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Advertising Services IndustryWhite Papers (View All Report Types)
 
Addressable Advertising Opportunities for Network Operators
sponsored by Motorola, Inc.
WHITE PAPER: This paper provides an overview of advanced advertising opportunities and outlines Motorola's commitment to targeted video advertising.
Posted: 05 Jan 2009 | Published: 23 Dec 2008

Motorola, Inc.

The End of Advertising as We Know It
sponsored by IBM Line of Business
WHITE PAPER: Based on IBM global surveys of more than 2,400 consumers and 80 advertising experts, we see four change drivers shifting control within the industry. Find out more by downloading this IBM white paper.
Posted: 03 Mar 2008 | Published: 01 Nov 2007

IBM Line of Business

Scan a Mobile Barcode, Unlock a New Brand Experience: AT&T Mobile Barcode Services
sponsored by AT&T Corp
WHITE PAPER: Turn a static advertisement into an immersive experience with AT&T Mobile Barcode Services. Mobile barcodes give brands the opportunity to reach consumers directly on their smartphones, delivering information, promotions, coupons and more to customers’ fingertips.
Posted: 28 Oct 2011 | Published: 28 Oct 2011

AT&T Corp

Managing and Securing Mobile Healthcare Data and Devices
sponsored by Fiberlink Communications
WHITE PAPER: Regulatory compliance tops the list of concerns among healthcare and life sciences IT professionals with 86% of healthcare IT decision-makers rating it as a high or critical priority over the course of the coming year. Check out this paper to find out more!
Posted: 17 Mar 2010 | Published: 17 Mar 2010

Fiberlink Communications

Small Form Factor (SFF) SAS - Meeting the Demanding Requirements in Specific Markets
sponsored by Xtore
WHITE PAPER: SAS technology has been proven to be the most versatile storage solution in data transfer and high performance. Read this white paper to learn about a solution that renders the necessary performance needed for your client's expanding market requirements.
Posted: 22 Aug 2007 | Published: 01 Aug 2007

Xtore

Measuring the Business Impacts of Effective Data: Chapter One of a Three-Part Study
sponsored by Sybase, an SAP company
WHITE PAPER: This study of over 150 Fortune 1000 firms from every major industry or vertical explores issues associated with the lifeblood of today’s enterprises: data. The findings demonstrate the often dramatic impacts that even marginal investments in information technology can have when that technology addresses data quality, usability, and intelligence.
Posted: 02 Nov 2010 | Published: 02 Nov 2010

Sybase, an SAP company

Professional Services White Paper: Growth Strategies in Uncertain Times
sponsored by Microsoft Dynamics
WHITE PAPER: In uncertain economic times, professional service companies can win by focusing on the basics, such as building lasting client relationships.
Posted: 06 Jun 2008 | Published: 06 Jun 2008

Microsoft Dynamics

IT Infrastructure at Your Service: Today’s challenging business climate is driving a move toward delivering IT functions as a service
sponsored by NTT America, Inc., an NTT Communications company
WHITE PAPER: This white paper examines many of the key considerations organizations must understand and assess before adopting IaaS.
Posted: 13 Jan 2010 | Published: 13 Jan 2010

NTT America, Inc.,  an NTT Communications company

Rising Above the Competition as a Cloud Services Provider: Five Effective Steps for Claiming Your Share of the Pie
sponsored by CA Technologies.
WHITE PAPER: Learn how you can rise above the competition as a cloud provider, especially by using the five key steps outlined in this resource.
Posted: 06 Apr 2012 | Published: 06 Apr 2012

CA Technologies.

