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ALSO CALLED: eCRM, Client Relationship Management, Dealing with Customers, Relationship Management, CRO, Enterprise CRM, Customer Relationship Management, Relationship Marketing, Customer Relationship Optimization, Customer Relations, Customer Care
DEFINITION: Service assurance (SA) is a procedure or set of procedures intended to optimize performance and provide management guidance in communications networks, media services and end-user applications. Service assurance is an all-encompassing paradigm that revolves around the idea that maximizing customer satisfaction inevitably maximizes the long-term profitability of an enterprise.Service assurance can involve  … 
Definition continues below.
CRM Multimedia (View All Report Types)
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UC Messaging
sponsored by CDW Corporation
VIDEOCAST: Watch this videocast to learn how visual voice mail, speech recognition and voice-to-text can improve information sharing.
Posted: 11 Mar 2011 | Premiered: Mar 11, 2011

CDW Corporation

The Importance of Real-Time Executive Dashboards
sponsored by ASG Software Solutions
WEBCAST: Join Jean-Pierre Garbani, Forrester vice president and principal analyst, and Ed Hallock, ASG's senior dirctor of product management, for this informative webcast.
Posted: 07 Feb 2011 | Premiered: Feb 24, 2011, 11:00 EST (16:00 GMT)

ASG Software Solutions

Closing the Customer Feedback Loop - Improving Customer Loyalty with Action Management
sponsored by MarketTools, Inc.
WEBCAST: Listening to customers today is a given. This Webinar will explain how companies can improve the customer experience, build loyalty, and deliver real business impact by acting on customer feedback. Attendees will also learn why it’s imperative to take action on the voice of the customer, the benefits of doing so, and the mechanisms that support it.
Posted: 26 Jan 2011 | Premiered: Jan 26, 2011

MarketTools, Inc.

Driving Customer Service Success in the Cloud with Microsoft Dynamics CRM Online
sponsored by Microsoft
VIDEO: Join us for this webcast to learn how Microsoft Dynamics CRM Online provides complete service management functionality to help you manage cases, contracts, and knowledge.
Posted: 23 Aug 2010 | Premiered: 23 Aug 2010

Microsoft

Customer Communication Management
sponsored by Pitney Bowes Business Insight
WEBCAST: CCM helps businesses transform routine business documents into communications that truly enhance the customer experience. CCM is an integrated end-to-end solution that enables companies to create, manage and deliver effective multichannel communications all while reducing the cost of communicating with and providing superior service to customers.
Posted: 06 Jul 2010 | Premiered: Jul 6, 2010

Pitney Bowes Business Insight

Accela Video Whitepaper: Differentiate Your Company with Complete CRM
sponsored by Oracle Corporation
VIDEO: Interactions between partners, customers, and employees are much faster-paced in our highly-networked world. It is important that CRM solutions understand these relationships. Watch this video to learn strategies for CRM evolution.
Posted: 05 Apr 2010 | Premiered: 05 Apr 2010

Oracle Corporation

Webinar: Transitioning to the Cloud - Implications for Reliability, Redundancy and Recoverability
sponsored by RightScale
WEBCAST: Hear from leading experts in cloud computing to gain real-world insight into how their customers are using cloud computing and achieving new levels of backup, recovery and reliability. In this webinar, learn how you can migrate your apps and data to the cloud in a way that's affordable and reliable.
Posted: 24 Feb 2010 | Premiered: Feb 24, 2010

RightScale

Getting Started with Microsoft Dynamics CRM Online
sponsored by Microsoft
VIDEO: In this short video, we will show you some useful getting started tips to gain the most value out of your Microsoft Dynamics CRM Online evaluation.
Posted: 14 Dec 2009 | Premiered: 14 Dec 2009

Microsoft

Introduction to Microsoft Dynamics CRM Online
sponsored by Microsoft
WEBCAST: This webcast, with an introduction from Steve Ballmer, Microsoft CEO, examines the importance of CRM software has on a company’s bottom line.
Posted: 09 Sep 2009 | Premiered: Sep 9, 2009

Microsoft

Grow Your Business with Microsoft Dynamics CRM
sponsored by Microsoft
WEBCAST: View this webcast to see how that Microsoft Dynamics CRM 4.0 gives you the capability to easily create and maintain a clear view of customers from first contact through purchase and post sales.
Posted: 09 Sep 2009 | Premiered: Sep 9, 2009

Microsoft

Tips from the Trade – Competing on Web Analytics
sponsored by SAS
WEBCAST: The online channel has been one of the more successful areas of business during these economic times, but most businesses are still behind when it comes to web analytics. Watch this webcast to also learn the overall best practices and the future needs within online analytics.
Posted: 20 Aug 2009 | Premiered: Aug 20, 2009

SAS

SAP Workforce and Scheduling Optimization Demo
sponsored by ClickSoftware
WEBCAST: Watch this demo to learn how SAP Workforce and Scheduling Optimization can help offer better customer service, which leads to customer loyalty which ultimately leads to higher profits by allowing you to manage service scheduling and dispatching, support Mobile service operations, schedule service appointments, monitor service operations, and more
Posted: 12 Aug 2009 | Premiered: Aug 12, 2009

ClickSoftware

Infor CRM Interaction Advisor
sponsored by Infor CRM
PRODUCT DEMO: Watch this product demo to learn how Infor CRM Interaction Advisor will fuel organic growth by driving lifetime customer loyalty and increase value at every customer touch point without replacing any existing systems.
Posted: 22 Jul 2009 | Premiered: 22 Jul 2009

