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BtoC White Papers (View All Report Types)
 
8 Seconds to Capture Attention: Silverpop's Landing Page Report
sponsored by Silverpop Systems Inc. an IBM Company
WHITE PAPER: It's estimated that up to 50 percent of visitors to landing pages will bail in the first eight seconds. This evaluation explains how putting more effort on nurturing recipients once they hit those landing pages would be time and money well spent.
Posted: 08 Aug 2008 | Published: 01 Jan 2007

Silverpop Systems Inc. an IBM Company

Sales 2.0: How Businesses Are Using Online Collaboration to Spark Sales
sponsored by Oracle Corporation
WHITE PAPER: This white paper examines research that reveals how sales and marketing professionals who use collaboration and Sales 2.0 tools gain a competitive advantage over their peers who do not use them.
Posted: 19 Sep 2008 | Published: 19 Sep 2008

Oracle Corporation

Building a Borderless Business
sponsored by Avaya
WHITE PAPER: This paper looks how the evolution of commerce, communications, and collaboration infrastructures can enable new business opportunities.
Posted: 31 Mar 2016 | Published: 30 Oct 2015

Avaya

The Value of Customer-Centric Merchandising
sponsored by IBM
WHITE PAPER: This white paper presents a customer-centric merchandising strategy that encompasses assortment planning, customer and product attribute management, and pricing and promotion strategy. Learn how you can place the customer at the center of this entire process.
Posted: 16 Oct 2015 | Published: 29 Jul 2011

IBM

A New Age of Selling: Work Like a Network to Grow Your Business
sponsored by Microsoft
WHITE PAPER: How can sales organizations use technology to close more deals with less effort? Access now to see concrete examples of successful sales leaders who are transforming the way they sell their solutions.
Posted: 07 Apr 2016 | Published: 01 Jul 2014

Microsoft

Sink or Sell: Your Guide to Modern Sales Survival
sponsored by Microsoft
WHITE PAPER: This resource offers insight to help your sales team deliver an optimal customer experience by adopting modern sales productivity technologies. Discover which tools can accomplish this task, and how the value of an integrated platform can help your salespeople increase customer loyalty.
Posted: 14 Dec 2015 | Published: 14 Dec 2015

Microsoft

Solutions & Strategies for Supply Chain Assurance & Collaboration: A Retailer’s Quest for a Unified Buying Cycle
sponsored by GT Nexus
WHITE PAPER: In this informative white paper get solutions and strategies for supply chain assurance and collaboration, and learn more about how you can realize your need for a unified buying cycle.
Posted: 19 Feb 2015 | Published: 31 Dec 2014

GT Nexus

Driving Service Efficiency and Customer Engagement with In-Store WiFi
sponsored by Earthlink.
WHITE PAPER: Explore the benefits of retail organizations offering customers reliable WiFi and floor personnel armed with tablets and appropriate apps to provide superior customer experience and convenience. Additionally, learn the 4 challenges of WiFi customer engagement and how to overcome them.
Posted: 01 Mar 2016 | Published: 01 Mar 2016

Earthlink.

Supercharge CRM with a 360 degree View of the Customer
sponsored by IBM
WHITE PAPER: Access this white paper to learn how you can see a full picture of customer needs in one place. Read on to discover how to overcome common CRM challenges,
Posted: 01 May 2015 | Published: 01 May 2015

IBM

5 Tips to Sell Faster, Easier
sponsored by Oracle Corporation
WHITE PAPER: Access this white paper to find out how you can leverage technology and consumer trends to build a successful modern sales force.
Posted: 12 Dec 2014 | Published: 12 Dec 2014

Oracle Corporation
 
 
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