Mobile Web 2.0 - opportunities in advertising and presence-based services
sponsored by ComputerWeekly.com
WHITE PAPER: The mobilisation of Web 2.0 is fostering new partnerships and rivalries throughout the value chain.
Posted: 21 Oct 2011 | Published: 08 Dec 2010

ComputerWeekly.com

Technology Industry Survey 2012
sponsored by ComputerWeekly.com
WHITE PAPER: This exclusive research reveals what IT professionals really think about technology, their employers, and their careers.
Posted: 21 Oct 2011 | Published: 21 Oct 2011

ComputerWeekly.com

Technology Industry Survey2012
sponsored by ComputerWeekly.com
WHITE PAPER: Whether it is an inappropriate ‘tweet’, an internetsecurity scandal or a story of the fastest growingcompany in the world, technology, be it for theright or wrong reasons, has become regular frontpagenews.This survey aims to give a snapshot of thetechnology industry from the inside.
Posted: 21 Oct 2011 | Published: 21 Oct 2011

ComputerWeekly.com

Technology Industry Survey 2013
sponsored by ComputerWeekly.com
IT BRIEFING: From CTOs to Software Developers, Enterprise Architects to digital entrepreneurs, this extensive report captures the opinions of people at the forefront of shaping what is next for our industry.
Posted: 19 Oct 2012 | Published: 19 Oct 2012

ComputerWeekly.com

Technology Industry Survey 2014
sponsored by ComputerWeekly.com
RESOURCE: From CTOs to Software Developers, Enterprise Architects to digital entrepreneurs, this extensive report captures the opinions of people at the forefront of shaping what is next for our industry.
Posted: 11 Nov 2013 | Published: 11 Nov 2013

ComputerWeekly.com

5 Ways to Reduce Advertising Network Latency
sponsored by Dyn
WHITE PAPER: This guide outlines 5 guidelines used for reducing your overall network latency.
Posted: 06 Jan 2014 | Published: 06 Jan 2014

Dyn

Marketing Automation Industry Overview
sponsored by Act On
WHITE PAPER: As ROI from traditional marketing channels continues to erode, modern marketers have turned to new, tech-based methods for attracting customers. The world of marketing automation is growing, and fast. Get the scoop on what it all means in this complimentary whitepaper, Marketing Automation Industry Overview.
Posted: 15 Apr 2014 | Published: 15 Apr 2014

Act On

Industry’s First Solution That Bridges Management and Analytics
sponsored by Extreme Networks
WHITE PAPER: This guide explores Deep Packet Inspection technologies and how it can greatly enhance your network performance when coupled with application performance management.
Posted: 18 Feb 2014 | Published: 18 Feb 2014

Extreme Networks

The Banking Industry Architecture Network and TOGAF
sponsored by ComputerWeekly.com
ESSENTIAL GUIDE: This paper from the Open Group reveals how banks can benefit from combining complementary industry frameworks on enterprise architecture.
Posted: 20 Feb 2012 | Published: 20 Feb 2012

ComputerWeekly.com

CW+: Cloud computing - look before you leap
sponsored by ComputerWeekly.com
WHITE PAPER: Over the past 18 months we have seen the irresistible rise of a new phenomenon, cloud computing. This term is given by the IT industry to a new business model for computing, one where capacity for computer, storage and networking can be dynamically acquired, on demand,and paid for according to usage.
Posted: 20 Oct 2011 | Published: 19 Oct 2010

ComputerWeekly.com

The Future of Business Collaboration
sponsored by Premiere Global Services
WHITE PAPER: Access the following white paper to uncover the 5 key business and technology trends to consider when making the shift to a virtual workplace. Learn how to make the most out of social collaboration and discover what you stand to gain with successful implementation.
Posted: 10 Feb 2014 | Published: 10 Feb 2014

Premiere Global Services

The Yin + Yang of Telecommuting
sponsored by Premiere Global Services
WHITE PAPER: As a new generation enters the workplace and technology advances in terms of communication and networking, it won't be long before most work takes place outside the office. "Work from home" is quickly becoming "work from anywhere" -- but how do you capitalize on the benefits of teleworking without succumbing to pitfalls?
Posted: 11 Feb 2014 | Published: 11 Feb 2014

Premiere Global Services

Industrial SOA Series
sponsored by Oracle Corporation
WHITE PAPER: Access this resource to read a variety of articles on service-oriented architecture (SOA), on topics ranging from SOA blueprints to SOA mobile solutions.
Posted: 30 Oct 2013 | Published: 30 Oct 2013

