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BtoC White Papers (View All Report Types)
 
8 Seconds to Capture Attention: Silverpop's Landing Page Report
sponsored by Silverpop Systems Inc. an IBM Company
WHITE PAPER: It's estimated that up to 50 percent of visitors to landing pages will bail in the first eight seconds. This evaluation explains how putting more effort on nurturing recipients once they hit those landing pages would be time and money well spent.
Posted: 08 Aug 2008 | Published: 01 Jan 2007

Silverpop Systems Inc. an IBM Company

Sales 2.0: How Businesses Are Using Online Collaboration to Spark Sales
sponsored by Oracle Corporation
WHITE PAPER: This white paper examines research that reveals how sales and marketing professionals who use collaboration and Sales 2.0 tools gain a competitive advantage over their peers who do not use them.
Posted: 19 Sep 2008 | Published: 19 Sep 2008

Oracle Corporation

Sell Effectively with Smart CRM
sponsored by Microsoft
WHITE PAPER: This white paper discusses the criteria necessary for effective sales technology and explains how one organization found its sales software solution. Read on to learn how you can select the tools that will lead to sales success.
Posted: 29 Dec 2015 | Published: 29 Dec 2015

Microsoft

Social Selling Guide: Using Social Media to Drive Sales
sponsored by Microsoft
WHITE PAPER: This white paper is your guide to implementing a social selling strategy in your organization. You'll explore how social media is impacting the selling lifecycle, discover the pros and cons of becoming a social seller, and more.
Posted: 21 Jan 2016 | Published: 21 Jan 2016

Microsoft

Digital Marketing Redefines Sales and the Customer Experience
sponsored by Infor
WHITE PAPER: This white paper discusses how marketers have reprioritized their practices to benefit their bottom line. Discover how, by using data analytics and various personalization tactics, these leaders are able to raise the bar for themselves, their organizations, and their customers.
Posted: 03 Jan 2016 | Published: 03 Jan 2016

Infor

Red Hat JBoss BPM Suite 6 Compared to Pegasystems Pega 7 BPM
sponsored by Red Hat
WHITE PAPER: Performing comparisons between leading BPM systems could take ages to perform on your own -- fortunately, this competitive brief does some of the work for you. Take a look at how Red Hat JBoss BPM suite compares to Pegasystems, Inc.'s Pega 7 BPM in terms of the five essential criteria for choosing a BPM system
Posted: 15 May 2014 | Published: 30 Apr 2014

Red Hat

It’s Always Personal: How Context-Driven Content Fuels Sales Growth
sponsored by Sitecore
WHITE PAPER: How essential it is to have a deep understanding of the overall customer journey? Get 5 top tips for delivering context-driven commerce and learn how personalized, contextualized content can translate into engaging experiences for your customers.
Posted: 18 Nov 2015 | Published: 18 Nov 2015

Sitecore

The Five Drivers of the Successful Modern Sales Force
sponsored by Oracle Corporation UK Ltd
WHITE PAPER: This helpful guide provides 5 drivers of a successful modern sales force. Read on to see how these drivers can help you sell more and sell better in the new age of customer service.
Posted: 24 Sep 2015 | Published: 31 Dec 2014

Oracle Corporation UK Ltd

Cloud-Based Contact Center Technology: 8 Critical Questions to Ask
sponsored by 8x8, Inc.
WHITE PAPER: This guide explores 8 critical criteria for choosing a cloud-based contact center solution. Read on to learn vital questions to ask providers in order to avoid common pitfalls.
Posted: 16 Apr 2015 | Published: 31 Dec 2014

8x8, Inc.

Sales in the Cloud: Engage customers, close more deals
sponsored by Oracle Corporation UK Ltd
WHITE PAPER: Access this white paper to find out the perfect recipe for a modern sales strategy, and how process automation and social media can gracefully integrate in the cloud.
Posted: 11 Dec 2014 | Published: 11 Dec 2014

Oracle Corporation UK Ltd
 
 
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