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Customer Data Management

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Customer Data ManagementWhite Papers (View All Report Types)
151 - 175 of 235 Matches Previous Page  | Next Page
Moving Towards Customer-Centric Pricing: From Strategy to Implementation, the New Opportunities for Banks to Compete in the Current Economic Downturn
sponsored by IBM
WHITE PAPER: Pricing is a strategic weapon for acquiring new customers and, as importantly, retaining existing ones. As such, effective and innovative pricing strategies are crucial for banks to achieve organic growth. This white paper argues that banks need more than ever technologies such as the BRMS to effectively manage their pricing policies.
Posted: 12 Dec 2010 | Published: 12 Dec 2010

IBM

Using Social Media to Deepen Your Customer Relationships
sponsored by Infor
WHITE PAPER: Written for the marketing executive, this paper provides a useful framework to begin to assess how an organization can engage in social media to build deeper relationships with its customers.
Posted: 24 Nov 2010 | Published: 24 Nov 2010

Infor

Continuous Customer Dialogues
sponsored by Infor
WHITE PAPER: The need for customer insight and responsiveness to that insight is the foundation and driving rationale for the emerging CRM concept of continuous customer dialogue through multi-channel touchpoints. This concept is discussed further in the rest of this whitepaper.
Posted: 24 Nov 2010 | Published: 24 Nov 2010

Infor

The Definitive Guide to Lead Nurturing
sponsored by Marketo
WHITE PAPER: The goal of this guide is to arm B2B marketers with the ultimate resource for lead nurturing, whether you’re just starting to think about lead nurturing in your business or are looking for ways to enhance and optimize your existing programs. Read this definitive guide to learn more.
Posted: 12 Nov 2010 | Published: 12 Nov 2010

Marketo

Turning Customer Data into Analytical Marketing Fuel: How to Use Analytically Driven Customer Insight for Extraordinary Competitive Advantage
sponsored by SAS
WHITE PAPER: Businesses that fail to strategically leverage analytically driven customer insight will gradually become obsolete over time. This paper takes a closer look at why – and explains what you can do to evolve your marketing organization’s ability to turn data into customer insight, and insight into competitive advantage.
Posted: 02 Nov 2010 | Published: 02 Nov 2010

SAS

Ten Tips for Change Data Capture (CDC): How to Maximize Data Integration Value in Analytic and Operational Systems
sponsored by HiT Software, Inc.
WHITE PAPER: This paper will describe how Change Data Capture (CDC), a specialized function of data integration, can optimize value in both analytical and operational systems within a data-driven environment. Continue reading this paper to learn more about these ten tips for CDC and learn how to maximize data integration value in analytic operational systems.
Posted: 04 Oct 2010 | Published: 04 Oct 2010

HiT Software, Inc.

Using electronic contact details for marketing
sponsored by Experian QAS
WHITE PAPER: What does an e-Marketer do when he or she gets to work? What tasks do they perform that are impacted upon by legislation and regulation? Let's take a look at a simplified view where we acquire, hold and use electronic contact information e.g. email addresses and see how legislation and regulation has an impact.
Posted: 30 Sep 2010 | Published: 01 Dec 2009

Experian QAS

NCR 2010 Consumer Research Reveals that Patients Want Self-Service to Better Manage Healthcare Expenses
sponsored by NCR Corporation
WHITE PAPER: Patients seeking greater convenience when paying healthcare bills. New consumer research commissioned by NCR Corporation reveals that patients are increasingly seeking self-service convenience when managing the financial aspects of their healthcare experience. Read this white paper to learn more.
Posted: 27 Sep 2010 | Published: 27 Sep 2010

NCR Corporation

Business-strength Geocoding: Ten requirements for more cost-efficient and effective business decisions
sponsored by Pitney Bowes Business Insight
WHITE PAPER: Geocoding determines location by linking longitude and latitude coordinates with street address data. By identifying your best customers’ location and defining how to reach them most effectively you possess the ultimate decision making tool. Utilize the power of location intelligence to know the location of your customers, partners and competitors.
Posted: 22 Sep 2010 | Published: 22 Sep 2010

Pitney Bowes Business Insight

The Future of Address Validation: Going Beyond Move Update to Cut Costs and Connect with Customers
sponsored by Pitney Bowes Business Insight
WHITE PAPER: Today, the need to connect with customers efficiently and effectively is more important than ever. The foundation of these communications is a complete and accurate customer record. This paper describes the validation requirements, opportunities and best practices to increase organizational efficiencies relative to enterprise address validation.
Posted: 13 Sep 2010 | Published: 13 Sep 2010

Pitney Bowes Business Insight

Creating a Dynamic Information Infrastructure
sponsored by IBM
WHITE PAPER: Discussions with customers and research into vendor offerings are the basis of this white paper. It prescribes a customer transformation roadmap, profiles two customers’ information infrastructure journeys, and provides an analysis of IBM’s and EMC’s associated visions and strategies.
Posted: 06 Aug 2010 | Published: 17 Sep 2009

IBM

Leveraging SAP Enterprise Support Services: A Journey to Lowering Costs
sponsored by SAP America, Inc.
WHITE PAPER: Hear from Ross Wainwright, Executive Vice President, SAP Field Services, and Greg Pike, Senior Vice President, SAP Active Global Support and gain insight into the cost-saving and problem-solving services that have the biggest impact, where and how SAP customers should begin using these services.
Posted: 23 Jun 2010 | Published: 23 Jun 2010

SAP America, Inc.

