Internet Advertising

WHITE PAPER: There is a new customer with which every online business must contend. Armed and empowered, they are leveraging a multitude of channels and a myriad of devices to stay “connected” to their favorite sites. What makes the connected customer tick? Find out in this paper by Lauren Freedman of the e-tailing group.

Posted: 01 Mar 2012 | Published: 01 Mar 2012

WHITE PAPER: With new technologies—such as planning and analysis solutions powered by IBM Cognos® software—companies are automating the process, getting faster reports and data that fuel “what is” and “what if” scenarios. Read this paper to learn more.

Posted: 15 Oct 2010 | Published: 15 Oct 2010

WHITE PAPER: While the consensus around the benefits of ITIL is virtually universal, ITIL initiatives run the gamut – both in terms of costs and benefits. Learn how your service management platform can play a huge role in the degree to which you realize the potential benefits of ITIL in your organization.

Posted: 04 Jan 2012 | Published: 04 Jan 2012

WHITE PAPER: Automated order management software can be expensive and complex to implement. Read this white paper to learn how leveraging SaaS for order processing automation can save you time and money.

Posted: 18 May 2012 | Published: 18 May 2012

WHITE PAPER: The enterprise applications that you rely on to run your business must remain current if you want them to deliver competitive advantage consistently. In view of a number of business drivers—including changing processes and requirements, upgrade deadlines.

Posted: 06 Apr 2011 | Published: 06 Apr 2011

WHITE PAPER: This paper details why a brand management tool can efficiently streamline your print and digital operations for better content management, marketing and brand consistency. Read on to learn how you can implement this tool in your current print and digital operations and gain more control over your brand's day-to-day messages.

Posted: 01 Mar 2012 | Published: 01 Mar 2012

WHITE PAPER: Successful execution of an SOA strategy, combined with the release of the business value contained in legacy systems, can bring five proven benefits to the enterprise. Functioning as both a software development environment and a delivery framework, SOA provides a mechanism for defining business services and operating models.

Posted: 12 Mar 2012 | Published: 12 Mar 2012

WHITE PAPER: Read this white paper to learn all about IBM Business Process Manager V7.5, including the essential product features and functions, including information about migration and entitlements.

Posted: 12 Apr 2012 | Published: 12 Apr 2012

WHITE PAPER: Microsoft Dynamics CRM enables organizations to improve customer service, effectively manage marketing and communications, and increase sales productivity, ultimately driving increased profits and reduced costs.

Posted: 21 Oct 2011 | Published: 21 Oct 2011

WHITE PAPER: Delve inside this paper to find five proven techniques for reducing your records management costs while still delivering the capabilities your company needs.

Posted: 02 Apr 2012 | Published: 02 Apr 2012