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ALSO CALLED: eCRM, Client Relationship Management, Dealing with Customers, Relationship Management, CRO, Enterprise CRM, Customer Relationship Management, Relationship Marketing, Customer Relationship Optimization, Customer Relations, Customer Care
DEFINITION: Service assurance (SA) is a procedure or set of procedures intended to optimize performance and provide management guidance in communications networks, media services and end-user applications. Service assurance is an all-encompassing paradigm that revolves around the idea that maximizing customer satisfaction inevitably maximizes the long-term profitability of an enterprise.Service assurance can involve  … 
Definition continues below.
CRMWhite Papers (View All Report Types)
51 - 75 of 568 Matches Previous Page  | Next Page
5 Steps to Serving Customers in a Mobile World
sponsored by Aspect
WHITE PAPER: Today's businesses need to connect with their customers wherever they are -- and that's often on mobile devices. Effectively implementing a mobile-friendly strategy is more than just adopting the necessary contact center technology -- it's about building and maintaining customer relationships in a multi-dimensional way.
Posted: 12 Mar 2014 | Published: 12 Mar 2014

Aspect

Multi-channel Self-service for Telecommunications Businesses
sponsored by Aspect
WHITE PAPER: For the telecommunications (telco) industry, product and price advantages are difficult to maintain, so it often boils down to customer service. To achieve competitive advantage, telco companies have to provide top-notch service to customers demanding 24/7 service via a multitude of channels -- but how?
Posted: 11 Mar 2014 | Published: 11 Mar 2014

Aspect

Multi-channel Self-service for Insurance Businesses
sponsored by Aspect
WHITE PAPER: Customer relationship management (CRM) is more important than ever before for all businesses, especially customer-centric ones such as those in the insurance industry. When your customers expect to reach you on their terms, via the channels of their choice, will you be ready?
Posted: 11 Mar 2014 | Published: 11 Mar 2014

Aspect

Building a Business Case for Salesforce Analytics
sponsored by Indicee
WHITE PAPER: Consult the following white paper to learn how to identify whether or not you should consider an analytics extension to Salesforce and how you can improve your overall solution.
Posted: 10 Mar 2014 | Published: 10 Mar 2014

Indicee

The WOW Guide to Self-Service Support
sponsored by Desk.com (A Salesforce Company)
WHITE PAPER: This valuable guide describes why customers are demanding effective self-service support options and offers recommendations to help you get started.
Posted: 10 Mar 2014 | Published: 10 Mar 2014

Desk.com (A Salesforce Company)

Self-Service Support For Fast Growing Companies
sponsored by Desk.com (A Salesforce Company)
WHITE PAPER: This comprehensive guide reveals the business drivers for self-service support and describes how this strategy fuels customer experience excellence.
Posted: 10 Mar 2014 | Published: 31 Dec 2013

Desk.com (A Salesforce Company)

Guide to Winning Sales Every Time: Use These Insights to Radically Change Your Sales Behavior
sponsored by Salesforce
WHITE PAPER: The Internet has drastically changed the nature of buying and selling, and customers are empowered with more information before they even contact your business. So what does successful selling look like in today's modern tech landscape?
Posted: 07 Mar 2014 | Published: 07 Mar 2014

Salesforce

Six Keys to Small Business Success
sponsored by Salesforce
WHITE PAPER: Small business owners all want to grow their business, and they create products, buils awareness, and target market in order to do that. But are you overlooking the role that technology can play in growing your small business?
Posted: 07 Mar 2014 | Published: 07 Mar 2014

Salesforce

Consumer Satisfaction Benchmarking Report
sponsored by Aspect
WHITE PAPER: In this comprehensive report, explore the results of a survey conducted by Vanson Bourne about the current state of customer satisfaction in the UK. Get an inside look at what consumers expect from businesses, how they choose to interact with them, and changing perceptions of customer service.
Posted: 07 Mar 2014 | Published: 07 Mar 2014

Aspect

Multi-channel Self-service for Financial Services
sponsored by Aspect
WHITE PAPER: This resource will show you how multi-channel self-service can help you provide consistent, personalized, and integrated customer service across all channels, including mobile web, text, mobile apps, and social media.
Posted: 06 Mar 2014 | Published: 06 Mar 2014

Aspect

Tips for Sales Success: A Step-by-Step Guide
sponsored by Salesforce
WHITE PAPER: Selling your product or service isn't always easy, no matter how great it may be. Sales reps need the right knowledge, skillset, and attitude to make a sale -- does your team make the cut?
Posted: 06 Mar 2014 | Published: 06 Mar 2014

Salesforce

Manage it all, better - HP Mobility Solutions for SAP
sponsored by Hewlett-Packard Limited
WHITE PAPER: The following white paper explores the new mobility trend and how it is transforming the way retailers do business. Uncover the technology that makes handling the shift easier by allowing businesses to create unique functionality with retail websites and more.
Posted: 06 Mar 2014 | Published: 06 Mar 2014

Hewlett-Packard Limited

How to Rock Your Qualify Prospects Sales Goals
sponsored by Salesforce
WHITE PAPER: "That old way of qualifying is over," says Jeffrey Gitomer, best-selling author of The Sales Bible and The Little Red Book of Selling. So how exactly do you qualify in the age of the empowered customer, without feeling like a used car salesman?
Posted: 06 Mar 2014 | Published: 06 Mar 2014

