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CRM Software

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ALSO CALLED: CRM Application, Customer Relationship Management Software
DEFINITION: Apex is a development platform for building software as a service (SaaS) applications on top of Salesforce.com's customer relationship management (CRM) functionality. Apex allows developers to access Salesforce.com's back-end database and client-server interfaces to create third-party SaaS applications. Apex includes an application program interface (API) that developers can use to access user data  … 
Definition continues below.
CRM SoftwareWhite Papers (View All Report Types)
126 - 146 of 146 Matches Previous Page  |  Next Page
Delivering Superior Customer Value in Communications Firms: Enabling Optimal Offer Creation for Service Providers
sponsored by SAP America, Inc.
WHITE PAPER: For communications companies - whether focused on telecommunications services or media content - these are challenging times. Markets are saturated with new offerings, and margins continue to diminish. In response, communications service providers (CSPs) are concentrating on improving offers of voice, content, and data services.
Posted: 27 Apr 2009 | Published: 27 Apr 2009

SAP America, Inc.

Managing Your Data Assets
sponsored by Pitney Bowes Business Insight
WHITE PAPER: Are you aware your people, your customer relationships and your corporate data provide far greater value and competitive advantage than traditional assets such as stock portfolio or desktop printers? This white paper explains how executives are turning their eyes toward what could be their most valuable asset of all: information!
Posted: 09 Mar 2009 | Published: 09 Mar 2009

Pitney Bowes Business Insight

Full Spectrum Customer Data Integration (CDI) Solutions
sponsored by Pitney Bowes Business Insight
WHITE PAPER: Accurate customer information is essential to business success. It provides customer insight, informs decisions and drives strategy. Managed effectively, this information allows organizations to improve customer retention and increase the value of individual customers. This white paper covers the necessity of a customer data integration program.
Posted: 09 Mar 2009 | Published: 09 Mar 2009

Pitney Bowes Business Insight

CRM: THE ESSENTIAL GUIDE - Five Principles for CRM Success
sponsored by Pivotal CRM, a CDC Software solution
WHITE PAPER: This paper explains how, Customer Relationship Management (CRM) is first and foremost a strategy. This guide provides insight to help you take a more customer-centric view of your business.
Posted: 20 Feb 2009 | Published: 20 Feb 2009

Pivotal CRM, a CDC Software solution

If You Teach a Customer to Fish: The Power of Web Self-Service
sponsored by Epicor Software Corporation
WHITE PAPER: This document explores the power of online self-service and how it contributes to healthy customer relationships and delivers viable cost savings.
Posted: 21 Nov 2008 | Published: 21 Nov 2008

Epicor Software Corporation

Optimizing the application testing of your siebel CRM environment - IT Briefing
sponsored by HP and Infosys
WHITE PAPER: This paper is based on a SearchSoftwareQuality.com presentation, "Optimizing the Application Testing of Your Siebel CRM Environment," sponsored by HP and Infosys.
Posted: 08 Oct 2008 | Published: 08 Oct 2008

HP and Infosys

Extraprise CRM Support Survey Report
sponsored by Extraprise Group, Inc.
WHITE PAPER: This white paper summarizes the results of the survey that was conducted at the Oracle Applications User Group's COLLABORATE 08 conference in April 2008.
Posted: 10 Aug 2008 | Published: 01 Aug 2008

Extraprise Group, Inc.

Web 2.0 in Action! How SAP Is Leveraging Web 2.0 in CRM to Improve Customer Experience
sponsored by SAP America, Inc.
WHITE PAPER: This paper discusses how SAP leverages Web 2.0 in CRM to improve customer experience. It examines SAP’s approach to Web 2.0, and how SAP has incorporated the Web 2.0 technological principles within SAP CRM.
Posted: 30 Jun 2008 | Published: 01 Jun 2008

SAP America, Inc.

Professional Services White Paper: Growth Strategies in Uncertain Times
sponsored by Microsoft Dynamics
WHITE PAPER: In uncertain economic times, professional service companies can win by focusing on the basics, such as building lasting client relationships.
Posted: 06 Jun 2008 | Published: 06 Jun 2008

Microsoft Dynamics

Oracle Vertical CRM Applications: Realizing Business Benefit Through Industry Best Practices
sponsored by Oracle Corporation
WHITE PAPER: This IDC white paper explores the benefits of employing a vertical CRM application based on industry best practices. Learn challenges, opportunities and benefits of vertical applications as well as advice for industry-specific solutions.
Posted: 02 Jun 2008 | Published: 01 Mar 2008

