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ALSO CALLED: Churning, Customer Churning, Carrier Switches (Churn)
DEFINITION: In a general context, churn is a synonym for agitation or turnover. The term derives from a dairy procedure that results in butter (one agitates cream in a wooden container; churn is the word for both the container and the process), but is often used to refer to something that is turning over, either literally or figuratively. In a business context, it generally refers to customer or employee turnover,  … 
Definition continues below.
Churn White Papers (View All Report Types)
26 - 50 of 915 Matches Previous Page  |  Next Page
7 Keys to Delivering a Rock Star Customer Service Experience
sponsored by [24]7 Customer, Inc.
WHITE PAPER: In this resource, you will learn 7 keys to delivering a stellar customer service experience that can differentiate your digital self-service capabilities from your competitors.
Posted: 28 Jan 2016 | Published: 28 Jan 2016

[24]7 Customer, Inc.

7 Lessons from visionary Context Marketers
sponsored by Sitecore
WHITE PAPER: Learn why it's critical for marketers to develop a new mindset to match the expectations of the empowered customer. Plus, uncover how your marketing team can create intuitive, contextual experiences that can exceed customer expectations, and drive more business to your door.
Posted: 18 Nov 2015 | Published: 18 Nov 2015


7 ways the mobile consumer changes everything
sponsored by Bazaarvoice
WHITE PAPER: Discover how this new mobile customer is changing the retail landscape in this white paper. Download now to get 7 tips to help you attract and keep the mobile focused consumers.
Posted: 23 Nov 2015 | Published: 23 Nov 2015


A New Age of Selling: Work Like a Network to Grow Your Business
sponsored by Microsoft
WHITE PAPER: How can sales organizations use technology to close more deals with less effort? Access now to see concrete examples of successful sales leaders who are transforming the way they sell their solutions.
Posted: 07 Apr 2016 | Published: 01 Jul 2014


A Structured Design Approach to Business Process Automation & Custom Software Development
sponsored by Red Hat
WHITE PAPER: Discover how to modernize business automation by capitalizing on advances in software development infrastructure, and incorporate them into a new structured, 6-step design approach that eliminates additional risk.
Posted: 21 Jul 2016 | Published: 21 Jul 2016

Red Hat

6 Hidden Secrets to Offering Exceptional Customer Service
sponsored by
WHITE PAPER: The ability to provide exceptional customer service has quickly become a business differentiator. This resource counts down six secrets to customer service success – read on to learn more now.
Posted: 10 Oct 2013 | Published: 10 Oct 2013

6 Steps to Smashing Silos in Your Business
sponsored by Teradata
WHITE PAPER: This informative resource explains the steps that business leaders can take to prevent and break down silos within their organizations, particularly within marketing departments.
Posted: 16 Feb 2015 | Published: 16 Feb 2015


7 Habits of Highly Effective Contact Centers and Help Desks
sponsored by eGain Communications Corp.
WHITE PAPER: In this paper, we discuss seven traits of successful contact centers and help desks, backed by stories and tips from our customers - some of the world’s most innovative customer service and support organizations. Read on to learn more about the seven habits that could set your contact center or help desk on the path to success and growth.
Posted: 17 Feb 2010 | Published: 17 Feb 2010

eGain Communications Corp.

7 Requirements For Effective Customer Communication Management
sponsored by Kofax from Lexmark
WHITE PAPER: You need a customer communications management (CCM) approach that aligns with the customer's need for on-demand communication. This resource provides a seven-point checklist to help you choose the right CCM strategy for your business.
Posted: 20 Jan 2016 | Published: 20 Jan 2016

Kofax from Lexmark

7 Ways Video Can Fuel Customer Engagement, Conversion and Acquisition
sponsored by Limelight Networks, Inc.
WHITE PAPER: Customer engagement, conversion and acquisition are important to the success of your company. Unfortunately, people don't always have the time to read everything you write. How can you remedy this? Learn how video can drive engagement to your business by reading this resource now.
Posted: 26 Aug 2013 | Published: 26 Aug 2013

Limelight Networks, Inc.

8 Traits of IT-Friendly Contact Center and Web Customer Service Software
sponsored by eGain Communications Corp.
WHITE PAPER: In this white paper, we discuss eight IT-friendly software traits that minimize risk, maximize ROI, and encourage innovation. Although the focus of this paper is on contact center and web customer service software, the discussion is broad enough to be a valuable guide for any technology investment.
Posted: 07 May 2010 | Published: 06 May 2010

eGain Communications Corp.

