Customer Analysis

WHITE PAPER: Read this report for collective intelligence applications, such as: identifying new opportunities to differentiate your organization or serve new markets; tapping into outside skills and experiences to deliver on business imperatives; and predicting outcomes of today's increasingly complex business challenges.

Posted: 10 Dec 2012 | Published: 31 Jan 2012

WHITE PAPER: This paper explains how social intelligence enriches social media data with demographic and customer spending data to provide a deeper view of customer discussions and what factors influence them. Discover one social intelligence tool that offers advanced social intelligence capabilities.

Posted: 14 Dec 2012 | Published: 14 Dec 2012

WHITE PAPER: Social media is no longer just for teens as it provides businesses with a wealth of information about their customers when effectively analyzed. However, many are finding that traditional analytics systems lack the scalability needed to keep up with social data. Read on to learn about a monitoring platform that helps mitigate this challenge.

Posted: 03 Jan 2013 | Published: 30 Sep 2012

WHITE PAPER: This white paper dispels myths about Single Customer View and points businesses towards practical and effective business plans.

Posted: 26 Nov 2012 | Published: 30 Jun 2012

WHITE PAPER: For communications companies - whether focused on telecommunications services or media content - these are challenging times. Markets are saturated with new offerings, and margins continue to diminish. In response, communications service providers (CSPs) are concentrating on improving offers of voice, content, and data services.

Posted: 27 Apr 2009 | Published: 27 Apr 2009

WHITE PAPER: The number of channels which consumers use to research and purchase products or services is growing. This white paper takes a look at a recent survey of consumer buying habits in regards to the number of channels they use when shopping and how businesses can provide a better experience across these channels for their customers.

Posted: 25 Apr 2011 | Published: 25 Apr 2011

WHITE PAPER: This white paper will help you understand the role of data quality in developing profitable customer relationships. Gain insight into the strategies and technologies that can help you get the most from your customer-facing systems.

Posted: 18 Sep 2007 | Published: 01 Jan 2003

WHITE PAPER: Companies are scrambling to implement CRM systems, but they might not be getting what they bargained for if they're not careful. Up to 80% are reporting they're not getting what they were promised. Read this paper and learn how to avoid pitfalls, develop a strategy for your CRM system, and much more.

Posted: 20 Aug 2012 | Published: 01 Mar 2011

WHITE PAPER: This paper reveals key insights into what actually drives customer advocacy, as well as what grocers can do to improve the level of advocacy among their customer populations.

Posted: 12 Jun 2008 | Published: 01 Sep 2008

WHITE PAPER: This white paper highlights some of the issues that reduce or increase the effectiveness of customer loyalty programs and suggests a solution that offers tips for building a more loyal customer base.

Posted: 02 Oct 2009 | Published: 02 Oct 2009