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ALSO CALLED: Churning, Customer Churning, Carrier Switches (Churn)
DEFINITION: In a general context, churn is a synonym for agitation or turnover. The term derives from a dairy procedure that results in butter (one agitates cream in a wooden container; churn is the word for both the container and the process), but is often used to refer to something that is turning over, either literally or figuratively. In a business context, it generally refers to customer or employee turnover,  … 
Definition continues below.
Churn Multimedia (View All Report Types)
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Five Drivers Animation
sponsored by Oracle Corporation UK Ltd
VIDEO: Check out this quick video and discover how enhanced technologies can help drive sales. Watch now and access links to solutions that will allow you to leverage mobile to run sales from anywhere at any time, turn data into actionable insight with proven analytics tools, and more.
Posted: 29 Sep 2015 | Premiered: 29 Sep 2015

Oracle Corporation UK Ltd

From business process management to business outcomes classroom
sponsored by
VIRTUAL ENVIRONMENT: This Classroom will outline the forces, such as digitization, cloud and mobile, that are changing core customer-facing business processes and how CIOs are optimizing BPM for better customer interaction and business outcomes.
Posted: 08 Jun 2015 | Premiered: 08 Jun 2015

Harvard Business Review - Rethinking the IT Business Partnership
sponsored by Oracle Corporation
VIDEO: Access this video to see a discussion about the importance of IT responsiveness and the popular adoption of business relationship management. Watch now to see how consistent communication throughout your enterprise's departments can eliminate complexity and help IT respond appropriately to customer needs.
Posted: 02 Oct 2015 | Premiered: 02 Oct 2015

Oracle Corporation

Helping Clients Develop Best in Class End-to-End Experience for their Customers
sponsored by Hewlett-Packard Enterprise
WEBCAST: This brief video highlights some best practices when it comes to CEM strategies and how you can make your customer feel like a person, not just a number online.
Posted: 12 Feb 2014 | Premiered: Oct 22, 2013

Hewlett-Packard Enterprise

Helping United Soar to New Heights
sponsored by Hewlett Packard Enterprise
WEBCAST: View this short webcast to see how United Airlines benefited from a flexible data center solution that ensured constant availability, as well as the scalability to meet their ever-changing environment needs.
Posted: 02 Jan 2014 | Premiered: Jan 2, 2014

Hewlett Packard Enterprise

How Safety Insurance Used Data to Improve Customer Experience
sponsored by IBM
WEBCAST: In this webcast, learn how Safety Insurance used business intelligence and analytics platforms to streamline customer data synthesis, allowing them to improve customer experience, and save on costs through automation and increased reporting efficiency.
Posted: 29 Oct 2015 | Premiered: Feb 2, 2015


How to Develop Technology to Attract and Retain Digital Customers
sponsored by Hewlett-Packard Enterprise
WEBCAST: Bryan Glick, Editor in Chief of Computer Weekly, sits down with Barry Maybank, Client Principal of the Digital Customer Experience at HP Enterprise Services, to discuss the drivers of going digital and how to take advantage of your customers becoming increasingly tech savvy.
Posted: 05 Sep 2014 | Premiered: Sep 5, 2014

Hewlett-Packard Enterprise

How Will Digital Transformation and the New Style of IT Impact Your Business?
sponsored by Hewlett-Packard Enterprise
VIDEO: In this video, Paul Evans, an expert on application transformation at HP, explains the keys to keeping pace with growing end user expectations for instantaneous, relevant, and robust customer experiences.
Posted: 15 Apr 2015 | Premiered: 30 Dec 2014

Hewlett-Packard Enterprise

HP helps United Airlines consolidate their IT infrastructure
sponsored by Hewlett-Packard Enterprise
WEBCAST: This brief video case study examines how United Airlines was able to consolidate its IT infrastructure and fuel customer experience success with the right service. Tune in to learn more now.
Posted: 07 Feb 2014 | Premiered: Dec 31, 2012

Hewlett-Packard Enterprise

HPE Social Enterprise Services
sponsored by Hewlett-Packard Enterprise
WEBCAST: Social networks have revolutionized the way that today's customers gain information and make buying decisions. This brief video introduces a social enterprise service that enables your organization to effectively harness and exploit social information.
Posted: 07 Feb 2014 | Premiered: Dec 31, 2012

Hewlett-Packard Enterprise

HPE's Proactive Customer Support within Social Media Channels
sponsored by Hewlett Packard Enterprise
WEBCAST: View this webcast to learn how a cloud-based customer engagement service monitors social media traffic in real-time to gain actionable information to strengthen customer relationships.
Posted: 17 Jan 2014 | Premiered: Jan 17, 2014

Hewlett Packard Enterprise

IBM ExperienceOne: Continuous engagement at Greenwheels
sponsored by IBM
VIDEO: This video demonstration examines how IBM ExperienceOne helps organizations attract, engage and maximize the lifetime value of customers by enriching the ways they access product information and interact with your company digitally.
Posted: 21 Jan 2015 | Premiered: 21 Jan 2015


IBM helps TD Bank get social
sponsored by IBM
VIDEO: TD Bank recently implemented IBM Connections to facilitate instant social communication and collaboration between its employees who are spread across North America.
Posted: 22 Jan 2015 | Premiered: 22 Jan 2015


