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Customer Retention

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DEFINITION: Techniques to maintain relationships with existing customers.
Customer RetentionWhite Papers (View All Report Types)
126 - 150 of 171 Matches Previous Page  | Next Page
Making Support Social: Turning Customer Engagement Into Customer Success
sponsored by Consona Corporation
WHITE PAPER: Social media is fundamentally changing how businesses and their customers interact. In this paper, learn of some of the broad trends in social media, and then provide specific guidance on how to use social media to deliver support better, faster and cheaper.
Posted: 17 Jun 2011 | Published: 01 May 2010

Consona Corporation

Making Service and Support Your Revenue Engine: The Initiative That’s Too Important to Delay
sponsored by Consona Corporation
WHITE PAPER: The value of service and support is hidden in a fog of metrics—measures that link monitors and bulletin boards, populate binders, fascinate managers, annoy employees, and ultimately mislead us about the business. Read this whitepaper and discover the real value of support is the revenue it protects and creates.
Posted: 17 Jun 2011 | Published: 17 Jun 2011

Consona Corporation

Creating Stickiness in the Insurance Industry
sponsored by Thunderhead
WHITE PAPER: With the economy being shaky, the insurance industry has a problem. Customers are increasingly shopping around and making complex demands. Learn how to achieve loyalty in a shaky industry.
Posted: 16 Jun 2011 | Published: 01 Jan 2011

Thunderhead

An Integrated Solution for Context-based Customer Experience Management
sponsored by Avaya
WHITE PAPER: Moving to a customer experience management approach requires an infrastructure that is open, scalable and capable of bringing  together state-of-the art applications, fully preserving customer context.
Posted: 10 Jun 2011 | Published: 10 Jun 2011

Avaya

The Future of Web Content Management
sponsored by Ektron, Inc.
WHITE PAPER: When a content management team is no longer enough to successfully attract and retain customers, what does the future hold for content management? How does context fit into the picture?
Posted: 17 May 2011 | Published: 17 May 2011

Ektron, Inc.

Social Media and Customer Service
sponsored by Pegasystems
WHITE PAPER: One of the biggest issues for companies is creating effective customer services processes.  What if social media could help the problem?
Posted: 11 May 2011 | Published: 11 May 2011

Pegasystems

Commerce Anywhere: A Business and Technology Strategy to Maximize Cross-Channel Commerce Growth
sponsored by Oracle Corporation
WHITE PAPER: E-commerce has gone from fringe to foundation. Now, businesses must tailor their customer serivce approach to the more complex "anytime, anywhere" customer with mobile device in hand. This white paper from Oracle details the "commerce anywhere" approach.
Posted: 26 Apr 2011 | Published: 26 Apr 2011

Oracle Corporation

Four Effective Service Strategies that Drive Brand Advocacy
sponsored by Oracle Corporation
WHITE PAPER: This paper will provide answers, focusing on the four key aspects of service that can combine to create a "WOW!" experience: convenience, speed, relevance, and relationship.
Posted: 25 Apr 2011 | Published: 25 Apr 2011

Oracle Corporation

Optimizing Your Return on Customer Attention with Oracle RTD
sponsored by Oracle Corporation
WHITE PAPER: Read this white paper to learn how BI can combine your explicitly-defined business rules and automatically-identified statistical information to deliver the best possible content to your customers for every single interaction.
Posted: 22 Mar 2011 | Published: 01 Apr 2010

Oracle Corporation

Deliver Extraordinary Customer Experience
sponsored by Oracle Corporation
WHITE PAPER: Organizations need to differentiate themselves by providing personalized and rewarding service that leverages the unique value of all customer touch points. If done well, a company can transform customer service into a competitive advantage, and use it to turn a buyer into a customer for life. Read on to learn more.
Posted: 22 Mar 2011 | Published: 01 Feb 2010

Oracle Corporation

Why Deliver Extraordinary Customer Service?
sponsored by Oracle Corporation
WHITE PAPER: Organizations need to differentiate themselves by providing personalized and rewarding service that leverages the unique value of all customer touch points. If done well, a company can transform customer service into a competitive advantage, and use it to turn a buyer into a customer for life.
Posted: 21 Mar 2011 | Published: 21 Mar 2011

Oracle Corporation

The Customer Loyalty Playbook: 4 Steps To Build Loyal, High-Value Customers
sponsored by Oracle Corporation
WHITE PAPER: The longer a customer is loyal, the more profit the company gains. Read this brief to learn four steps to help guide your customer loyalty strategy.
Posted: 21 Mar 2011 | Published: 01 Feb 2010

Oracle Corporation

15-Minute Guide to Increasing Customer Loyalty: An Introduction to Enterprise Feedback Management (EFM)
sponsored by MarketTools, Inc.
WHITE PAPER: What is the relationship between a loyal customer and a profitable enterprise and what role can feedback play in improving loyalty? Organizations with fiercely loyal customers take the time to listen to feedback and integrate it into decision making. EFM solutions provide the tools needed help businesses transform feedback into business results.
Posted: 26 Jan 2011 | Published: 26 Jan 2011

MarketTools, Inc.