Oracle Corporation

Software as a Service Dramatically Improves CRM Success
sponsored by Oracle Corporation
WHITE PAPER: Explore the results of this Yankee Group study aimed at determining how on-demand technology can be used to improve sales effectiveness. Gain a deeper understanding of the difference between sales administration and sales effectiveness and the role technology plays in driving revenue.
Posted: 02 Jun 2008 | Published: 01 Feb 2008

Oracle Corporation

Seeing Clearly: The Benefits of an Intuitive Enterprise Solution
sponsored by Intuitive ERP
WHITE PAPER: The Intuitive ERP enterprise solution includes feature-rich and integrated ERP, customer relationship management, business intelligence and e-commerce modules all the tools you need to enhance the productivity and profitability.
Posted: 16 Apr 2008 | Published: 01 Jan 2005

Intuitive ERP

To Get Promoted in Customer Support, Do These Five Things
sponsored by Parature, Inc.
WHITE PAPER: Ascendancy in customer support ranks today demands a mix of both technical and business insight. Professionals that make service and support their career path and successfully move up the ladder, boast a range of skills across both disciplines.
Posted: 10 Mar 2008 | Published: 01 Mar 2008

Parature, Inc.

Taking On-Demand CRM Integration to the Next Level
sponsored by Oracle Corporation
WHITE PAPER: This white paper discusses customer data integration challenges facing businesses with mixed deployments and presents Oracle's vision and solution for comprehensive integration with Oracle's Siebel CRM On Demand.
Posted: 08 Nov 2007 | Published: 01 Sep 2007

Oracle Corporation

CRM Your Salespeople Will Love
sponsored by Oracle Corporation
WHITE PAPER: Customer Relationship Management (CRM) can bring enormous benefits to companies, but only if users adopt it. Explore user adoption problems and an overview of the newest CRM features designed to drive ease of use and high rates of user adoption.
Posted: 26 Sep 2007 | Published: 01 Sep 2007

Oracle Corporation

The Value of Working with CRM Experts
sponsored by Innoveer Solutions, Inc.
WHITE PAPER: Achieve desired CRM goals by executing a successful CRM implementation to improve business processes and internal efficiency.
Posted: 06 Jun 2007 | Published: 06 Jun 2007

Innoveer Solutions, Inc.

Why CRM? The Business Case for Customer Relationship Management
sponsored by Oracle Corporation
WHITE PAPER: Organizations are adopting CRM solutions because they understand that having the technology to execute a customer-centric strategy is a business imperative. Learn the strategic value of CRM -- increased revenue, productivity, and customer satisfaction.
Posted: 02 Mar 2007 | Published: 01 Jul 2006

Oracle Corporation

Yankee Group: Driven Revenue through Information-driven Selling
sponsored by Oracle Corporation
WHITE PAPER: This paper by the Yankee Group is a review of today's sales challenges and how strategically managed companies are beginning to provide consistent, accurate information to an entire network of organizations involved in the selling process.
Posted: 06 Oct 2006 | Published: 01 May 2005

Oracle Corporation

Five Keys to Your CRM Success
sponsored by Salesforce.com
WHITE PAPER: A successful CRM strategy can give small and midsize businesses (SMBs) competitive advantage. This white paper presents five key steps to developing a customer-centric approach for every aspect of business.
Posted: 04 Oct 2006 | Published: 01 Oct 2006

Salesforce.com

Integration for a Customer-Centric View: How to Successfully Integrate Front- and Back-office Applications in Your Small- or Medium-sized Business
sponsored by Sage SalesLogix
WHITE PAPER: In order for CRM to work effectively, all departments must communicate and have access to centralized customer information. Learn how to successfully integrate front and back office applications to provide a complete view of all customer interactions.
Posted: 26 Jul 2006 | Published: 01 Mar 2006

Sage SalesLogix

17 Rules of the Road for Customer Relationship Management
sponsored by Sage SalesLogix
WHITE PAPER: The benefits of CRM come not only from the product you purchase, but also from the implementation plan you follow. Read this white paper to learn tips to ensure that your CRM implementation is a successful one.
Posted: 26 Jul 2006 | Published: 01 Jan 2005

Sage SalesLogix
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CRM SOFTWARE DEFINITION (continued): …  on Salesforce.com. This API allows developers to use common SaaS components, like Web widgets or a multi-tenant database, without the need to develop much of the infrastructure traditionally associated behind SaaS programs.Apex applications are usually hosted and run directly from Salesforce.com's servers. No installation on a user's local PC is necessary because of this hosting. A user simply purchases a given Apex program through AppExchange, Saleforce.com's Web portal for add-ons to CRM. The user is then able to access the program through the standard interface. Once created, an application … 

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