Improve the Customer (and Employee) Experience with Mobile Technology
sponsored by Hewlett-Packard Enterprise
WEBCAST: This brief video walks you through a day in the life of a food store brand advocate, explaining how the right mobile technologies, social intelligence, and enterprise services lead the way for better customer experiences. Tune in now to learn more.
Posted: 03 Sep 2013 | Premiered: Dec 31, 2012

Hewlett-Packard Enterprise

Improve Your User Experience with Mobile Application Development
sponsored by IBM
WEBCAST: In this webcast, you will learn how transform customer information garnered from your mobile apps into actionable data. Access this video to accelerate the delivery of your mobile strategy provide users with a more engaging experience.
Posted: 30 Oct 2015 | Premiered: Jun 18, 2015


Getting Mobile - Developing Your Mobility Plan
sponsored by BlackBerry
WEBCAST: This webcast will cover how to work with business groups to gather requirements, identify needs and select the most valuable approach to a wireless application.
Posted: 01 Aug 2007 | Premiered: Aug 16, 2007, 13:00 EDT (17:00 GMT)


Grow Your Business with Microsoft Dynamics CRM
sponsored by Microsoft
WEBCAST: View this webcast to see how that Microsoft Dynamics CRM 4.0 gives you the capability to easily create and maintain a clear view of customers from first contact through purchase and post sales.
Posted: 09 Sep 2009 | Premiered: Sep 9, 2009


Help! The Applications Octopus is Strangling our Business! Is your business strangled by outdated applications and inflexible architectures?
sponsored by ASG Software Solutions
WEBCAST: This webcast shows insights into enabling businesses to  face business challenges by combining business driven information systems and effective application portfolio management.
Posted: 03 Nov 2010 | Premiered: Nov 16, 2010, 11:00 EST (16:00 GMT)

ASG Software Solutions

How Not to Get Fired: Choose JBoss Enterprise BRMS for Your Mission-Critical Business-Rules Deployment
sponsored by Red Hat
WEBCAST: Watch this webcast now to get an overview of the JBoss Enterprise BRMS and its key capabilities for tackling demanding process tasks.
Posted: 20 Jul 2012 | Premiered: Jul 20, 2012

Red Hat

How to Get Lean with Automated Process Discovery - Live demonstration and case study presentation
sponsored by Fujitsu America, Inc.
WEBCAST: The biggest challenge to improving the efficiency of your business processes often lies in knowing how these processes really work in your organization. This webcast will teach you how to visualize and analyze your business processes from historical data, expose process waste and apply lean initiatives to achieve significant value.
Posted: 23 Mar 2010 | Premiered: Mar 23, 2010

Fujitsu America, Inc.

How to Put Customers at the Center of Your Business
sponsored by IBM
WEBCAST: In this webcast, hear from Constellation Research principal analyst and CEO Ray Wang as he explores how to put customers at the center of your business. Learn how to make sure your customers stay loyal in a fiercely competitive marketplace.
Posted: 18 Sep 2013 | Premiered: Sep 18, 2013


Hybrid IT Service Management
sponsored by FrontRange Solutions Inc.
VIDEO: This brief, two minute video will teach you about a single-platform IT service management (ITSM) solution that provides flexible deployment options, reduces IT costs, improves service delivery, and more.
Posted: 28 Jun 2013 | Premiered: 28 Jun 2013

FrontRange Solutions Inc.

IBM Smart SOA Global Virtual Forum: How to Get Smarter Business Outcomes
sponsored by IBM
WEBCAST: Adapting to change is hard for today's professional architectures, but with the dynamics of the industry, change is a must. This webcast will show how to gain successful agility and maximize business IT value with the Smart SOA approach. Watch now!
Posted: 13 Oct 2008 | Premiered: Nov 5, 2008, 10:30 EST (15:30 GMT)


IBM Watson at Work: The Rise of Cognitive Computing
sponsored by IBM.
WEBCAST: Access this eye-opening webcast to learn about a question-answering analytics system that functions as a self-service chat session for customers that would normally contact a call center. Discover how this tool can drastically improve customer experience, decrease issue resolution time, increase top-line revenue, and more
Posted: 17 Jul 2013 | Premiered: Jul 17, 2013


Infor CRM Interaction Advisor
sponsored by Infor CRM
PRODUCT DEMO: Watch this product demo to learn how Infor CRM Interaction Advisor will fuel organic growth by driving lifetime customer loyalty and increase value at every customer touch point without replacing any existing systems.
Posted: 22 Jul 2009 | Premiered: 22 Jul 2009

Infor CRM
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CHURN DEFINITION (continued): …  and especially attrition. The rate of attrition, known as the churn rate, is an important business metric.Churn is frequently spoken of in a communications context, where it refers to the tendency of Internet and cell-phone subscribers to switch providers. The most common reasons for churn are dissatisfaction with an existing provider, the lure of a lower price for equivalent service from a different provider, and the lure of better service for the same price from a different provider. Churn can also result from achange in the subscriber's geographic location, the desire for increasedconnection … 
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