CEO White Papers

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Marketing: Connecting with the Chief Executive Customer
sponsored by IBM
WHITE PAPER: In this paper, learn about the Smarter Commerce approach to marketing performance and profitability. Inside, discover the five steps to personalized and profitable marketing and better understand how to succeed in an ever-changing digital world.
Posted: 28 Feb 2014 | Published: 28 Feb 2014

IBM

Simplifying the Management of Tier 1 ERP Systems for Mid-Sized Companies
sponsored by Oracle Corporation
WHITE PAPER: This white paper will discuss the impact of Tier 1 systems on IT departments in terms of ongoing maintenance, demonstrating that Tier 1 systems make many IT tasks easier, ranging from new-report generation to user training to upgrade management.
Posted: 04 May 2009 | Published: 04 May 2009

Oracle Corporation

IT governance: enabling high performance in turbulent times
sponsored by IBM
WHITE PAPER: This paper explains how CIOs can use governance best practices to mitigate the depth and duration of performance declines that often accompany periods of change and innovation. It will clarify what governance is - and isn't - and articulate how CIOs can begin to improve governance within their organizations.
Posted: 13 Feb 2009 | Published: 13 Feb 2009

IBM

The new CIO: insights from the Center for CIO Leadership: An interview with Harvey Koeppel, Executive Director, Center for CIO Leadership
sponsored by IBM
WHITE PAPER: Harvey Koeppel, executive director of the Center for CIO Leadership, talks about the challenges facing CIOs today and the emerging role of the CIO as a business leader helping to drive change and innovation.
Posted: 13 Feb 2009 | Published: 13 Feb 2009

IBM

Mid-Market CEO Study
sponsored by IBM
WHITE PAPER: Explore the study, The Enterprise Of The Future: Implications For Midsize Organizations, to learn about the core traits shared by these successful midsize organizations.
Posted: 14 Jun 2010 | Published: 30 Jul 2008

IBM

The Relationship between C-suite and HR
sponsored by Oracle Corporation
WHITE PAPER: Access this fascinating fact sheet to discover the importance of the relationship between CEOs/CFOs and the heads of HR, and learn how to improve this relationship and ensure better HR and overall business results.
Posted: 26 Dec 2013 | Published: 31 May 2012

Oracle Corporation

Sustainability Matters: Why - and how - business is widening its focus to consider the needs of stakeholders
sponsored by Oracle Corporation
WHITE PAPER: This white paper demonstrates how running a responsible business and high levels of performance do not have to work against each other. And it makes a case for why sustainability issues should simply be part of a company’s overall performance management practices.
Posted: 15 Sep 2009 | Published: 01 Dec 2008

Oracle Corporation

Building a Best-Run Finance Organization
sponsored by SAP America, Inc.
WHITE PAPER: This SAP Executive Insight examines the changing role of the finance organization in today's business environment. Further, it describes how companies can develop best-run finance organizations.
Posted: 08 Jun 2009 | Published: 01 Jun 2008

SAP America, Inc.

Research report: CEOs discuss HR's role in driving growth
sponsored by Oracle Corporation
WHITE PAPER: In this report, find out whether the HR function is forging a close and robust relationship with the CEO, and about the nature of these working relationships. Read on to discover findings from a global survey of over 200 company executives and a series of in-depth interviews with senior execs and experts.
Posted: 08 Nov 2013 | Published: 08 Nov 2013

Oracle Corporation

Talent Wars: The struggle for tomorrow’s workforce
sponsored by SAP America, Inc.
WHITE PAPER: This Economist Intelligence Unit report features results of a survey taken by 587 global market CEOs, CFOs, and CIOs on the shortage of talent for the demanding workforce.
Posted: 02 Feb 2012 | Published: 27 Jan 2012

SAP America, Inc.