Salesforce

7 Things Retailers Should Know About Multi-channel Self-Service
sponsored by Aspect
WHITE PAPER: Businesses across all industries are realizing the importance of incorporating multi-channel self-service into their contact center strategies, especially retailers. As of a 2012 research report, over 93% of retailers had implemented some sort of self-service -- and that percentage can only increase.
Posted: 05 Mar 2014 | Published: 05 Mar 2014

Aspect

7 Things You Should Know About Multi-channel Self-Service
sponsored by Aspect
WHITE PAPER: Todays' customers expect service via a variety of channels: mobile, social media, and old-fashioned telephone, to name a few. To keep up with customer demands, your contact center must figure out how to deploy multi-channel self-service. View this resource for seven things you need to know about multi-channel self-service before you get started.
Posted: 05 Mar 2014 | Published: 05 Mar 2014

Aspect

Choosing the Perfect Customer Support App
sponsored by Desk.com (A Salesforce Company)
WHITE PAPER: This guide counts down four easy steps to help you cut through the market for customer support applications and identify the tool that meets your business needs.
Posted: 05 Mar 2014 | Published: 05 Mar 2014

Desk.com (A Salesforce Company)

A Mobile Customer Service Strategy: Research Report and Best Practices Guide
sponsored by Aspect
WHITE PAPER: Contact center professionals are quickly realizing that they must support customers via mobile devices -- but implementing that mobile support isn't always easy for organizations. In this report, get the info you need to create and implement a successful mobile customer service strategy.
Posted: 04 Mar 2014 | Published: 31 Dec 2013

Aspect

Putting the contact center at the center of the customer experience
sponsored by Aspect
WHITE PAPER: Today's customers have more control of the conversation than ever before -- and your contact center must be equipped to deliver seamless interactions across a variety of channels, lest your customers take their business somewhere else. To do this, you need a comprehensive platform that enables anywhere, anytime service.
Posted: 04 Mar 2014 | Published: 31 Mar 2013

Aspect

Jumpstart your journey to personalized digital marketing
sponsored by IBM
WHITE PAPER: Consult the following white paper to uncover what you can do to empower your business to deliver personalized marketing, increase the pull of campaigns, as well as increase customer retention and satisfaction—all through the use of real-time marketing.
Posted: 03 Mar 2014 | Published: 03 Mar 2014

IBM

Making Sense of the Chaos: Measuring The Influence of Social Media
sponsored by IBM
WHITE PAPER: In this white paper, find out how, with the right tools in place, today's marketers can understand the value social media provides as a marketing channel and, in coordination with other channels, drive conversions and, ultimately, revenue.
Posted: 02 Mar 2014 | Published: 30 Jun 2013

IBM

Deployment Flexibility
sponsored by Aspect
WHITE PAPER: In this white paper, explore two alternatives to traditional infrastructures: cloud deployments and managed services. Discover how managed services allow you to keep your contact center infrastructure on-premise without the burden of managing it, and how cloud deployments offer a scalable host solution with unparalleled flexibility.
Posted: 28 Feb 2014 | Published: 31 Oct 2013

Aspect

8 Ways To Build Your Brand Using Social Media
sponsored by MarketWired
WHITE PAPER: Savvy companies are integrating social media into their marketing plans in order to take advantage of opportunities such as lead generation, real-time customer service, and interaction with brand evangelists. In this white paper, learn eight tips to help you reap the opportunities and build your brand with social media.
Posted: 26 Feb 2014 | Published: 26 Feb 2014

MarketWired

5 Tips For Setting Measurable Social Media Goals
sponsored by MarketWired
WHITE PAPER: While social media offers your business a variety of opportunities to grow its customer base, increase brand awareness, and drive revenue, those benefits are unattainable without a solid strategy in place. To realize your social media goals, you need to first determine metrics and measurements of your strategy's success.
Posted: 20 Feb 2014 | Published: 20 Feb 2014

MarketWired

How marketing is taking charge leading the customer experience: Insights from the IBM State of Marketing 2013 survey
sponsored by IBM
WHITE PAPER: To understand the impact of marketing management on business outcomes, IBM surveyed more than 500 professionals across fifteen industries. In this paper, explore insights from the IBM State of Marketing 2013 survey to better understand how to measure the correlation between marketing sophistication and financial performance.
Posted: 19 Feb 2014 | Published: 31 Aug 2013

IBM

From Social Media to Social CRM: Reinventing the Customer Relationship
sponsored by IBM
WHITE PAPER: Access the following white paper to uncover the steps to building a social CRM strategy—who needs to be part of the strategy, how to evaluate the customer relationship control, and more.
Posted: 11 Mar 2014 | Published: 11 Mar 2014

IBM
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CRM DEFINITION (continued): …  quality assurance (QA), quality control (QC) and service level management (SLM). Quality assurance is intended to make certain that a product or service under development meets specified requirements at all stages in the process. Quality control ensures that a completed and manufactured product or performed service adheres to a defined set of quality criteria or meets the requirements of the client or customer. QA is sometimes expressed together with QC as a single expression, quality assurance and control (QA/QC). Service level management involves the monitoring and management of the quality … 
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