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ALSO CALLED: eCRM, Client Relationship Management, Dealing with Customers, Relationship Management, CRO, Enterprise CRM, Customer Relationship Management, Relationship Marketing, Customer Relationship Optimization, Customer Relations, Customer Care
DEFINITION: Service assurance (SA) is a procedure or set of procedures intended to optimize performance and provide management guidance in communications networks, media services and end-user applications. Service assurance is an all-encompassing paradigm that revolves around the idea that maximizing customer satisfaction inevitably maximizes the long-term profitability of an enterprise.Service assurance can involve  … 
Definition continues below.
CRM Multimedia (View All Report Types)
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Analytics that drive high impact customer-focused enterprises
sponsored by IBM
WEBCAST: Join Rebecca Wormleighton, Product Marketing Manager, IBM, in this webcast as she artfully explains how to successfully leverage analytics across your customer service organization to build a customer focused enterprise.
Posted: 13 Dec 2013 | Premiered: Dec 13, 2013

IBM

Simplify Sales Environments with the Web Commerce Pattern of the IBM PureApplication System
sponsored by IBM
VIDEO: Watch this brief video today to learn of a commerce pattern platform that allows organizations to quickly deploy commerce infrastructures and adjust capacity easily to accommodate peak usage. Learn how creating a highly stable environment will ensure optimal resource usage and minimize downtime to provide the best possible customer experience.
Posted: 14 Nov 2013 | Premiered: 21 May 2013

IBM

Scribe Online Integration Services
sponsored by Scribe Software Corporation
VIDEO: Watch this video to learn about an easier way to address your complex integration problems that's accessible for both IT and non-IT users alike. Discover how a cloud platform offers pre-built and customizable integration capabilties for almost any application -- including Salesforce, Quickbooks, ExactTarget, and more.
Posted: 14 Nov 2013 | Premiered: 08 Mar 2013

Scribe Software Corporation

Integrate Quickbooks Desktop and Salesforce
sponsored by Scribe Software Corporation
WEBCAST: View this comprehensive webcast to learn how to integrate QuickBooks® Desktop data with Salesforce® using a CRM integration tool. Discover how integration can empower your sales and support teams to make better decisions and handle customer needs.
Posted: 14 Nov 2013 | Premiered: Jul 26, 2013

Scribe Software Corporation

Scribe Inside Track - Data integration and Migration Experts
sponsored by Scribe Software Corporation
VIDEO: Watch this video to learn about a subscription-based service from Scribe that gives you access to exclusive technical content and other tips and tricks that aren't included in standard documentation.If you're considering tools from Scribe, tune in now and learn more about the options for improved CRM integration.
Posted: 14 Nov 2013 | Premiered: 11 Jan 2011

Scribe Software Corporation

Business Analytics for Marketing
sponsored by IBM
WEBCAST: The following webcast depicts the best solution to making sure that your customers always get the best service possible.
Posted: 31 Oct 2013 | Premiered: Oct 31, 2013

IBM

How to Put Customers at the Center of Your Business
sponsored by IBM
WEBCAST: In this webcast, hear from Constellation Research principal analyst and CEO Ray Wang as he explores how to put customers at the center of your business. Learn how to make sure your customers stay loyal in a fiercely competitive marketplace.
Posted: 18 Sep 2013 | Premiered: Sep 18, 2013

IBM

Visa Desjardins Provides a Differentiated Customer Experience
sponsored by Genesys
WEBCAST: Access this video case study today to learn how Visa Desjardins – the largest financial cooperative group in Canada – optimized customer service delivery by investing in a new blended call center environment.
Posted: 16 Sep 2013 | Premiered: Feb 27, 2013

Genesys

Webcast: Unlocking New Insights and Opportunities with Big Data
sponsored by IBM
WEBCAST: In this exclusive webcast, learn how you can use big data to create new business value, maintain relevance, and achieve greater operational efficiency.
Posted: 05 Sep 2013 | Premiered: Aug 19, 2013

IBM

Deliver Your Customers the Right Answer at the Right Time
sponsored by Oracle Corporation
VIDEO: Watch this brief video to learn how you can provide consistent and relevant answers fast on channels from self-service website queries to social media- increasing customer loyalty and reducing costs in the process.
Posted: 04 Aug 2013 | Premiered: 02 Aug 2013

Oracle Corporation

Unlock the Value of Your Enterprise Apps with Smart Process Apps
sponsored by Fujitsu
WEBCAST: In this webcast, discover how Smart Process apps - designed to support variable, people-intensive, frequently-changing applications - can optimize collaborative business processes in your organization and deliver more value from your existing operations apps.
Posted: 22 Jul 2013 | Premiered: Apr 10, 2013

Fujitsu

Geoffrey Moore on Application Transformation –Part 2
sponsored by Hewlett-Packard Company
WEBCAST: Watch this video featuring renowned author and venture capitalist Geoffrey Moore as he discusses the future of enterprise IT and specifically how your application strategy can take full advantage of the latest tools and technology from mobile, the cloud, social media and more.
Posted: 05 Jul 2012 | Premiered: Jul 5, 2012