Oracle Corporation

IT jobswatch – trends in media IT recruitment
sponsored by ComputerWeekly.com
WHITE PAPER: This quarters figures compiled by jobadswatch.co.uk show that during the fourth quarter of 2010 the IT jobs market for permanent staff being recruited by media organisations is up by 1.8%. This is the sixth consecutive quarter that has seen higher demand.
Posted: 20 Oct 2011 | Published: 15 Mar 2011

ComputerWeekly.com

Transform IT With Three Imperatives
sponsored by ServiceNow
WHITE PAPER: This whitepaper covers the growing importance of IT to organizations and the need to turn the department into a business enabler.
Posted: 26 Nov 2013 | Published: 26 Nov 2013

ServiceNow

Developing an Information Strategy in the Financial Services Industry
sponsored by Information Builders
WHITE PAPER: In this resource, financial services organizations will learn how they can use five key actions to develop a successful information strategy in order to improve processes, boost productivity, enhance decision-making, and more.
Posted: 01 May 2013 | Published: 31 Dec 2012

Information Builders

IT industry outlook 2014
sponsored by ComputerWeekly.com
ESSENTIAL GUIDE: This report from CompTIA provides an overview of the size, shape and growth factors of the information technology (IT) industry.
Posted: 17 Apr 2014 | Published: 17 Apr 2014

ComputerWeekly.com

HP's Industry Leading Offshore Capability
sponsored by Hewlett-Packard Limited
WEBCAST: This on-demand webcast introduces an industry-leading offshore capability designed with a new age of people and applications in mind.
Posted: 10 Mar 2014 | Premiered: Oct 25, 2013

Hewlett-Packard Limited

Case Study: IBM Delivers Optimal Storage to Pro Hockey Organization
sponsored by IBM
CASE STUDY: This brief case study sizes up the storage situation for Canucks Sports & Entertainment, owner of the Vancouver Canucks pro hockey team, and addresses their need for a scalable, cost-effective solution that would increase their current storage capacity.
Posted: 26 Feb 2014 | Published: 30 Jun 2012

IBM

Cyber Risk Perceptions: An Industry Snapshot
sponsored by ComputerWeekly.com
RESEARCH CONTENT: Concerns about cyber-risks in business have increased over the past 12 months, this snapshot survey from Marsh and Chubb reveals.
Posted: 27 Jun 2012 | Published: 27 Jun 2012

ComputerWeekly.com

Unified Communications Trends: What's in Store for 2014?
sponsored by Premiere Global Services
EGUIDE: Access the following e-guide to uncover the top 5 trends changing the game for unified communications today. Additionally, hear from an industry analyst as he revels what you can expect to see for collaboration technology in 2014.
Posted: 19 Feb 2014 | Published: 19 Feb 2014

Premiere Global Services

Industry-Leading Duo Provides Innovative Cloud Performance and Reliability
sponsored by VMware and IBM
WHITE PAPER: Explore this game-changing resource to uncover the key features of a private cloud solution duo, which can provide your users with secure, available-access to your business-critical knowledge – and make virtualized business intelligence a reality for your organization.
Posted: 09 Apr 2014 | Published: 28 Feb 2014

VMware and IBM

Transforming customer service with business analytics
sponsored by IBM
WHITE PAPER: This paper describes how business analytics can help customer service departments acquire the information and capabilities to move from being centers that solely field complaints to being a competitive resource that enhances customer experience.
Posted: 29 Aug 2013 | Published: 29 Aug 2013

IBM

Delivering omni-channel shopping - Using information management and analytics in consumer industries and retail
sponsored by Hewlett-Packard Limited
WHITE PAPER: This resource examines the data-oriented trends affecting consumer industries and retailers, and evaluates next-generation analytics strategies that are driving success.
Posted: 17 Dec 2013 | Published: 28 Feb 2013

Hewlett-Packard Limited

For regulated industries: Learning within a multi-tenant SaaS architecture
sponsored by SuccessFactors
WHITE PAPER: This resource describes the need for compliance with Good Practice requirements in regulated industries, explores key challenges of the validation process for learning environments, and evaluates whether multi-tenant SaaS architecture is a viable option.
Posted: 20 Feb 2014 | Published: 31 Dec 2013

SuccessFactors
 
 
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