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ALSO CALLED: eCRM, Client Relationship Management, Dealing with Customers, Relationship Management, CRO, Enterprise CRM, Customer Relationship Management, Relationship Marketing, Customer Relationship Optimization, Customer Relations, Customer Care
DEFINITION: Service assurance (SA) is a procedure or set of procedures intended to optimize performance and provide management guidance in communications networks, media services and end-user applications. Service assurance is an all-encompassing paradigm that revolves around the idea that maximizing customer satisfaction inevitably maximizes the long-term profitability of an enterprise.Service assurance can involve  … 
Definition continues below.
CRM Multimedia (View All Report Types)
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BPM 101: What Is Business Performance Management and What Are the Benefits?
sponsored by SearchCRM
WEBCAST: This webcast will show you how to quantify BPM ROI and build the business case. It will also look at ways to leverage your existing systems to produce BPM benefits.
Posted: 20 Nov 2005 | Premiered: May 4, 2005

SearchCRM

Taking Stock of Product Data: Using Data Quality to Refine PIM Initiatives
sponsored by DataFlux Corporation
WEBCAST: This live webcast will address the applicability of data quality and data integration techniques within product information management (PIM) initiatives. View this webcast to learn how to address these and other facets of PIM initiatives.
Posted: 04 Oct 2007 | Premiered: Aug 1, 2007

DataFlux Corporation

Microsoft Dynamics CRM 3.0
sponsored by Microsoft
SOFTWARE DEMO: Receive a free demo of Microsoft Dynamics CRM version 3.0, an all-new customer relationship management (CRM) system that gives every customer-facing employee the information they need to truly impress customers.
Posted: 01 Jun 2007 | Premiered: 01 Jun 2007

Microsoft

SWING Integrator - Office Integration for Lotus Notes
sponsored by SWING Software
TRIAL SOFTWARE: Every organization standardized on Lotus Notes and MS Office or OpenOffice needs advanced integration between Notes and its Office suite. This includes attachment handling, field exchange, mail-merge, document automation, reporting, and PDF conversion.
Posted: 01 Feb 2007 | Premiered: 01 Jan 2007

SWING Software
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CRM DEFINITION (continued): …  quality assurance (QA), quality control (QC) and service level management (SLM). Quality assurance is intended to make certain that a product or service under development meets specified requirements at all stages in the process. Quality control ensures that a completed and manufactured product or performed service adheres to a defined set of quality criteria or meets the requirements of the client or customer. QA is sometimes expressed together with QC as a single expression, quality assurance and control (QA/QC). Service level management involves the monitoring and management of the quality … 
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