet Demographics White Papers

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Business Management in the Age of Enterprise 2.0: Why Business Model 1.0 Will Obsolete You
sponsored by Oracle Corporation
WHITE PAPER: In this white paper, we advocate a new definition for Enterprise 2.0. We explain the business drivers and demographic changes that are forcing new, collaborative business models. We identify the technological capabilities required for an Enterprise 2.0 platform, and highlight the transformational abilities of such a platform.
Posted: 05 May 2009 | Published: 01 Dec 2008

Oracle Corporation

Seven Email Marketing Refreshes
sponsored by Bronto Software
WHITE PAPER: This whitepaper will detail seven key points that will help you quickly enhance your email-marketing program. You may also find some low hanging opportunities that you weren't aware you were missing.
Posted: 06 Oct 2008 | Published: 04 Oct 2008

Bronto Software

Retail Opportunities in a World of Extremes: Understanding Today's Teens and Boomers
sponsored by IBM
WHITE PAPER: This IBM study focused on two groups – teens and boomers. It explores their lifestyles, values, and particular preferences and attitudes toward shopping. Read this paper to learn how retailers can better meet the needs of these two segments.
Posted: 14 May 2008 | Published: 01 Jan 2007

IBM

Why Advocacy Matters to Grocers: Surveyed Consumers Give Retailers Food for Thought
sponsored by IBM
WHITE PAPER: Grocers can pursue customer-focused initiatives and investments with greater precision and success by concentrating on customer advocacy. This paper discusses the attitudes and behaviors that can do improve the level of advocacy among customers.
Posted: 14 May 2008 | Published: 01 Sep 2007

IBM

Infographic: Bridging the Gap Between Business and IT
sponsored by IBM
WHITE PAPER: This infographic illustrates the necessity of integration between business and IT, as well as the fundamental disagreements that exist between the two groups.
Posted: 04 Sep 2014 | Published: 04 Sep 2014

IBM

Behavior-Driven Development and BRMS
sponsored by Red Hat
WHITE PAPER: Test-driven development (TDD), behavior-driven development (BDD), and domain-driven development (DDD) comprise an approach to BRMS development ensuring predictable and productive processes. In this white paper, learn how development teams can deliver products faster and keep pace with the demands of our rapid global marketplace.
Posted: 04 Apr 2014 | Published: 04 Apr 2014

Red Hat

JBoss Enterprise BRMS Compared to IBM Operational Decision Manager and IBM Business Process Manager Standard
sponsored by Red Hat
WHITE PAPER: An evolution is currently taking place regarding business process management (BPM). The resources used to create business solutions are also evolving. Access this white paper today to learn just how – and better understand the importance of creating business solutions with less variability, improved accuracy, and greater environmental awareness.
Posted: 04 Dec 2013 | Published: 31 Jan 2013

Red Hat

Content Marketing Essentials: Reach Customers Without Breaking Budgets
sponsored by Marketo
WHITE PAPER: This white paper considers 7 content marketing essentials to deliver quality messages without destroying your budget. Access to now see what your enterprise can do to spike lead generation with the right marketing message.
Posted: 28 Jan 2015 | Published: 28 Jan 2015

Marketo

Global Brand Management
sponsored by OpenText
WHITE PAPER: The following white paper explores the business need for a global brand management solution to help distinguish your brand amongst thousands of other companies. Learn about the 3 key process to successful global brand management, the technology to use, and more.
Posted: 06 May 2014 | Published: 06 May 2014

OpenText

ROI analysis: JBoss Enterprise BRMS Compared to Drools, the JBoss Community Project
sponsored by Red Hat
WHITE PAPER: Drools, a business rules management system (BRMS) created by members of the JBoss developer community, offers the innovation you need for early stage projects or proof-of-concepts. But when it comes to mission-critical applications, don't you want the assurance of SLA-based support, patches, and updates?
Posted: 12 May 2014 | Published: 31 Dec 2012

Red Hat