9 Critical Capabilities to Demand From Your IVR Cloud Hosting Provider
sponsored by Voxeo
WHITE PAPER: This brief white paper covers 9 critical capabilities to demand from your interactive voice response (IVR) cloud hosting provider.
Posted: 13 Mar 2012 | Published: 13 Mar 2012


9 Steps to Building a Business Case for B2B Integration
sponsored by IBM
WHITE PAPER: Putting together a business case does not rank high on most IT executives’ list of favorite activities. But the ability to put together a compelling case is now more than ever a core competency. This paper explains how you can significantly increase your chances of approval if you follow the nine steps provided within.
Posted: 24 Feb 2011 | Published: 24 Feb 2011


A 360° Approach for Analyzing the Voice of the Customer Across Multiple Communications Channels
sponsored by Verint Systems
WHITE PAPER: The way you strategize your customer service and interactions is changing thanks to abundance of ways for your customers to reach your business. Read this white paper to learn how to adapt to these changes.
Posted: 03 Nov 2011 | Published: 03 Nov 2011

Verint Systems

A Comprehensive Best Practice Approach to Business Resilience and Risk Mitigation
sponsored by IBM
WHITE PAPER: This white paper serves as a comprehensive, best-practices approach to business resilience and risk mitigation. Common types of risk and the steps organizations must take to develop an effective risk mitigation strategy are discussed.
Posted: 29 May 2008 | Published: 01 Sep 2007


sponsored by Oracle Corporation
WHITE PAPER: Read this white paper to explore the advanced features and capabilities offered in Oracle's BPM Suite 11g and discover the advantages it can offer your organization.
Posted: 03 Jul 2012 | Published: 25 Jun 2012

Oracle Corporation

A Guide to Patient Interaction
sponsored by Avaya TSG
WHITE PAPER: Discover how to enhance the patient experience by automating routine processes and expanding patient interaction outside the hospital. Access now and learn the benefits of proactive outreach, both pretreatment and post-discharge, including fewer preventable readmissions, reduced costs, and more.
Posted: 06 Jul 2016 | Published: 31 Dec 2015

Avaya TSG

A New Direction for IT User Support: Enabling An Omnichannel Experience in the Cognitive Era
sponsored by IBM
WHITE PAPER: This white paper describes omnichannel IT support, and why it has become critical for a superior personalized user experience. Explore ways you can begin incorporating this more cognitive strategy into your IT support organizations.
Posted: 02 Sep 2016 | Published: 29 Feb 2016


A New Model for Healthcare Transformation
sponsored by Dell, Inc.
WHITE PAPER: This paper provides an overview of the major issues that are driving support for care transformation. More importantly, it outlines an approach for achieving value from the IT investments made by health care organizations in support of transformation initiatives.
Posted: 20 Jun 2012 | Published: 20 Jun 2012

Dell, Inc.

A New Style of IT: The Dawn of a New Normal
sponsored by Hewlett Packard Enterprise
WHITE PAPER: Uncover the key findings from research conducted by Gartner to expose what digital business means for companies, and how to enhance the customer experience to thrive in the digital era.
Posted: 01 Jul 2014 | Published: 01 Jul 2014

Hewlett Packard Enterprise

A Premium on Efficiency: Midsize Manufacturers Confront the Obstacles to Growth
sponsored by SAP America, Inc.
WHITE PAPER: How do best-in-class midsize manufacturers continue to grow in a tough economy? This research report, conducted by EIU, outlines measures manufacturers implement to continue expanding even while coping with the strains of softening demand in key markets, rising input costs, and downward pressure on prices.
Posted: 07 Aug 2009 | Published: 07 Aug 2009

SAP America, Inc.

A Quick-Start Guide to Deploy an SMS Strategy for Business
sponsored by StrikeIron
WHITE PAPER: SMS is emerging as one of the most effective means of communication -- short, digestible messages sent rapidly to the right users. In this white paper, you'll find a 4-step guide to deploying an SMS strategy for customer relationship management (CRM) and marketing.
Posted: 05 Jun 2014 | Published: 05 Jun 2014


A Silver Lining for Communications, Media, and Entertainment Companies
sponsored by Infor CRM
WHITE PAPER: This paper discusses how a cross-channel approach can help CME companies increase customer retention and loyalty, streamline marketing processes, and overcome the numerous technical, organizational, and logistical barriers to an effective multichannel environment.
Posted: 03 Apr 2010 | Published: 02 Apr 2010

Infor CRM

A smarter approach to CRM: An IBM perspective
sponsored by IBM
WHITE PAPER: With instant access to information, customers expect a purchase experience that matches the ease and speed of the information-gathering experience. Read this white paper, created in collaboration with Frost & Sullivan, to see how a customer relationship management (CRM) solution can help you respond on the customers' terms.
Posted: 05 Jul 2012 | Published: 15 Feb 2012


Accelerate Innovation & Productivity with Rapid Prototyping and Development: Model New Ideas, Land More Business, and Control Costs
sponsored by Attivio, Inc.
WHITE PAPER: This paper discusses how a new generation of platforms in the application stack is designed to both deliver a specific layer of functionality and enable rapid prototyping, allowing development teams to focus their efforts on the value they add and gain time for more innovation.
Posted: 24 Feb 2010 | Published: 24 Feb 2010

Attivio, Inc.
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CHURN DEFINITION (continued): …  and especially attrition. The rate of attrition, known as the churn rate, is an important business metric.Churn is frequently spoken of in a communications context, where it refers to the tendency of Internet and cell-phone subscribers to switch providers. The most common reasons for churn are dissatisfaction with an existing provider, the lure of a lower price for equivalent service from a different provider, and the lure of better service for the same price from a different provider. Churn can also result from achange in the subscriber's geographic location, the desire for increasedconnection … 
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