Practical Approaches for Securing Web Applications across the Software Delivery Lifecycle
sponsored by IBM
WHITE PAPER: Enterprises understand the importance of securing web applications to protect critical corporate and customer data. What many don’t understand, is how to implement a robust process for integrating security and risk management throughout the web application software development lifecycle.
Posted: 16 Jun 2010 | Published: 08 Jul 2009

IBM

Tips from the Trade - Competing on Web Analytics
sponsored by SAS
WHITE PAPER: How can your company take away more than just sales numbers from online customers? That was one of the topics of a webcast that brought thought leaders together to discuss challenges and best practices in the industry. Continue reading to explore the insights and highlights from that webcast and learn more about how to compete on web analytics.
Posted: 05 May 2010 | Published: 05 May 2010

SAS

WebSmart Services
sponsored by Melissa Data Corp
WHITE PAPER: Melissa Data’s WebSmart Services can handle your data quality needs. Ensure that your contact data, including addresses, names, phone numbers, and emails are valid, and use existing data to append additional information to enhance initiatives. The WebSmart services can be integrated into the business chain to ensure the integrity of your database.
Posted: 20 Apr 2010 | Published: 20 Apr 2010

Melissa Data Corp

Frost and Sullivan: Customer Experience Management: A Business Imperative beyond a Technology Solution
sponsored by Hewlett-Packard Company
WHITE PAPER: In this white paper, Frost & Sullivan, a global consulting and research firm, shares real-world insights from its latest comprehensive study of the value of CEM, including operator strategies driving adoption, best practices and KPIs, and a glimpse into the future of CEM.
Posted: 22 Feb 2010 | Published: 22 Feb 2010

Hewlett-Packard Company

Saving At-Risk Customers and Revenue Through Survey Action Management
sponsored by MarketTools, Inc.
WHITE PAPER: Read this white paper to understand what Survey Action Management is and how it can help your organization effectively address customer concerns, save at-risk customers, and build customer satisfaction and loyalty.
Posted: 25 Nov 2009 | Published: 24 Nov 2009

MarketTools, Inc.

Increasing Competitiveness and Reducing Costs in Today's Economy
sponsored by Microsoft Corporation India Pvt Ltd
WHITE PAPER: This paper outlines the Microsoft Business Productivity Online Suite, illustrates its relevance to small and midsized business customers, and provides the resources to help you evaluate how your business might benefit from the service.
Posted: 24 Nov 2009 | Published: 24 Nov 2009

Microsoft Corporation India Pvt Ltd

A Guide to the Value of Reliable Data in Retail Banking
sponsored by DataFlux Corporation
WHITE PAPER: This paper examines the impact of unreliable data on retail banks. Defining the requirements needed to guarantee data reliability in retail banking, it offers a practical approach to creating and governing that data, and shows how you can get started in making trusted data available to improve marketing, customer service, risk management and more.
Posted: 04 Nov 2009 | Published: 02 Nov 2009

DataFlux Corporation

The Total Economic Impact Of DMExpress
sponsored by Syncsort
WHITE PAPER: The purpose of this study is to provide readers with a framework to evaluate the potential financial impact of DMExpress on their organizations. Forrester’s aim is to clearly show all calculations and assumptions used in the analysis.
Posted: 28 Oct 2009 | Published: 25 Aug 2008

Syncsort

Make CRM Work the Way Salespeople Do
sponsored by Oracle Corporation
WHITE PAPER: This white paper examines how traditional CRM technologies, while valuable in helping organizations manage customers and revenues, have not really assisted the salesforce do their jobs.
Posted: 08 Oct 2009 | Published: 01 Sep 2009

Oracle Corporation

How to write a RFP for Master Data Management: 10 Common Mistakes to Avoid
sponsored by Siperian, Inc.
WHITE PAPER: Critical master data management (MDM) functionality can be easily overlooked when request for proposals (RFPs) are narrowly focused on a single business data type. Ensure success by avoiding 10 costly mistakes when writing your RFP.
Posted: 16 Sep 2009 | Published: 01 Sep 2007

Siperian, Inc.

The Flawed Vision of Customer Data Integration – How to Get it Right the First Time
sponsored by Siperian, Inc.
WHITE PAPER: The initial goal of Customer Data Integration (CDI) was to create the most reliable customer data for the entire company. We now know that the golden opportunity for CDI lies within Master Data Management and the ability to uncover interactions and understand the relationships that companies have with their customers.
Posted: 16 Sep 2009 | Published: 16 Sep 2009

Siperian, Inc.

Wealth Management Firms Choose CRM to Improve Productivity and Client Service
sponsored by Microsoft
WHITE PAPER: To more clearly understand how wealth management firms are using Microsoft Dynamics CRM, Microsoft turned to IT advisory firm Mainstay Partners for an independent assessment. Mainstay Partners interviewed a number of firms to identify the measurable benefits they have achieved through deploying Microsoft Dynamics CRM.
Posted: 25 Aug 2009 | Published: 25 Aug 2009

Microsoft

Five Myths of Infrastructure Monitoring: How End-User Monitoring Can Help You Improve Customer Satisfaction
sponsored by Hewlett-Packard Company
WHITE PAPER: This paper discusses some of the common myths about infrastructure monitoring, and addresses how to ensure your infrastructure monitoring is responsive enough to satisfy and retain your customers.
Posted: 26 Jun 2009 | Published: 01 May 2008

Hewlett-Packard Company
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