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ALSO CALLED: Data Stores, Very Large Databases, Database Programs, Back-end Databases, Database Software
DEFINITION: A database of record (DBOR) is a repository for centralized storage of information about objects or people. This type of database is commonly maintained by businesses to store information about subscribers, clients or customers, facilitating optimal service-oriented management (SOM). Examples of DBOR applications include use by: Internet search engines or Web sites to track user behavior for targeted  … 
Definition continues below.
Databases White Papers (View All Report Types)
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Zero to Hero: 12 Tips for Accidental DBAs
sponsored by SolarWinds, Inc.
WHITE PAPER: By staying informed, database administrators can keep on top of their job to ensure their organization's applications are running smoothly. Access this informative white paper to get 12 essential tips for DBAs.
Posted: 02 Apr 2015 | Published: 31 Dec 2014

SolarWinds, Inc.

Improving Analytics and Reporting with Near Real-time Data Replication to SQL Server
sponsored by Dell Software
WHITE PAPER: This resource explains how you can replicate changes from an Oracle database to an SQL Server, maintaining real-time images of the source tables or subsets of tables for all your data analytics needs.
Posted: 31 Mar 2015 | Published: 31 Mar 2015

Dell Software

TIBCO Connectors Data Sheet: Integrate applications, databases, and other technologies
sponsored by TIBCO Software Inc.
WHITE PAPER: Read this data sheet to learn about a wide selection of adapters, plug-ins, and connectors that help IT organizations integrate on-premise applications, databases, and other technologies with SaaS and mobile environments.
Posted: 17 Mar 2015 | Published: 17 Mar 2015

TIBCO Software Inc.

Introduction to In-Memory Data Grids
sponsored by Red Hat
WHITE PAPER: Read this brief resource to learn some of the benefits of in-memory data grids, including fast access to data and elastic scalability that will improve application performance and the user experience.
Posted: 30 Dec 2014 | Published: 30 Dec 2014

Red Hat

Cerner Boosts Performance and Stability of Mission-Critical Applications with Red Hat Enterprise Linux
sponsored by Red Hat
WHITE PAPER: Healthcare IT solutions provider Cerner Corporation has created the Cerner Millennium suite, the healthcare industry's first patient-centric integrated IT architecture. Read on to learn why Red Hat Enterprise Linux was chosen as the supporting platform for this system.
Posted: 08 Oct 2014 | Published: 08 Oct 2014

Red Hat

Achieving Oracle Database Scalability With or Without RAC
sponsored by Dell Software
WHITE PAPER: Discover how our enterprise-class logical database replication technology enables data to be shared between databases with no distance limitations.
Posted: 03 Oct 2014 | Published: 03 Oct 2014

Dell Software

5 DBA Mistakes That Can Cost You Your Job
sponsored by Idera
WHITE PAPER: This white paper reveals the 5 unforgivable mistakes that could endanger the integrity, recoverability and security of the databases, including SQL Server, DBAs are supposed to protect.
Posted: 21 Jul 2014 | Published: 21 Jul 2014

Idera

SQL Server Statistics Primer
sponsored by Idera
WHITE PAPER: Learn how SQL Server statistics are used, what information they provide and why they're so important.
Posted: 18 Jul 2014 | Published: 18 Jul 2014

Idera

Top 5 SQL Server Cluster Setup Mistakes
sponsored by Idera
WHITE PAPER: Uncover the top 5 SQL Server cluster setup mistakes and learn how to avoid them.
Posted: 18 Jul 2014 | Published: 18 Jul 2014

Idera

SharePlex Connector for Hadoop: Improving analytics with real- and near real-time data replication
sponsored by Dell Software
WHITE PAPER: Learn how alternative methods for replicating changes from an Oracle database to a Hadoop® cluster can help you maintain real-time or a near real-time copies of the tables your organization needs to meet its data analytics requirements in this brief from Dell™.
Posted: 05 Jun 2014 | Published: 05 Jun 2014

Dell Software

Exposing the Unvarnished Truth About Database Storage
sponsored by Oracle and Intel®
WHITE PAPER: This paper examines storage obstacles that DBAs are dealing with today, and why workarounds that attempt to solve the problem only defer them and don't attack the root cause. View now to learn about Oracle's co-engineered combination of the database, OS, file system, and storage can conquer these database storage problems.
Posted: 11 Jun 2014 | Published: 31 Dec 2013

Oracle and Intel®

IBM PureFlex Solution for IBM i
sponsored by IBM
WHITE PAPER: Access this white paper today to better understand the importance of having affordable systems that you can rely on to run your business and systems that support the applications you need, protect your data, and help serve your customers. Read on to learn more!
Posted: 05 Jun 2014 | Published: 08 Nov 2013

IBM

Improve Business Productivity and User Experience: SQL Server 2014 In-Memory Database
sponsored by Dell, Inc. and Fusion-io
WHITE PAPER: This brief paper highlights a leading acceleration system combined with SQL Server in-memory OLTP and how it improves customer experience by boosting system response time and business productivity.
Posted: 28 May 2014 | Published: 28 May 2014

