CRM White Papers

WHITE PAPER: View this resource to learn how to get your essential customer relationship management (CRM) functionality quickly and affordably through a variety of mobile devices.

Posted: 26 Sep 2013 | Published: 31 May 2013

WHITE PAPER: This in-depth resource explores how a lean portal can help your organization trim the operational fat and deliver the kinds of experiences that customers crave. Read on to learn key differences between lean portals and suites, and uncover the benefits of "going lean."

Posted: 25 Sep 2013 | Published: 30 Jun 2013

WHITE PAPER: Access this resource to learn how to optimize your entire value chain for increased cost control, streamlined supply chain processes, and more effective customer service.

Posted: 16 Sep 2013 | Published: 31 Dec 2011

WHITE PAPER: Is your legacy call center infrastructure limiting your organization's ability to increase efficiencies, reduce costs, and raise productivity? What's the true cost of a legacy call center? Answer these questions now by consulting this exclusive infographic.

Posted: 04 Sep 2013 | Published: 04 Sep 2013

WHITE PAPER: This white paper discusses how workforce, quality and performance management capabilities provide practical business processes and tools for effective staffing, monitoring, reporting, evaluation and coaching.

Posted: 29 Aug 2013 | Published: 29 Aug 2013

WHITE PAPER: Your brand can be the next celebrity with these helpful tips. Find out how to improve customer relationship management and web content management by consulting this resource now.

Posted: 26 Aug 2013 | Published: 26 Aug 2013

WHITE PAPER: In today's hyper-competitive market, the key differentiator is the ability to deliver multichannel customer service consistently. And due to tight budgets, many of the world's most successful organizations choose to deliver customer service in the cloud. Read on to discover the benefits of this approach.

Posted: 04 Aug 2013 | Published: 02 Aug 2013

WHITE PAPER: Access this guidebook which explores the experiences of Oracle RightNow customers and highlights best practices they have taken to enable agents to deliver the right answers at the right time, driving increased customer service productivity and increased customer satisfaction.

Posted: 04 Aug 2013 | Published: 02 Aug 2013

WHITE PAPER: With Salesforce Platform Mobile Services, developers and business users can quickly build engaging mobile apps—and connect customers, employees, partners, and products in new ways. Sign up now and get your free copy of the Salesforce Platform Mobile Services developer guide.

Posted: 26 Jul 2013 | Published: 26 Jul 2013

WHITE PAPER: Check out this resource to learn about a customer interaction hub - a comprehensive infrastructure that stores and presents all customer interactions in an organized way, empowering you will a the information you need to form lifelong customer relationships.

Posted: 26 Jul 2013 | Published: 26 Jul 2013

WHITE PAPER: Check out this informative resource for an overview of a customer relationship management (CRM) suite that helps you make the most of your interactions and gain valuable customer insight to deliver measurable business results.

Posted: 25 Jul 2013 | Published: 31 Oct 2012

WHITE PAPER: In this resource, learn why the website as you know it is dead, and find guidance to help you engage and interact with customers through your content and build a stronger digital presence.

Posted: 23 Jul 2013 | Published: 31 Oct 2012

WHITE PAPER: Companies are investing in social business software to enhance knowledge exchange and sharing, streamline their operations and improve their response to evolving market demands. Consult this white paper to find out how to implement social business in the most effective way.

Posted: 17 Jul 2013 | Published: 17 Jul 2013

WHITE PAPER: Playtech is a world leader in the gaming industry, and they require uninterrupted high quality service in order to ensure business success. The ability to detect problems with performance is of the utmost importance to Playtech. View this resource to learn how this company delivered predictive analytics effectively.

Posted: 15 Jul 2013 | Published: 15 Jul 2013

WHITE PAPER: In this insightful resource, explore how to adapt your marketing and sales processes in order to meet the needs of the modern buyer and learn the three most important changes you need to make to increase marketing and sales effectiveness.

Posted: 11 Jul 2013 | Published: 11 Jul 2013

WHITE PAPER: Sales organizations are looking to improve lead management, but it's not always easy with constrained budgets, time, and resources. Check out this helpful resource to explore how to design a realistic path to improved lead management so that you can start seeing ROI immediately.

Posted: 10 Jul 2013 | Published: 31 Dec 2010

WHITE PAPER: Access this insightful resource to discover the 11 steps to a successful lead nurturing program, so that you can maximize sales opportunities and build better customer relationships.

Posted: 10 Jul 2013 | Published: 10 Jul 2013

WHITE PAPER: Discover best practices to identify your most likely buyers as well as the automated tools you need to accelerate projects throughout the entire buying cycle. Also, learn the seven steps you can take to improve lead progression rates and avoid stalling late in the sales cycle.

Posted: 10 Jul 2013 | Published: 10 Jul 2013

WHITE PAPER: Trying to avoid another online retail season riddled with website performance issues, Bonobos CTO Michael Hart turned to SOASTA. Read this informative case study today to learn to learn about the weeks Bonobos spent testing SOASTA CloudTest On-Demand in order to simulate customers going through the entire purchase cycle.

Posted: 09 Jul 2013 | Published: 09 Jul 2013

WHITE PAPER: Salesforce has been recognized by Gartner as a leader in this report for the 8th year in a row.In the age of the customer, nothing is more important than customer service. Service Cloud customers agree.

Posted: 08 Jul 2013 | Published: 13 May 2013

WHITE PAPER: Marketing automation offers many benefits to an organization, but it also requires a certain degree of readiness. Take a look at this checklist to determine if your company is ready to use marketing automation by evaluating your marketing initiatives in 10 key areas.

Posted: 27 Jun 2013 | Published: 27 Jun 2013

WHITE PAPER: Many CRM systems lack an effective way to manage leads - that's where marketing automation comes in. In this resource, explore the benefits of a marketing automation tool, and learn how implementing marketing automation can increase your ROI on your CRM system.

Posted: 27 Jun 2013 | Published: 27 Jun 2013

WHITE PAPER: In this helpful resource, discover four keys to establishing successful integration of your CRM system and marketing automation. Explore how your sales, marketing, customer service, and accounting teams can work together to close the loop of great customer experience.

Posted: 27 Jun 2013 | Published: 27 Jun 2013

WHITE PAPER: This resource details the opportunities that mobility presents for contact centers, and offers guidance to help you weave these opportunities into a strategy that empowers you to capitalize on mobile benefits and sharpen your competitive edge.

Posted: 19 Jun 2013 | Published: 31 Dec 2012

WHITE PAPER: Access this exclusive resource to learn how you can effectively leverage the BYOD and consumerization of IT trend in order to better support sales and service teams and boost sales. Inside you'll find info about mobile customer relations management, mobile apps for marketing, a guide to selecting apps, and more.

Posted: 31 May 2013 | Published: 31 May 2013