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Click Through Analysis White Papers (View All Report Types)
 
The Importance of Website Performance: Everything You Need to Know
sponsored by Melbourne IT
WHITE PAPER: In order to improve conversion rates and profitability, businesses need to invest sufficient resources to ensure that their website is efficient, quick and uses technology intelligently to deliver an outstanding customer experience both now and into the future. Find out how it's done in the following white paper.
Posted: 09 Jun 2015 | Published: 09 Jun 2015

Melbourne IT

Rethinking Analytics for the Social Enterprise
sponsored by SAP
WHITE PAPER: The way businesses use analytics continues to evolve. Today, it is a broad system where all team members in a business contribute in collecting and acting on the data. View this white paper to learn more about how properly managing data can improve the success of your business.
Posted: 01 Feb 2013 | Published: 01 Feb 2013

SAP

The Perfect E-Retail Site
sponsored by Melbourne IT
WHITE PAPER: This white paper explores what it takes to develop and deploy the perfect e-retail site. Access now and learn how to deliver what the customer wants, the technology you should consider, and more.
Posted: 04 Jun 2015 | Published: 04 Jun 2015

Melbourne IT

A fresh approach to analyzing massive amounts of event-level data
sponsored by Looker
WHITE PAPER: This white paper describes the benefits of moving beyond traditional BI tools for analyzing massive amounts of granular, event-level data.
Posted: 16 May 2014 | Published: 31 Jan 2014

Looker

The Customer Service Balancing Act
sponsored by Jive Software
WHITE PAPER: New social business solutions eliminate the traditional service trade-offs, providing an optimal combination of assisted peer-to-peer support communities, call deflection, selective escalation and productivity-enhancing collaboration. The result? Reduced call volume and faster resolution times, happier customers and lower costs.
Posted: 18 Feb 2014 | Published: 18 Feb 2014

Jive Software

Site and Commerce Search: Driving ROI through Vendor Selection, Proper Implementation, and Active Measurement
sponsored by WebSideStory
WHITE PAPER: In this white paper, independent analyst JupiterResearch examines how site search drives positive ROI and tells you which vendors are providing market-leading customer facing search applications.
Posted: 25 Jul 2005 | Published: 01 Jul 2005

WebSideStory

Choosing a Load Testing Strategy
sponsored by Borland Software Corporation
WHITE PAPER: Compromising performance testing means applications are prone to failure, users cannot trust them, and developers and IT spend their time chasing problems rather than building the next generation application.
Posted: 24 May 2006 | Published: 01 Apr 2006

Borland Software Corporation

e-Spirit and IBM: reinventing content management
sponsored by e-Spirit AG
WHITE PAPER: Access the following white paper to uncover a CMS solution that has been designed to specifically handle the needs of the dynamic content delivery initiative. Discover how you can empower marketing teams with real-time updates, deliver content to any social media facet or website, alleviate IT dissonance, and much more.
Posted: 05 Feb 2014 | Published: 05 Feb 2014

e-Spirit AG

Convergence of Sales and Marketing
sponsored by Neolane Inc.
WHITE PAPER: This report explores the integration of marketing and sales technologies (CRM, marketing automation, email marketing, web analytics, etc.).
Posted: 14 Oct 2008 | Published: 14 Oct 2008

Neolane Inc.

Choose a Branding Agency: 5 Social Media Questions You Need to Ask
sponsored by Oracle Corporation
WHITE PAPER: The following white paper details 5 key questions to ask when choosing a branding agency. Learn how to read the answers that they give you in order to make an accurate assessment on the agency at hand.
Posted: 13 Nov 2013 | Published: 13 Nov 2013

Oracle Corporation
 
 
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