Web User Experience: Common Indicators for Business and IT Collaboration
sponsored by Dell Software
WHITE PAPER: This paper discusses how to bridge the gap in user experience management (UEM) between business stakeholders and IT by helping each group better understand both perspectives on the user experience. It describes the most common UEM indicators and what they mean to both the business and IT. 
Posted: 29 Dec 2010 | Published: 27 Dec 2010

Dell Software

Moving Towards Customer-Centric Pricing: From Strategy to Implementation, the New Opportunities for Banks to Compete in the Current Economic Downturn
sponsored by IBM
WHITE PAPER: Pricing is a strategic weapon for acquiring new customers and, as importantly, retaining existing ones. As such, effective and innovative pricing strategies are crucial for banks to achieve organic growth. This white paper argues that banks need more than ever technologies such as the BRMS to effectively manage their pricing policies.
Posted: 12 Dec 2010 | Published: 12 Dec 2010

IBM

Improving First-Call Resolution with Team Collaboration Technology
sponsored by GoToAssist
WHITE PAPER: How can support reps quickly solve problems when they reach a dead end? Is there an easy way to bring experts into a support session without hindering the customer experience? This white paper will examine key customer support challenges and reveal the many advantages of collaborative remote support.
Posted: 01 Dec 2010 | Published: 30 Nov 2010

GoToAssist

Continuous Customer Dialogues
sponsored by Infor
WHITE PAPER: The need for customer insight and responsiveness to that insight is the foundation and driving rationale for the emerging CRM concept of continuous customer dialogue through multi-channel touchpoints. This concept is discussed further in the rest of this whitepaper.
Posted: 24 Nov 2010 | Published: 24 Nov 2010

Infor

Virtual + Physical = Hybrid Events:  Best Practices for Creating Compelling, Innovative Hybrid Events
sponsored by INXPO
WHITE PAPER: This whitepaper explores the growing role of virtual technologies in physical events (hybrid events) in marketing and communication, as well as identifies five best practices for maximizing their success in achieving organizational goals. Read on to learn more.
Posted: 16 Nov 2010 | Published: 16 Nov 2010

INXPO

The Definitive Guide to Lead Nurturing
sponsored by Marketo
WHITE PAPER: The goal of this guide is to arm B2B marketers with the ultimate resource for lead nurturing, whether you’re just starting to think about lead nurturing in your business or are looking for ways to enhance and optimize your existing programs. Read this definitive guide to learn more.
Posted: 12 Nov 2010 | Published: 12 Nov 2010

Marketo

Turning Customer Data into Analytical Marketing Fuel: How to Use Analytically Driven Customer Insight for Extraordinary Competitive Advantage
sponsored by SAS
WHITE PAPER: Businesses that fail to strategically leverage analytically driven customer insight will gradually become obsolete over time. This paper takes a closer look at why – and explains what you can do to evolve your marketing organization’s ability to turn data into customer insight, and insight into competitive advantage.
Posted: 02 Nov 2010 | Published: 02 Nov 2010

SAS

Deliver Robust Products at Reduced Cost by Linking Model-Driven Software Testing to Quality Management
sponsored by IBM
WHITE PAPER: Your customers expect the highest quality in the products you deliver. Discover how a comprehensive, integrated, automated requirements centric model and code based test environment managed with an extensible quality management system can increase market acceptance, ensure customer loyalty and deliver superior outcomes.
Posted: 02 Nov 2010 | Published: 01 Sep 2009

IBM

Mass Personalization: How relevance engines are revolutionizing mass communications
sponsored by xMatters, Inc.
WHITE PAPER: Mass personalization eliminates the need to send the same message en masse at the same time. By reducing communication “noise,” mass personalization enables recipients to focus on what’s relevant to them at the moment that it matters. Read this paper to find out more.
Posted: 08 Sep 2010 | Published: 08 Sep 2010

xMatters, Inc.

Sales: Maximize Profitability, Improve Performance, and Deliver Customer Value
sponsored by SAP America, Inc.
WHITE PAPER: This paper explains how the SAP CRM application equips your sales professionals with the tools and information they need to plan, execute, and analyze sales operations throughout the sales cycle. Continue reading to learn how to maximize profitability, improve performance, and deliver customer value with SAP CRM.
Posted: 03 Sep 2010 | Published: 03 Sep 2010

SAP America, Inc.

Enhancing Constituent Perceptions with CRM for Public Sector: Advancing Beyond Efficiency and Service Improvements
sponsored by SAP America, Inc.
WHITE PAPER: By using a CRM strategy with software solutions, government agencies can achieve a host of benefits when it comes to streamlining business processes and analytical capabilities. Read on to learn how By enabling such CRM processes, governments can build communication campaigns that help shape the public’s perceptions and advance the value delivered.
Posted: 02 Sep 2010 | Published: 02 Sep 2010

SAP America, Inc.

Customer Value Enhancement: Linking Strategy & Operations for Better Loyalty and Margins
sponsored by SAP America, Inc.
WHITE PAPER: CVE is a predictive, adaptive approach to linking front and back office functions through the prism of advanced business intelligence and analytics. Read this paper to learn how to link strategy and operations with CVE for better customer loyalty and margins.
Posted: 02 Sep 2010 | Published: 02 Sep 2010

SAP America, Inc.
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