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Co-Branding

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ALSO CALLED: Cobranding
DEFINITION: Co-branding is the practice of using multiple brand names together on a single product or service. The term can also refer to the display of multiple brand names or corporate logos on a single Web site, so that people who visit the site see it as a joint enterprise. When effectively done, co-branding provides a way for companies to combine forces so that their marketing efforts work in synergy. On  … 
Definition continues below.
Co-Branding White Papers (View All Report Types)
76 - 100 of 493 Matches Previous Page  |  Next Page
Bridge the Gap Between Business and IT with Red Hat JBoss BPM Suite 6
sponsored by Red Hat
WHITE PAPER: In this resource, discover a BPM suite that helps bridge the gap between business and IT, empowering non-technical and technical users alike to define and manage business processes across the enterprise
Posted: 18 Apr 2014 | Published: 30 Sep 2013

Red Hat

Budgeting: Beyond Spreadsheets
sponsored by IBM
WHITE PAPER: With new technologies—such as planning and analysis solutions powered by IBM Cognos® software—companies are automating the process, getting faster reports and data that fuel “what is” and “what if” scenarios. Read this paper to learn more.
Posted: 15 Oct 2010 | Published: 15 Jan 2010

IBM

Budgeting: Beyond Spreadsheets
sponsored by IBM
WHITE PAPER: With new technologies—such as planning and analysis solutions powered by IBM Cognos® software—companies are automating the process, getting faster reports and data that fuel "what is" and "what if" scenarios. Read this paper to learn more.
Posted: 18 Jul 2014 | Published: 30 Jun 2011

IBM

Build for Growth: Master the ICM Advantage in High Technology - How Incentive Compensation Management Fuels Dynamic, High Performance Technology Businesses
sponsored by IBM
WHITE PAPER: Explore this informative resource to discover how Incentive Compensation Management technology fuels dynamic, high performance technology businesses and creates rewards for the workforce based on clear milestones and variable compensation programs.
Posted: 31 Jul 2014 | Published: 31 Jul 2014

IBM

Build for Growth: Master the ICM Advantage in Retail - How Incentive Compensation Management Fuels Dynamic, High Performance Retail Businesses
sponsored by IBM
WHITE PAPER: Explore this informative resource to discover how Incentive Compensation Management technology fuels dynamic, high performance retail businesses and promotes productivity through compensation programs, streamlined administration, and rewards contributions that advance growth initiatives.
Posted: 31 Jul 2014 | Published: 31 Jul 2014

IBM

Build for Growth: Master the ICM Advantage in the Life Sciences - How Incentive Compensation Management Fuels Dynamic, High-Performing Pharmaceutical and Medical Device Businesses
sponsored by IBM
WHITE PAPER: Explore this informative resource to discover how Incentive Compensation Management technology fuels dynamic, high-performing pharmaceutical and medical device businesses and can help you easily and effectively implement variable compensation programs.
Posted: 31 Jul 2014 | Published: 31 Jul 2014

IBM

Building the New Workplace: The Power of People, Culture, and Technology
sponsored by Google
WHITE PAPER: Access this white paper today to learn how one platform is helping business teams to create high-performing workforces, drive innovation, and speed up processes through improved collaboration and a modern technology infrastructure.
Posted: 11 Mar 2015 | Published: 30 Apr 2014

Google

Business Process Management
sponsored by OpenText
WHITE PAPER: Read this white paper to find out how one BPM platform can improve your business operations and align business and IT.
Posted: 24 Mar 2015 | Published: 31 Oct 2013

OpenText

Beyond Search: Improve Insight and Decisions by Unifying Information
sponsored by Attivio, Inc.
WHITE PAPER: This paper explores the legacy technologies that influenced the development of both the new generation of search engines and the more powerful unified information access platforms. It also explains the benefits this new approach brings in providing active intelligence on demand and more.
Posted: 24 Feb 2010 | Published: 24 Feb 2010

Attivio, Inc.

Beyond the Crossroads: How Business-Savvy CIOs Enable Top-Performing Enterprises and How Top-Performing Enterprises Leverage Business-Savvy CIOs
sponsored by IBM
WHITE PAPER: According to industry leaders and pundits in 2006, the role of the CIO was at a crossroads. Read the white paper to see how CIOs are beginning to seize this opportunity to play increasingly impactful strategic roles within their enterprise, and how IBM research can provide CIOs with the skills necessary to become a Business-Savvy CIO.
Posted: 26 Aug 2010 | Published: 19 Aug 2010

IBM

Big Data in Big Companies
sponsored by Red Hat
WHITE PAPER: Explore the following white paper to join analytics pioneer, Tom Davenport, as he reveals the findings of how big data fits into the data and analytics infrastructure of 20 large organizations. Find out how these companies are handling big data, the tools and skill sets used to maximize ROI, and what the future holds with analytics 3.0.
Posted: 17 Apr 2014 | Published: 21 Apr 2014

Red Hat

BPM and SOA: A Strategic Alliance
sponsored by Wipro Technologies
WHITE PAPER: This whitepaper describes the concept of combining BPM and SOA to create greater business agility. It details the disadvantages of BPM and SOA in silos and lists the advantages of using BPM and SOA together.
Posted: 12 Jun 2007 | Published: 01 May 2006

