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CKM Software White Papers (View All Report Types)
 
How to Create Compelling CX with Online Personalization
sponsored by Cxense
WHITE PAPER: In an environment where 62% of customers prefer to receive offers and promotions based on previous experiences, learn how to influence purchasing decisions for your demanding audience.
Posted: 04 May 2017 | Published: 04 May 2017

Cxense

From Valuable to Vital: Why Companies Are Getting Serious About Social Media
sponsored by Infor
WHITE PAPER: What was once considered a novelty limited to personal use has transformed and been exploited by business. Learn tips on building a social business strategy, and uncover ways to generate value with it in this white paper.
Posted: 24 Feb 2016 | Published: 24 Feb 2016

Infor

Enable Enterprise Content Management for Salesforce
sponsored by OpenText
WHITE PAPER: This paper explores how to derive optimal value from your content by bringing together ECM and your CRM systems. Discover how you can get a fuller, more insightful picture of your customers by powering Salesforce with ECM.
Posted: 24 Mar 2017 | Published: 31 Dec 2016

OpenText

The Internet of Things: Marketing’s Opportunities and Challenges
sponsored by SAS
WHITE PAPER: In this white paper, you'll uncover an analytics approach that addresses the challenges of IoT-driven marketing. Learn now about ways you can make decisions regarding customers with significant events by using IoT data as it occurs.
Posted: 10 Apr 2016 | Published: 08 Apr 2016

SAS

How to Improve Customer Experience with Real-time Operational Intelligence
sponsored by Vitria Technology, Inc.
WHITE PAPER: View this resource to learn more about obtaining a real-time view of customer experience. With operational intelligence (OI), a real time data analytics solution, gives executives visibility into business processes enabling more insightful decisions.
Posted: 30 Sep 2013 | Published: 30 Sep 2013

Vitria Technology, Inc.

Dive Deeper into Your Sales Metrics: 4 Ways to Discover Hidden Sales Treasure
sponsored by Qvidian
WHITE PAPER: This ebook by sales strategy expert Rich Berkman outlines four ways to leverage the unique data insights that interactive sales playbooks provide.
Posted: 04 Aug 2011 | Published: 04 Aug 2011

Qvidian

Marketing: Connecting with the Chief Executive Customer
sponsored by IBM
WHITE PAPER: In this paper, learn about the Smarter Commerce approach to marketing performance and profitability. Inside, discover the five steps to personalized and profitable marketing and better understand how to succeed in an ever-changing digital world.
Posted: 28 Feb 2014 | Published: 28 Feb 2014

IBM

Customer Experience Management in the New Era of Mobility
sponsored by IBM
WHITE PAPER: View this white paper to learn more about how your business can obtain higher revenues, lower costs and higher customer satisfaction. Mobility provides businesses with the opportunity to provide customers with unique value. It gives customers a channel to interact with their preferred companies.
Posted: 05 Jun 2013 | Published: 24 Aug 2012

IBM

Integrative CRM Enhances Midsize Business Agility and Performance
sponsored by IBM
WHITE PAPER: This paper is designed to help IT and business leaders at midsize companies find innovative ways to extend their customer relationship management (CRM) capabilities to capitalize on emerging trends such as cloud, mobile, social media and predictive analytics. Gain essential insight to get closer to your customers and ensure your company's survival.
Posted: 16 Aug 2012 | Published: 01 Jul 2012

IBM

Power Up Your Gaming Analytics in Days
sponsored by Treasure Data
WHITE PAPER: This brief resource examines how many industries, like the video gaming industry, can use big data analytics to capture and analyze customer behavioral data in order to respond to customer demands and deliver better experiences.
Posted: 07 Jan 2014 | Published: 07 Jan 2014

Treasure Data
 
 
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