Dell, Inc. and Fusion-io

The Benefits of Flash Storage for Database Workloads
sponsored by NetApp
WHITE PAPER: Flash storage technologies can immediately address the performance and I/O latency problems encountered by many database deployments. Read this white paper to learn how NetApp flash storage solutions can be used to accelerate performance for Oracle database environments.
Posted: 20 May 2014 | Published: 20 May 2014

NetApp

Simplified Sybase development and database management
sponsored by Dell Software
WHITE PAPER: This resource addresses an intelligent and systematic approach to managing your Sybase environment. Inside, learn about the key advantages to 5 different models.
Posted: 19 May 2014 | Published: 05 Mar 2014

Dell Software

Toad® for SQL Server
sponsored by Dell Software
WHITE PAPER: This brief paper focuses on Toad for SQL Server, a unified solution that allows you to achieve the highest level of code quality, performance and reliability. Inside, 10 features of Toad for SQL Server are presented.
Posted: 16 May 2014 | Published: 04 Oct 2010

Dell Software

Maintaining Oracle Database Performance in a Perfect Storm
sponsored by Dell Software
WHITE PAPER: The cloud, big data and mobility are three of the most disruptive technologies Oracle DBAs face today. Are you prepared for the perfect storm of increased application complexity and dynamism, as well as explosive growth in database size and data velocity? Download the white paper and discover how Foglight for Oracle helps DBAs weather the storm.
Posted: 14 May 2014 | Published: 14 May 2014

Dell Software

Achieving High Oracle Performance
sponsored by Dell Software
WHITE PAPER: DBAs cannot afford to rely on reactive measures anymore. They need advanced performance management tools that will enable them to catch emerging issues before they can affect end users. Discover how advanced database management can help DBAs protect the system by preventing problems from developing at all. Download the white paper to learn more.
Posted: 07 May 2014 | Published: 19 Aug 2013

Dell Software

The Future of Data Management
sponsored by IBM
WHITE PAPER: This brief white paper welcomes you to the future of data management – pre-integrated server, storage, network and database software and tools selected and tuned specifically for the demands of high-availability, high-throughput transactional processing.
Posted: 06 May 2014 | Published: 31 Jan 2014

IBM

ITG: Cost/Benefit Case for IBM DB2 10.5 for High Performance Analytics and Transaction Processing: Compared to Oracle Platforms
sponsored by IBM
WHITE PAPER: This report examines how IBM and Oracle have implemented new technologies in their mainstream databases, introduced database appliances, and moved toward cloud solution delivery – focusing on high-performance analytics and transaction processing.
Posted: 05 May 2014 | Published: 31 Mar 2014

IBM

Comparing IBM Informix and Oracle Database for High Availability and Data Replication, an ITG Management Report
sponsored by IBM
WHITE PAPER: In this report, get an in-depth comparison between Oracle Databases and Real Application Clusters (RAC) and IBM Informix with regards to high availability and data replication.
Posted: 02 May 2014 | Published: 31 Jan 2014

IBM

Structured Approach to Migrating Oracle Apps from a Physical to Virtual Environment
sponsored by VCE
WHITE PAPER: Access this in-depth white paper to discover a structured approach to migrating Oracle apps from a physical to a virtual environment. Read on to find out why this approach meets many of the challenges presented by the virtualization of Oracle databases and applications, and learn how you can get started.
Posted: 24 Apr 2014 | Published: 31 Dec 2013

VCE

VCE Lifecycle Assurance: Doing the Hard Work So You Don't Have To
sponsored by VCE
WHITE PAPER: In this paper, learn how the value a customer derives over the entire lifecycle of his or her systems enables IT to offload the massive expense and risk associated with endless release management and regression testing to VCE, allowing IT to remain focused on strategic initiatives.
Posted: 21 Apr 2014 | Published: 31 Jul 2013

VCE

IBM FlashSystem Database Mirroring Best Practices
sponsored by IBM
WHITE PAPER: This technical paper explores the best practices of database mirroring, which allows for a failover or recovery strategy as an economical approach to availability.
Posted: 18 Apr 2014 | Published: 30 Apr 2013

IBM

Vblock Specialized Systems for High Performance Databases
sponsored by VCE
WHITE PAPER: Designing a database system that's capable of achieving high levels of performance is a difficult task for any organization. In this ESG Lab review, learn how the configuration and delivery process of database systems can be made quicker and easier.
Posted: 18 Apr 2014 | Published: 31 Dec 2013

VCE
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DATABASES DEFINITION (continued): …  promotions. Manufacturers to keep track of supplies and product information. Wholesale and retail vendors to keep track of inventory. Hospitals and clinics to manage patient information. Retail stores to keep track of customer shopping habits.Advantages of using a DBOR to centralize customer data include: Tailoring services to individual users or subscribers. Targeting special promotions to customers most likely to respond. Optimizing customer services and technical support. Personalizing the customer-vendor relationship.In addition to customer-service applications, a DBOR can be used … 

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