Wipro Technologies

BPM Patterns & Practices in Industry
sponsored by Oracle India Pvt. Ltd
WHITE PAPER: This paper reviews common BPM adoption patterns and best-practices across different industries to illustrate the value of BPM.
Posted: 31 May 2013 | Published: 25 Jun 2012

Oracle India Pvt. Ltd

BPM Patterns and Practices in Industry
sponsored by Oracle Corporation UK Ltd
WHITE PAPER: This paper reviews common BPM adoption patterns and best-practices across different industries to illustrate the value of BPM.
Posted: 18 Sep 2012 | Published: 18 Sep 2012

Oracle Corporation UK Ltd

Bringing the Power of Web 2.0 to the Enterprise
sponsored by OpenText Corporation
WHITE PAPER: The key to Enterprise 2.0 is to bring the worlds of ECM and Web 2.0 together, so that companies can gain the best of both.
Posted: 14 May 2008 | Published: 09 May 2008

OpenText Corporation

Budgeting Survey:Benchmarks & Issues
sponsored by Centage
WHITE PAPER: This white paper discusses the results of a budgeting survey aimed at discovering the most significant budgeting, forecasting, and reporting issues troubling today’s CFOs.
Posted: 29 May 2012 | Published: 29 May 2012

Centage

Business benefits of ERP in the cloud
sponsored by Oracle Corporation
WHITE PAPER: This resource describes an enterprise-grade cloud offering that combines the power of Oracle ERP applications with the simplicity of the cloud. Read on to learn how this approach transforms back-office operations while offering flexible deployment, global security and performance, and more.
Posted: 08 Nov 2013 | Published: 28 Sep 2012

Oracle Corporation

Business Beyond Boundaries: Gaining Competitive Advantage in a Global Economy - A Joint SAP and Crossgate Paper
sponsored by Crossgate
WHITE PAPER: In today’s global economy, businesses are finding that traditional strategies for growth are no longer sufficient. This paper discusses challenges and opportunities related to business network transformation, best practices for leveraging a business process platform, the benefits of partnering with a Business-Ready Network and more.
Posted: 18 Feb 2010 | Published: 18 Feb 2010

Crossgate

Business Continuity Management
sponsored by Matrix42
WHITE PAPER: This White paper explains the concept of Business Continuity and demonstrates how matrix42 Empirum supports the Business Continuity Strategy in the enterprise.
Posted: 17 Sep 2008 | Published: 12 Sep 2008

Matrix42

Business Intelligence for the Retail Industry
sponsored by SAP AG
WHITE PAPER: To gain greater business insight and transparency, organisations urgently require a new generation of business intelligence tools and applications that allows cross-enterprise, interenterprise and external data to be integrated and analysed. This paper we discusses how technological advances are enabling improved decision making.
Posted: 15 Sep 2010 | Published: 23 Jan 2009

SAP AG

Business Process Improvement with IBIS RBE Plus
sponsored by IBIS America LLC
WHITE PAPER: In this white paper, discover RBE Plus Analysis, a system designed by IBIS experts in SAP to pinpoint problem areas in business processes, master data and customizing usage and communicate the results with fact-based, easy to use content front-ended by a browser-based navigation tool.
Posted: 04 Nov 2011 | Published: 04 Nov 2011

IBIS America LLC

Business Process Lifecycle Management (BPLM) Enabled SAP Implementation
sponsored by Atos Origin
WHITE PAPER: In this paper a 20 year veteran in the chemical manufacturing sector provides Best Practices for BPLM enabled SAP implementations.
Posted: 04 Nov 2009 | Published: 04 Nov 2009

Atos Origin

Business Process Management Solution Implementation Guide
sponsored by IBM
WHITE PAPER: The BPM Solution Implementation Guide, an IBM® Redpaper™, provides a practical approach to rapid Business Process Management solution delivery. It describes how to analyze, model, and manage processes in the context of a real healthcare scenario.
Posted: 09 Dec 2010 | Published: 09 Dec 2010

IBM

Business Process-Centric Information Technology: Aligning Business and Technology for High Performance
sponsored by Accenture
WHITE PAPER: Process-centric IT is, first and foremost, a way for the IT organization to build applications that will deliver greater flexibility and agility to the business-enabling high performance.
Posted: 18 Feb 2009 | Published: 18 Feb 2009

Accenture

Business rules and decisioning for process experts
sponsored by SAP America, Inc.
WHITE PAPER: Read this white paper to discover how decisioning can be used as a method for enhancing process orientation to deliver greater value to the business. Continue reading to learn the critical importance of identifying and controlling how the decisions within processes and applications are made.
Posted: 01 Aug 2011 | Published: 01 Aug 2011

SAP America, Inc.
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CO-BRANDING DEFINITION (continued): …  the Internet, co-branding can provide benefits to the involved businesses by enhancing product or service exposure to consumers, marketing new products and services, and making consumers or clients aware of the core competencies of each enterprise. Co-branding can also be used to target specific markets with advertising by means of banner ads, logos, or links in descriptive text, maximizing the likelihood that potential buyers will learn of the existence of a particular company, brand, product, or service. >> Stay up to date by receiving the latest IT term daily. Simply check "Word of the Day" … 
Co-Branding definition sponsored by WhatIs.com, powered by WhatIs.com an online computer dictionary

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