Infor CRM

Video Whitepaper: Seven Tips for Profiting from Lean Times with CRM
sponsored by Oracle Corporation
VIDEO: The best time to streamline and turbo-charge the sales process is when competitors are looking the other way. That's why now is a good time to make the shift to a CRM solution that can catapult your organization into the next round of growth.
Posted: 10 Jun 2009 | Premiered: 10 Jun 2009

Oracle Corporation

US Food Service - Streamline project includes Afaria
sponsored by Sybase, an SAP company
VIDEO: Watch this video to learn how US Food Service, the second largest food service provider, implemented Afaria from Sybase to streamline order entry and information management between their mobile sales force, distribution centers and the corporate office.
Posted: 11 May 2009 | Premiered: 11 May 2009

Sybase, an SAP company

The Next Generation of CRM - Engaging with the Empowered Customer in Turbulent Times
sponsored by SAP America, Inc.
PODCAST: In this Podcast, Dr. Volker Hildebrand, VP CRM Product Management, SAP, will discuss these significant trends and outline SAP's approach to a new generation of CRM that will help companies not only survive the current economy but emerge as a leader in the long run.
Posted: 14 Apr 2009 | Premiered: Apr 14, 2009

SAP America, Inc.

The Next Generation of CRM - Engaging with the Empowered Customer in Turbulent Times
sponsored by SAP America, Inc.
WEBCAST: This Webcast and complimentary Podcast explores today's consumer trends and new customer strategies that will help companies not only survive the current economy but emerge as a leader in the long run.
Posted: 13 Mar 2009 | Premiered: Mar 31, 2009, 12:00 EDT (16:00 GMT)

SAP America, Inc.

Sales Prospector Demo
sponsored by Oracle Corporation
SOFTWARE DEMO: View this three-minute demo to learn how Oracle's Social CRM application, Sales Prospector, helps increase a salesperson's effectiveness by providing relevant information about existing and potential customers.
Posted: 03 Nov 2008 | Premiered: 31 Oct 2008

Oracle Corporation

Drive Sales Performance: Keys to preparing your reps for today's sale environment
sponsored by SAVO Group
WEBCAST: View this Webcast and learn how top organizations are improving productivity, increasing sales and driving higher quality performance from every rep.
Posted: 26 Sep 2008 | Premiered: Sep 26, 2008

SAVO Group

Infor - ERP VISUAL
sponsored by Infor
SOFTWARE DEMO: Infor ERP VISUAL combines affordability and deep functionality, and is ideal for high growth, mixed-mode manufacturers who need a modular solution. Learn why more than 4,000 businesses trust Infor ERP VISUAL to run their operations.
Posted: 04 Sep 2008 | Premiered: 04 Sep 2008

Infor

Optimizing the application testing of your Siebel CRM environment
sponsored by HP and Infosys
WEBCAST: Infosys and HP invite you to join us for a webcast on September 10th at 3:00 EDT on the topic, Optimizing the application testing of your Siebel CRM environment with the "Siebel Business Process Testing (BPT) Accelerator," developed by Infosys and HP.
Posted: 21 Aug 2008 | Premiered: Sep 10, 2008, 15:00 EDT (19:00 GMT)

HP and Infosys

Bringing Personalized Financial Services to Farmers
sponsored by Cisco Systems, Inc.
VIDEOCAST: In this case study read how MidAtlantic Farm Credit, a financing company for agribusiness and rural homeowners, utilized Cisco Unified CallConnector for Microsoft Dynamics CRM to provide a 360-degree view of customer information to every employee.
Posted: 26 Jun 2008 | Premiered: Jun 26, 2008

Cisco Systems, Inc.

Microsoft Dynamics CRM Trial
sponsored by Microsoft
TRIAL SOFTWARE: Enable your customers to choose the right deployment model for their specific business and IT needs, with the flexibility to change deployment models over time if their needs or preferences change.
Posted: 10 Mar 2008 | Premiered: 01 Jan 2006

Microsoft

New Sugar 5.0 Platform Capabilities and Advanced CRM Functionality
sponsored by SugarCRM Inc.
WEBCAST: Join Chris Harrick, Senior Director of Product Marketing at SugarCRM as he gives an in-depth look at enhancements and new CRM features of this upcoming release.
Posted: 18 Dec 2007 | Premiered: Dec 1, 2007

TOPICS:  AJAX | CRM | Dashboards
SugarCRM Inc.

Taking Stock of Product Data: Using Data Quality to Refine PIM Initiatives
sponsored by DataFlux Corporation
WEBCAST: This live webcast will address the applicability of data quality and data integration techniques within product information management (PIM) initiatives. View this webcast to learn how to address these and other facets of PIM initiatives.
Posted: 04 Oct 2007 | Premiered: Aug 1, 2007

DataFlux Corporation
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CRM DEFINITION (continued): …  quality assurance (QA), quality control (QC) and service level management (SLM). Quality assurance is intended to make certain that a product or service under development meets specified requirements at all stages in the process. Quality control ensures that a completed and manufactured product or performed service adheres to a defined set of quality criteria or meets the requirements of the client or customer. QA is sometimes expressed together with QC as a single expression, quality assurance and control (QA/QC). Service level management involves the monitoring and management of the quality … 
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