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Customer Retention

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DEFINITION: Techniques to maintain relationships with existing customers.
Customer Retention White Papers (View All Report Types)
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How Customer's Social Conversations Drive Acquisition, Retention, and Innovation
sponsored by Bazaarvoice
WHITE PAPER: Using the banking industry as a use case, access this white paper about social media to discover how you can seize the opportunity to redefine your brand and earn new customers by tapping into conversations, status updates, and more.
Posted: 24 Nov 2015 | Published: 24 Nov 2015


The Syndication Effect: Sharing Customer Content to Boost Sales and Insights
sponsored by Bazaarvoice
WHITE PAPER: Access this white paper to learn how sharing customer content across a network of retail and brand partners leads to better sales, insights, and search traffic – and why there's no such thing as "enough" user-generated content.
Posted: 23 Nov 2015 | Published: 23 Nov 2015


7 ways the mobile consumer changes everything
sponsored by Bazaarvoice
WHITE PAPER: Discover how this new mobile customer is changing the retail landscape in this white paper. Download now to get 7 tips to help you attract and keep the mobile focused consumers.
Posted: 23 Nov 2015 | Published: 23 Nov 2015


5 Questions Every Marketing Department Should Be Able to Answer
sponsored by
WHITE PAPER: Access this whitepaper to discover 5 essential questions every marketing department should be able to answer, and how data analytics is stepping up to the plate to help. Read on to tap into the data you already have, and bolster your revenue flows.
Posted: 13 Nov 2015 | Published: 13 Nov 2015

Improving Business Agility in the Face of Media Disruption
sponsored by MuleSoft
WHITE PAPER: In this white paper learn what News Corporation, one of the largest media companies in the world, did to adapt to changing customer behavior. See how with one enterprise service bus option they were able to quickly move 75 percent of their existing enterprise apps to the cloud, improve customer retention by three-fold, and more.
Posted: 28 Oct 2015 | Published: 28 Oct 2015


How to Provide Efficient & Exceptional Service
sponsored by ConnectWise
WHITE PAPER: This white paper takes you through 8 best practices for providing exceptional and efficient service. Read on to see how a business management platform could further help you to increase your ability to deliver high quality service.
Posted: 17 Sep 2015 | Published: 17 Sep 2015


5 Reasons for Sales Teams to Embrace the Power of Analytics
sponsored by
WHITE PAPER: This e-book outlines the top five reasons why analytics is poised to transform sales. Read now for tips on keeping your team ahead when you get critical business data right where sales actually happen.
Posted: 10 Sep 2015 | Published: 10 Sep 2015

How a CRM Helps Your Business Grow
sponsored by
WHITE PAPER: Business may begin with a handshake — but once the customer relationship begins, your challenge is to maintain it. The right CRM will help you build deeper, more meaningful relationships with your customers while you build and scale your business.
Posted: 29 Jun 2015 | Published: 29 Jun 2015

Top 10 Ways to Use Help Desk to Build Your MSP Business
sponsored by Solarwinds N-able
WHITE PAPER: This informative resource provides 10 helpful suggestions for building a successful MSP business, starting with the help desk.
Posted: 28 Aug 2014 | Published: 28 Aug 2014

Solarwinds N-able

How to Know if Your Business is Ready for CRM SaaS
sponsored by Microsoft
WHITE PAPER: In this white paper, learn how to tackle specific CRM challenges and how SaaS options can help your organization adapt to changing customer expectations and behaviors.
Posted: 10 Nov 2015 | Published: 10 Nov 2015


Why Everyone Needs to Own Customer Experience in the Application Economy
sponsored by CA Technologies.
WHITE PAPER: Access this white paper to find out how CIOs are using software development to polish their brands
Posted: 14 Sep 2015 | Published: 16 Jul 2014

CA Technologies.