Hewlett-Packard Company

Application Transformation – evolution or revolution?
sponsored by Hewlett-Packard Company
WEBCAST: With a variety of new application transformation solutions, businesses are attempting to bring together cloud, mobile and collaborative technologies to expand reach, enhance customer engagement, and drive bigger revenues. Access this video for more on the application transformation evolution and how it can affect your business and its success.
Posted: 02 Jul 2012 | Premiered: Jul 2, 2012

Hewlett-Packard Company

Customer Service is Not an Assembly Line - Retool your Service Experience with Dynamic Case Management
sponsored by KANA
WEBCAST: Check out this informative webcast to understand how customer service and dynamic case management are related and how to build a strategy for both.
Posted: 22 Jun 2012 | Premiered: Jun 22, 2012

KANA

The Quest for Killer SIP Apps
sponsored by NACR
WEBCAST: Learn the benefits SIP can bring to your organization – helping you provide a heterogeneous UC environment to your users, increase enterprise mobility, ensure the delivery of communications applications, and more!
Posted: 13 Jun 2012 | Premiered: May 31, 2012

NACR

Tommy Hilfiger Customer Testimonial Video
sponsored by SAP APJ
VIDEO: View this brief video to learn how SAP has helped Tommy Hilfiger to mobilize its business processes, including making its entire look book available on the iPad and improving its relations with suppliers in over 40 countries.
Posted: 27 Mar 2012 | Premiered: 27 Mar 2012

SAP APJ

Free 30-Day Trial: Quark Brand Manager
sponsored by Quark Software
TRIAL SOFTWARE: Access this page to learn more about key features and register for a free 30-day trial of Quark Brand Manager.  40 users included (additional users available).
Posted: 09 Mar 2012 | Premiered: 09 Mar 2012

Quark Software

Smarter Commerce Manufacturing Interactive Guide
sponsored by IBM
VIRTUAL SEMINAR: Smarter commerce is designed to help companies better integrate and more effectively manage their value chains. It aligns the buy, market, sell and service processes in a way that puts the customer at the center of decisions and actions, which can lead to greater customer loyalty, revenue and profit margin growth.
Posted: 30 Jan 2012 | Premiered: 30 Jan 2012

IBM

Cognos Business Intelligence for Report Authors
sponsored by IBM
VIRTUAL SEMINAR: Utilize a complete set of enterprise reports that are easy to build, maintain, secure and deploy, all delivered in a collaborative authoring environment and based on the fundamental principle of "author once — consume anywhere."
Posted: 24 Jan 2012 | Premiered: 24 Jan 2012

IBM

Provide an Unparalleled Customer Experience with Infor CRM Epiphany Outbound Marketing
sponsored by Infor CRM
VIDEO: This brief video demo details an analytics dashboard that seamlessly pulls together analytics for campaign marketing lists. Watch this now to see how easy it is to use this dashboard for improving your marketing campaigns.
Posted: 20 Jan 2012 | Premiered: 20 Jan 2012

Infor CRM

Drive Lifetime Customer Loyalty with Infor CRM Epiphany Interaction Advisor
sponsored by Infor CRM
VIDEO: Watch this video demo to learn about Infor CRM Epiphany Interaction Advisor, an all-in-one customer interaction system that provides you with valuable customer insight for enhanced interactions and increased customer loyalty.
Posted: 20 Jan 2012 | Premiered: 20 Jan 2012

Infor CRM

Microsoft Dynamics CRM Trial Page
sponsored by Microsoft
SOFTWARE DEMO: Microsoft Dynamics CRM helps increase productivity and create a connected organization that is equipped to please your customers. The result is a compelling and engaging experience for customers that sets your business apart.
Posted: 24 Oct 2011 | Premiered: 24 Oct 2011

Microsoft

SAP Real-Time Analytics
sponsored by SAP America, Inc.
WEBCAST: In this video, see real-time mobile analytics in action and never be out of reach again. See how mobile analytics can help improve productivity across your business.
Posted: 11 Oct 2011 | Premiered: Oct 11, 2011

SAP America, Inc.

The Ultimate Upgrade Experience for Oracle E-Business Suite 12.1
sponsored by Fujitsu & Oracle
WEBCAST: This on-demand webcast outlines new features and functionality in Oracle's E-Business Suite R-12.1, including support, and explains how to build the business case for upgrading. Find out how to ensure a ROI when you upgrade to R-12.1 using the strategic approach this webcast provides.
Posted: 30 Sep 2011 | Premiered: Sep 29, 2011

Fujitsu & Oracle

Making the IVR Work for You and Your Customers with Self Service Differentiation
sponsored by inContact
VIDEO: This webcast covers the potential of interactive voice recognition (IVR) technology to power service differentiation and improve customer relations.
Posted: 11 Aug 2011 | Premiered: 11 Aug 2011

inContact
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CRM DEFINITION (continued): …  quality assurance (QA), quality control (QC) and service level management (SLM). Quality assurance is intended to make certain that a product or service under development meets specified requirements at all stages in the process. Quality control ensures that a completed and manufactured product or performed service adheres to a defined set of quality criteria or meets the requirements of the client or customer. QA is sometimes expressed together with QC as a single expression, quality assurance and control (QA/QC). Service level management involves the monitoring and management of the quality … 
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