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Client Relationship Management

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DEFINITION: In the channel, a corporate account manager (CAM) is responsible for maintaining the relationship between the clients of a value-added reseller (VAR) and the VAR. In this role, a CAM may be responsible for an entire portfolio of client relationships in multiple locations. Corporate account managers serve as the primary contact for the client, which emphasizes the need for both excellent customer skills  … 
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Client Relationship Management Multimedia (View All Report Types)
 
The Business Value of CX: Attracting New Customers
sponsored by Oracle Corporation
VIDEO: Access this brief video to hear from Brian Curran the VP of customer experience at Oracle to learn more about the fundamentals of attracting new customers and fostering loyalty through exceptional customer experiences.
Posted: 13 Mar 2015 | Premiered: 25 Oct 2012

Oracle Corporation

Three Mobile Apps That Can Help You Win the Battle for Customer Mindshare
sponsored by IBM
WEBCAST: Watch this informative webcast and learn about a mobile platform designed to optimize mobile application experiences. You'll also discover a retail app designed to bridge physical and digital engagement.
Posted: 05 Nov 2015 | Premiered: Aug 27, 2015

IBM

Case Study – Convergys Transforms Customer Experience with Service Cloud
sponsored by Oracle Corporation
VIDEO: This video highlights how implementing a service cloud can enable the ability to provide customers with a differentiated experience through a multi-channel approach. Discover how service clouds can allow you to provide customers with tools and capabilities to drive self-service and equip your agents with the ability to provide consistent service.
Posted: 14 Sep 2015 | Premiered: 02 Jun 2015

Oracle Corporation

Multi-Channel Customer Communications in a Digital World: Engage Successfully
sponsored by Kofax, Inc.
WEBCAST: IT departments today face the challenge of moving away from traditional batch print processes to interactive and on-demand communications that will meet customer expectations and those of internal stakeholders. In this webinar you will learn the benefits of effectively engaging across multi-channels.
Posted: 04 Feb 2016 | Premiered: Jan 14, 2016

Kofax, Inc.

Taking Stock of Product Data: Using Data Quality to Refine PIM Initiatives
sponsored by DataFlux Corporation
WEBCAST: This live webcast will address the applicability of data quality and data integration techniques within product information management (PIM) initiatives. View this webcast to learn how to address these and other facets of PIM initiatives.
Posted: 04 Oct 2007 | Premiered: Aug 1, 2007

DataFlux Corporation

Free 30-Day Trial: Quark Brand Manager
sponsored by Quark Software
TRIAL SOFTWARE: Access this page to learn more about key features and register for a free 30-day trial of Quark Brand Manager.  40 users included (additional users available).
Posted: 09 Mar 2012 | Premiered: 09 Mar 2012

Quark Software

Visa Desjardins Provides a Differentiated Customer Experience
sponsored by Genesys
WEBCAST: Access this video case study today to learn how Visa Desjardins – the largest financial cooperative group in Canada – optimized customer service delivery by investing in a new blended call center environment.
Posted: 16 Sep 2013 | Premiered: Feb 27, 2013

Genesys

Making the IVR Work for You and Your Customers with Self Service Differentiation
sponsored by inContact
VIDEO: This webcast covers the potential of interactive voice recognition (IVR) technology to power service differentiation and improve customer relations.
Posted: 11 Aug 2011 | Premiered: 11 Aug 2011

inContact

Infor - ERP VISUAL
sponsored by Infor
SOFTWARE DEMO: Infor ERP VISUAL combines affordability and deep functionality, and is ideal for high growth, mixed-mode manufacturers who need a modular solution. Learn why more than 4,000 businesses trust Infor ERP VISUAL to run their operations.
Posted: 04 Sep 2008 | Premiered: 04 Sep 2008

Infor

How user experience is a business differentiator
sponsored by Hewlett-Packard Enterprise
WEBCAST: In this brief on-demand video, John McCarthy – Vice President and Principal Analyst at Forrester Research – explains how organizations can increase their value by delivering a great user experience.
Posted: 07 Mar 2014 | Premiered: Feb 21, 2013

Hewlett-Packard Enterprise
 
 
CLIENT RELATIONSHIP MANAGEMENT DEFINITION (continued): … In the channel, a corporate account manager (CAM) is responsible for maintaining the relationship between the clients of a value-added reseller (VAR) and the VAR. In this role, a CAM may be responsible for an entire portfolio of client relationships in multiple locations. Corporate account managers serve as the primary contact for the client, which emphasizes the need for both excellent customer skills and a thorough knowledge of the channel.While the specific job functions may vary from position to position, most CAMs are accountable for:meeting and growing revenue goals for assigned accountsplanning sales and business development opportunities, including supporting local sales and service teamsbudgeting for the above functionsnegotiation and maintenance of sales or service contracts
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