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Customer Data ManagementWhite Papers (View All Report Types)
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TechRadarâ„¢: Customer Analytics Methods, Q1 2014
sponsored by IBM
WHITE PAPER: The following white paper explores the current need for customer analytics and offers practical advices on how to use the technology to glean deeper insights to the consumers' needs, wants, as well as habits. Also hear about technology recommendations, the methods to use, and more.
Posted: 16 Jul 2014 | Published: 16 Jul 2014

IBM

Smarter Analytics: Driving Customer Interactions with the IBM Next Best Action Solution
sponsored by IBM
WHITE PAPER: Find out how you can improve customer satisfaction rates and revenue through analytics.
Posted: 10 Jul 2014 | Published: 28 Aug 2013

IBM

Transform Business: Explore Strategic Business Transformation Requirements
sponsored by Hewlett-Packard Company
WHITE PAPER: Find out how businesses are overcoming today's challenges such as the explosion of social media and more stringent security and regulatory requirements.
Posted: 03 Jul 2014 | Published: 31 Oct 2013

Hewlett-Packard Company

Move Forward: Create a More Satisfying and Productive Omni-channel Experience
sponsored by Hewlett-Packard Company
WHITE PAPER: Find out why so many are turning to the power of advanced information management and analytics (IM&A), in order to improve their understanding of consumers and deliver a seamless and more satisfying omni-channel experience.
Posted: 03 Jul 2014 | Published: 30 Jun 2014

Hewlett-Packard Company

Retail Needs to Embrace the Mobile Revolution
sponsored by Toshiba
WHITE PAPER: Find out how retailers are accommodating the consumers migration to a mobile-first world.
Posted: 03 Jul 2014 | Published: 03 Jul 2014

Toshiba

Are You Asking the Right Questions?
sponsored by Hewlett-Packard Company
WHITE PAPER: Make sure you're asking your IT staff the right questions about the latest data management, analytics, big data and cloud technologies.
Posted: 03 Jul 2014 | Published: 03 Jul 2014

Hewlett-Packard Company

BPS Edge: CEM The New Style of Customer Engagement Management
sponsored by Hewlett-Packard Company
WHITE PAPER: Find out about the most recent customer engagement management innovations.
Posted: 03 Jul 2014 | Published: 31 Mar 2014

Hewlett-Packard Company

A New Style of IT: The Dawn of a New Normal
sponsored by Hewlett-Packard Company
WHITE PAPER: Uncover the key findings from research conducted by Gartner to expose what digital business means for companies, and how to enhance the customer experience to thrive in the digital era.
Posted: 01 Jul 2014 | Published: 01 Jul 2014

Hewlett-Packard Company

Differentiate your CRM with Cloud-based Customer Service
sponsored by Salesforce
WHITE PAPER: In this booklet, we'll show you what the #1 customer service application, Service Cloud, looks like and how to use the features.
Posted: 16 Jun 2014 | Published: 16 Jun 2014

Salesforce

Omnichannel Considerations for the Purchase Order Process
sponsored by OpenText GXS
WHITE PAPER: Find out how adopting an omnichannel experience can improve the purchase order process, and benefit both the customers and the business.
Posted: 16 Jun 2014 | Published: 30 Sep 2012

OpenText GXS

Successful Customer Experience Calls for Customer Insight
sponsored by Sitecore
WHITE PAPER: Find out how learning more about what your customers want can boost your customer loyalty rates.
Posted: 12 Jun 2014 | Published: 30 Apr 2014

Sitecore

How to Choose the Best CMS for Customer Experience Management
sponsored by Sitecore
WHITE PAPER: The following white paper provides readers with practical advice on how to choose the best CMS for customer experience management. Learn about the 6 roadmap checkpoints for choosing the right CMS, 20 important features to consider, and more.
Posted: 10 Jun 2014 | Published: 10 Jun 2014

Sitecore

Intelligent Self-Service and Personalization: Rethink the Customer Experience
sponsored by Genesys
WHITE PAPER: With the right combination of intelligent self-service and agent-assisted service, you can ensure efficiency gains, cost savings, and customer satisfaction. View this white paper to learn what it takes to implement intelligence self-service, such as integrated applications, business intelligence, business rules, and integrated channels.
Posted: 02 Jun 2014 | Published: 02 Jun 2014

