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Business of Information Technology >
Business Management >
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Client Relationship Management
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DEFINITION: In the channel, a corporate account manager (CAM) is responsible for maintaining the relationship between the clients of a value-added reseller (VAR) and the VAR. In this role, a CAM may be responsible for an entire portfolio of client relationships in multiple locations. Corporate account managers serve as the primary contact for the client, which emphasizes the need for both excellent customer skills
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Definition continues below.
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Client Relationship Management White Papers
(View All Report Types)
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5 Steps to Serving Customers in a Mobile World
sponsored by Voxeo
WHITE PAPER:
This brief resource outlines 5 steps you can take now to successfully engage customers across channels and realize profits.
Posted: 22 Mar 2012 | Published: 22 Mar 2012
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Is Your CRM Solution Keeping Up with the Times?
sponsored by Oracle Corporation
WHITE PAPER:
In this white paper, IT Business Edge explains the key business and technology factors to consider in deciding whether and when to upgrade your CRM system, including the Software-as-a-Service (SaaS) factor.
Posted: 02 Mar 2012 | Published: 02 Mar 2012
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Differentiate Your Company with Complete CRM
sponsored by Oracle Corporation
WHITE PAPER:
This white paper will expand on what Oracle defines as Complete CRM – how businesses can better engage customers and users, manage customer transactions, and analyze results to adapt and take advantage of changing business and economic circumstances to realize greater value from CRM.
Posted: 10 Jun 2009 | Published: 10 Jun 2009
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A Roadmap to Data Migration Success
sponsored by SAP America, Inc.
WHITE PAPER:
The objective of this paper from Business Objects, an SAP company, is to provide insight into what issues are unique to data migration projects and to offer advice on how to best approach them.
Posted: 10 Feb 2009 | Published: 10 Feb 2009
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6 Steps to Enterprise Resource Planning Implementation Success
sponsored by IFS
WHITE PAPER:
Implementing Enterprise Resource Planning (ERP), Contact Relationship Management (CRM), and Enterprise Asset Management (EAM) is complicated. Here are six simple steps to take to manage that complexity.
Posted: 04 Feb 2008 | Published: 04 Feb 2008
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Have You Earned Your Customers’ Trust?
sponsored by inContact
WHITE PAPER:
Companies need to take their customer experience to the next level. This means being more responsive and proactive, delivering consistently on brand promises, listening to customers and acting on that insight. Read on to learn why customer trust is critical to your business and how to successfully build your customer's trust.
Posted: 17 Jan 2012 | Published: 17 Jan 2012
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Mobile Solutions for Increasing Sales Productivity and Revenue
sponsored by Sybase, an SAP company
WHITE PAPER:
The most effective sales are face-to-face sales, yet sales representative only spend 26% of their time selling face-to-face. The rest of their time is taken up with administrative tasks, prep and travel. Learn how Sybase Mobile Solutions for SAP can increase sales productivity and bring the advantages of business mobility to your organization.
Posted: 01 Apr 2010 | Published: 01 Apr 2010
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Defining the 21st Century salesperson
sponsored by SAP America, Inc.
WHITE PAPER:
This expert white paper from Forrester Research discusses how the role of the sales person has changed in today's digital world and the four types of salespeople in the 21st century.
Posted: 15 May 2012 | Published: 15 May 2012
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Making the Case for Brand Management
sponsored by Quark Software
WHITE PAPER:
This paper details why a brand management tool can efficiently streamline your print and digital operations for better content management, marketing and brand consistency. Read on to learn how you can implement this tool in your current print and digital operations and gain more control over your brand's day-to-day messages.
Posted: 01 Mar 2012 | Published: 01 Mar 2012
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Oracle Database - The best choice for Siebel Applications
sponsored by Oracle Corporation
WHITE PAPER:
This white paper covers the business and technology reasons behind customers' continued choice of Oracle Database for their Siebel Applications deployments.
Posted: 08 Jun 2011 | Published: 08 Jun 2011
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CLIENT RELATIONSHIP MANAGEMENT DEFINITION (continued): … In the channel, a corporate account manager (CAM) is responsible for maintaining the relationship between the clients of a value-added reseller (VAR) and the VAR. In this role, a CAM may be responsible for an entire portfolio of client relationships in multiple locations. Corporate account managers serve as the primary contact for the client, which emphasizes the need for both excellent customer skills and a thorough knowledge of the channel.While the specific job functions may vary from position to position, most CAMs are accountable for:meeting and growing revenue goals for assigned accountsplanning sales and business development opportunities, including supporting local sales and service teamsbudgeting for the above functionsnegotiation and maintenance of sales or service contracts Client Relationship Management definition sponsored by SearchITChannel.com, powered by WhatIs.com an online computer dictionary
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