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CDMWhite Papers (View All Report Types)
 
Customer Service Analytics: Exploit Data To Improve The Customer Experience
sponsored by IBM
WHITE PAPER: Aberdeen surveyed 233 organizations regarding their customer experience management (CEM) programs. This report will illustrate how companies using analytics as part of customer service activities perform compared to those without analytics.
Posted: 04 Aug 2014 | Published: 30 Apr 2014

IBM

The Who, What, When, Where and How of Real Time Personalization
sponsored by IBM
WHITE PAPER: Uncover the key questions which must be considered by marketers in order to provide real-time personalization.
Posted: 28 Aug 2014 | Published: 31 Oct 2013

IBM

Data-Driven Marketing Campaign Optimization
sponsored by SAS
WHITE PAPER: Find out how big data and analytics are helping CMOs transform marketing campaign decision-making to achieve even the highest business goals, and keep the customer experience running smoothly.
Posted: 25 Sep 2014 | Published: 04 Apr 2014

SAS

Differentiate your CRM with Cloud-based Customer Service
sponsored by Salesforce
WHITE PAPER: In this booklet, we'll show you what the #1 customer service application, Service Cloud, looks like and how to use the features.
Posted: 16 Jun 2014 | Published: 16 Jun 2014

Salesforce

Deliver More Intelligent Chat
sponsored by [24]7 Customer Inc.
WHITE PAPER: Find out how predictive analytics and real-time modeling can help your business deliver more intelligent chat.
Posted: 17 Oct 2014 | Published: 17 Oct 2014

[24]7 Customer Inc.

The Power of CPQ Technologies
sponsored by Oracle Corporation
WHITE PAPER: In this Aberdeen research report, learn more about configure/price/quote (CPQ) technologies and how they remove speed bumps from the enterprise selling journey. Discover how CPQ adds a crucial layer of automation, time savings, collaboration, and visibility that allow the best sellers to use their time and capabilities most effectively.
Posted: 03 Sep 2014 | Published: 31 May 2014

Oracle Corporation

BNP Paribas Personalizes Services Across All Channels
sponsored by IBM
WHITE PAPER: In this white paper, learn how BNP Paribas leveraged master data management (MDM) software to create a single data repository, so they can easily access and manage data shared across systems, resulting in more personalized offers for customers, faster time-to-market for products, increased flexibility, and much more.
Posted: 17 Apr 2014 | Published: 30 Nov 2012

IBM

Multi-Channel Marketing – Delivering Big on Next-Gen Customer Experience
sponsored by Infor
WHITE PAPER: Learn about the multi-channel marketing approach and how it can help your business deliver a top-notch next-gen customer experience.
Posted: 07 Aug 2014 | Published: 07 Aug 2014

Infor

Omni Channel Product Recommendations – Maximizing Impact & Customer Engagement
sponsored by IBM
WHITE PAPER: Ensure you know all the best practices for omni-channel recommendations.
Posted: 20 Oct 2014 | Published: 28 Feb 2014

IBM

From Social Media to Social CRM: Reinventing the Customer Relationship
sponsored by IBM
WHITE PAPER: Access the following white paper to uncover the steps to building a social CRM strategy—who needs to be part of the strategy, how to evaluate the customer relationship control, and more.
Posted: 11 Mar 2014 | Published: 11 Mar 2014

IBM
 
 
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