Genesys

How sales intelligence drives business goals
sponsored by Salesforce Data.com
WHITE PAPER: This survey-based research examines how sales organizations leverage customer data to improve sales effectiveness.
Posted: 18 Apr 2014 | Published: 31 Aug 2013

Salesforce Data.com

BNP Paribas Personalizes Services Across All Channels
sponsored by IBM
WHITE PAPER: In this white paper, learn how BNP Paribas leveraged master data management (MDM) software to create a single data repository, so they can easily access and manage data shared across systems, resulting in more personalized offers for customers, faster time-to-market for products, increased flexibility, and much more.
Posted: 17 Apr 2014 | Published: 30 Nov 2012

IBM

The Journey to Smarter Commerce: Your Customer in Context
sponsored by IBM
WHITE PAPER: Two of the biggest trends in commerce -- big data and more empowered customers -- are creating huge challenges for modern businesses. However, equally huge opportunities exist if you can successfully leverage big data to create a comprehensive, single view of the customer, resulting in optimum customer experiences.
Posted: 09 Apr 2014 | Published: 30 Apr 2013

IBM

Customer analytics pay off: Driving top-line growth by bringing science to the art of marketing
sponsored by IBM
WHITE PAPER: The following white paper explores what it takes to make and deploy an effective customer analytics strategy. Uncover the 4 stages of organizations capabilities required for customer analytics as well as the corresponding strategies for each quadrant. Read on to learn more.
Posted: 07 Apr 2014 | Published: 07 Apr 2014

IBM

Seven Ways to Make the First Mile of Business Smarter
sponsored by Kofax, Inc.
WHITE PAPER: Explore this game-changing white paper to uncover the seven ways to make the first mile of business interactions smarter.
Posted: 03 Apr 2014 | Published: 31 Dec 2013

Kofax, Inc.

Social Login 101
sponsored by Gigya
WHITE PAPER: View this white paper to learn why social login -- with permission-based access to first-party identity data -- is the better option for getting the kind of information that creates relevant cross-channel experiences. Read now to explore the basics of social login, best practices, and benefits for consumers and businesses.
Posted: 27 Jun 2014 | Published: 27 Jun 2014

Gigya

Smarter Process in the age of the customer
sponsored by IBM
WHITE PAPER: Customers expect your operations to be instant, seamless and insightful so that each interaction is fast and effective. Access this fascinating white paper today to learn about expert solutions for improving business operations so as to effectively cater to customer interactions.
Posted: 12 Jun 2014 | Published: 30 Apr 2013

IBM

The Business Value of IBM's Exceptional Digital Experience Solutions
sponsored by IBM
WHITE PAPER: Get the results of an IDC study conducted on behalf of IBM assessing the impact of migrating from a homegrown digital experience platform to IBM's integrated Exceptional Digital Experience suites.
Posted: 05 Jun 2014 | Published: 30 Nov 2013

IBM

Microsoft Dynamics CRM Release Preview Guide
sponsored by Microsoft India
WHITE PAPER: In this resource, learn about a family of CRM applications that can help you deliver engaging, differentiating customer experiences with marketing, sales, and service capabilities.
Posted: 20 May 2014 | Published: 30 Apr 2014

Microsoft India

Social Media Education: The New Edge for Success
sponsored by Hootsuite
WHITE PAPER: Did you know that according to a report by the McKinsey Global Institute, business can unlock up to $1.3 trillion in business value by leveraging social technologies?  However, if your company isn't armed with the right knowledge, tools, and skill set, those financial (and other CRM) benefits will be out of reach.
Posted: 15 Apr 2014 | Published: 15 Apr 2014

Hootsuite

Understanding the Millennials
sponsored by SDL
WHITE PAPER: In this resource, explore the results of a 2014 survey on how Millennials operate as consumers, so you can use that information to optimize your marketing strategy and business processes. Find out how Millennials share personal data, how they relate to mobile devices, how they'd like to connect with companies, and more.
Posted: 07 Apr 2014 | Published: 07 Apr 2014

SDL

Make the most of customer interactions in the contact center
sponsored by Calabrio, Inc.
WHITE PAPER: In this white paper, discover how to optimize your contact center processes with the help of new interaction channels such as social media, and make the most of interaction data to learn more about your customers and your company.
Posted: 07 Apr 2014 | Published: 31 Dec 2013

Calabrio, Inc.
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