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Business of Information Technology >
Business Processes >
Marketing >
Branding >
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ALSO CALLED:
Cobranding
DEFINITION: Co-branding is the practice of using multiple brand names together on a single product or service. The term can also refer to the display of multiple brand names or corporate logos on a single Web site, so that people who visit the site see it as a joint enterprise. When effectively done, co-branding provides a way for companies to combine forces so that their marketing efforts work in synergy. On
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Definition continues below.
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Co-Branding IT Downloads
(View All Report Types)
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4 Matches
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Comindware Tracker: Workflow Automation & Issue Tracking Software
sponsored by Comindware
SOFTWARE DOWNLOAD:
Download this software to learn how Comindware Tracker™ provides you with a web-based system where multiple teams and departments can streamline and manage workflow processes, track issues, collaborate, and manage team tasks and projects much more efficiently than with email and less flexible issue tracking systems.
Posted: 02 Apr 2012 | Premiered: 02 Apr 2012
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Free 30-Day Trial: Quark Brand Manager
sponsored by Quark Software
TRIAL SOFTWARE:
Access this page to learn more about key features and register for a free 30-day trial of Quark Brand Manager. 40 users included (additional users available).
Posted: 09 Mar 2012 | Premiered: 09 Mar 2012
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Serena Service Management: Free Trial
sponsored by SERENA Software, Inc.
TRIAL SOFTWARE:
Serena Service Manager is an processed-based ITSM solution that keeps people and processes perfectly in sync. View now to try Pink Elephant's ITIL innovation of the year.
Posted: 05 Apr 2012 | Premiered: 05 Apr 2012
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Worksoft Certify Demo
sponsored by Worksoft
PRODUCT DEMO:
Watch this demo to learn how to create automated testing processes in SAP applications with the help of Worksoft Certify.
Posted: 05 Apr 2012 | Premiered: 05 Apr 2012
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CO-BRANDING DEFINITION (continued): … the Internet, co-branding can provide benefits to the involved businesses by enhancing product or service exposure to consumers, marketing new products and services, and making consumers or clients aware of the core competencies of each enterprise. Co-branding can also be used to target specific markets with advertising by means of banner ads, logos, or links in descriptive text, maximizing the likelihood that potential buyers will learn of the existence of a particular company, brand, product, or service. >> Stay up to date by receiving the latest IT term daily. Simply check "Word of the Day" … Co-Branding definition sponsored by WhatIs.com, powered by WhatIs.com an online computer dictionary
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