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Online Advertising

ALSO CALLED: Pop-up Ads, Web Advertising, and Internet Advertising
DEFINITION: A pop-up ad is a pop-up window used for advertising. When the program is initiated by some user action, such as a mouse click or a mouseover, a window containing an offer for some product or service appears in the foreground of the visual interface. Like all pop-ups, a pop-up ad is smaller than the background  … 
Definition continues below.


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Digital Billboard Advertising - New Life for a Classic Medium
sponsored by Motorola, Inc.
WHITE PAPER: Read this paper to learn more about the emerging trend of digital billboard advertising and how it can enhance responsiveness, flexibility and profits.
Posted: 02 Mar 2009 | Published: 02 Mar 2009
Get This Now

TOPICS:  Internet Access | Mobile Device Management | Network Performance | Network Security | Online Advertising | Telecommunications Industry | Wireless Advertising | Wireless Infrastructure | Wireless Services | Wireless Systems | WLAN
 
ONLINE ADVERTISING DEFINITION (continued): …  interface - windows that fill the user interface are called replacement interfaces - and usually resembles a small browser window with only the close, minimize, and maximize options at the top. A variation on the pop-up ad, the pop-under, is a window that loads behind the Web page that you're viewing, only to appear when you leave that Web site. Pop-up ads are not popular with the average Web surfer, and there are several products that disable them, such as Pop-up Stopper, Pop-up Killer, and Pop-up … 
Online Advertising definition sponsored by WhatIs.com, powered by WhatIs.com an online computer dictionary


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