Business activity monitoring (BAM), also called business activity management, is the use of technology to proactively define and analyze critical opportunities and risks in an enterprise to maximize profitability and optimize efficiency. The BAM paradigm can be used to evaluate external as well as
Definition continues below.
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BUSINESS ACTIVITY MONITORING DEFINITION (continued): internal factors.
Three main steps compose effective implementation of BAM. First, relevant data is gathered in an efficient and timely manner and in sufficient quantities to provide meaningful results. Second, the data is processed to identify and categorize factors relevant to specific concerns. Finally, the data is analyzed and the results displayed in a clear, user-friendly interface so personnel can take appropriate actions.
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