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Customer Relationship Management

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Customer Relationship Management White Papers (View All Report Types)
It’s Always Personal: How Context-Driven Content Fuels Sales Growth
sponsored by Sitecore
WHITE PAPER: How essential it is to have a deep understanding of the overall customer journey? Get five top tips for delivering context-driven commerce and learn why personalized, contextualized content can translate to engaging experiences for your customers.
Posted: 18 Nov 2015 | Published: 18 Nov 2015


Experts Dig Into Customer Communications Archiving
sponsored by EMC
WHITE PAPER: In this white paper, our experts dig into the top trends in customer communications archiving. Explore the essential requirements of a next-gen archiving solution, along with best practices for deploying one.
Posted: 24 Sep 2015 | Published: 24 Sep 2015


FAQ: Integrated Business Strategy
sponsored by SAP America, Inc.
WHITE PAPER: The following FAQ guide covers dozens of common questions from business users who seek to optimize data management, business processes, CRM and other functions. Read on and learn what an integrated business strategy can achieve.
Posted: 10 Aug 2015 | Published: 29 May 2015

SAP America, Inc.

Customer-Focused Organizations Must Take A Strategic Approach To “Identity Relationship Management”
sponsored by ForgeRock
WHITE PAPER: Forrester Consulting has evaluated companies' IAM practices and requirements when it comes to customer-facing scenarios versus employee-facing ones. Read on and discover why it pays to implement IRM solutions that treat customer identities, and their identity data, as mission-critical for the top line of the business.
Posted: 17 Nov 2015 | Published: 31 Jan 2014


Delivering Content to the Broadcast Quality Generation
sponsored by Limelight Networks, Inc.
WHITE PAPER: In this white paper, you'll learn why catering to tech-savvy young adults is your new business imperative. Learn which emerging technologies are needed in order to meet the growing demand for immediate content delivery.
Posted: 04 Aug 2015 | Published: 03 Aug 2015

Limelight Networks, Inc.

The Paths to Predictive Experience: How Great Companies combine Engagement, Data, and Company Focus for better outcomes
sponsored by 24/7 Customer
WHITE PAPER: This white paper will show you how converging factors—the Paths to Predictive Experience—made Predictive Analytics the logical next step in creating customer experiences that improve customer loyalty and business outcomes. Read on to learn more about how predicative analytics may be useful to your business.
Posted: 10 Nov 2015 | Published: 10 Nov 2015

Best Practices for Chat Deployments
sponsored by Oracle Corporation
WHITE PAPER: This guide explores multiple best practices for successful chat deployments that can lead the way to a customizable solution for your enterprise. Read on to learn how fine-tuning your chat deployment can increase both customer satisfaction and loyalty, and ultimately increase revenue.
Posted: 10 Sep 2015 | Published: 30 Sep 2013

Oracle Corporation

How to Accurately Track Your Social Media Buzz
sponsored by Sysomos
WHITE PAPER: What is "buzz?" It's something that confuses most marketers, and what smart marketers exploit. Access this step-by-step guide to learn how to create buzz-worthy campaigns like a smart marketer.
Posted: 19 Nov 2015 | Published: 19 Nov 2015


The Customer Experience: the Journey from Good to Great
sponsored by Interactive Intelligence, Inc.
WHITE PAPER: In this paper we pose and respond to a series of questions to guide you through the journey of providing a better customer experience.
Posted: 17 Aug 2015 | Published: 17 Aug 2015

Interactive Intelligence, Inc.

Mass Adoption of the Internet of Things Will Create New Opportunities and Challenges for Enterprises
sponsored by Covisint
WHITE PAPER: In this report, top analysts reveal details on the adoption and direction of IoT. Read on and discover how IT leaders can develop successful IoT strategies and deliver value across the enterprise with this technology.
Posted: 30 Sep 2015 | Published: 27 Feb 2015

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