Transforming the Value Chain with Data-Driven Insights
sponsored by IBM
WHITE PAPER: This resource explores how your business can transform B2B transactional information into valuable insights in near-real-time, enabling you to operate a high-performing value chain without the cost and complexity of maintaining in-house analytics infrastructure.
Posted: 22 May 2015 | Published: 30 Dec 2014


User Experience and the Cloud: How to Boost Customer Satisfaction
sponsored by Microsoft
WHITE PAPER: It's critical to deliver optimal user experiences with your applications in order to drive revenue. Discover how you can use the cloud to optimize key elements of the user experience, including personalization, responsiveness and ease of use, availability, and much more.
Posted: 06 May 2015 | Published: 31 Dec 2014


Mastering the New Customer Experience Mangement in the Era of the Empowered Customer
sponsored by Sitecore
WHITE PAPER: In thsi exclusive white paper glean the essentials of the new CEM. Read on to learn how understanding is the key to earning and keeping empowered consumers.
Posted: 03 Mar 2015 | Published: 30 Apr 2014


How Effective Content Mangement Systems Attact and Keep Cusomters for Life
sponsored by Sitecore
WHITE PAPER: In this in-depth white paper, learn how to choose the best CMS for customer experience management. Understand this entity from the perspective of the marketer and developer.
Posted: 02 Mar 2015 | Published: 31 Dec 2014


3 Pillars of Customer Experience in Today's Connected World
sponsored by
WHITE PAPER: Access this white paper to learn three steps to meeting customers' rising expectations in today's hyper-connected world: Personalized service, smarter support, and faster connection.
Posted: 19 Jan 2015 | Published: 19 Jan 2015

Transforming Customer Experience in the New Digital World
sponsored by Genesys
WHITE PAPER: This white paper will show you how taking a holistic approach to digital channels in the contact center and beyond and integrating them into your customer experience strategy allows you to transform the end-to-end customer journey and deliver consistent, seamless and personalized experiences across all channels, touchpoints and interactions.
Posted: 01 Jul 2014 | Published: 01 Jul 2014


Social Login 101
sponsored by Gigya
WHITE PAPER: View this white paper to learn why social login -- with permission-based access to first-party identity data -- is the better option for getting the kind of information that creates relevant cross-channel experiences. Read now to explore the basics of social login, best practices, and benefits for consumers and businesses.
Posted: 27 Jun 2014 | Published: 27 Jun 2014


Performance Improvement In The Contact Centre
sponsored by Cisco
WHITE PAPER: Find out how you can improve customer satisfaction, become more competitive and reduce the cost of acquiring and retaining loyal customers by investing more money in contact center technologies.
Posted: 17 Jun 2014 | Published: 31 Dec 2013


Successful Customer Experience Calls for Customer Insight
sponsored by Sitecore
WHITE PAPER: Find out how learning more about what your customers want can boost your customer loyalty rates.
Posted: 12 Jun 2014 | Published: 30 Apr 2014


Creating Intelligent Customer Service Experiences
sponsored by Kodak
WHITE PAPER: This informative resource paves a path to profitable customer relations for your organization and offers 5 key recommendations for creating amazing customer experiences.
Posted: 14 May 2014 | Published: 31 Jan 2014


Improve Customer Experience through Personalization
sponsored by Hewlett Packard Enterprise
WHITE PAPER: In this white paper, discover the key to improving the customer experience, how it can be made easy, and where to start.
Posted: 30 Apr 2014 | Published: 29 Apr 2014

Hewlett Packard Enterprise

Best Practices For Setting Up a Lead Nurturing Program
sponsored by Act-On Software
WHITE PAPER: In this report, Matt Heinz, President of Heinz Marketing and his fellow thought leaders demystify lead nurturing, offering best practices that you can follow when developing your own winning program.
Posted: 11 Apr 2014 | Published: 31 Dec 2012

Act-On Software

Understanding the Millennials
sponsored by SDL
WHITE PAPER: In this resource, explore the results of a 2014 survey on how Millennials operate as consumers, so you can use that information to optimize your marketing strategy and business processes. Find out how Millennials share personal data, how they relate to mobile devices, how they'd like to connect with companies, and more.
Posted: 07 Apr 2014 | Published: 07 Apr 2014


Cisco 2014 Annual Security Report
sponsored by Cisco
WHITE PAPER: This information-packed resource acts as a guide for developing a robust security approach given today's issues with trust, threat intelligence, and varying industry trends. Click through to explore key findings, as well as recommendations for your next steps.
Posted: 31 Mar 2014 | Published: 31 Mar 2014

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