ALSO CALLED: mCRM, Mobile Customer Relationship Management, Wireless Customer Relationship Management, and Wireless CRM DEFINITION: The ability to use handheld devices to manage sales, sales contacts, and customer service activities.
WEBCAST: Posted: 29 Apr 2008 | When: Available On Demand
SUMMARY:
This webinar takes a practical, solutions-oriented approach and looks at how business and IT managers can mobilize line of business applications while minimizing TCO.
WHITE PAPER: Posted: 20 Mar 2008 | Published: 01 Mar 2008
SUMMARY:
Today's successful enterprises are discovering that granting mobile access to critical business applications can increase productivity and revenue.
WHITE PAPER: Posted: 10 Mar 2008 | Published: 01 Mar 2008
SUMMARY:
Enterprises are continually looking for better ways to cost-effectively extend enterprise applications to mobile users. To give you a more in-depth look at the benefits of mobile access, take a look at this expert E-Guide ? an exclusive series of ...
WHITE PAPER: Posted: 27 Dec 2006 | Published: 25 Dec 2006
SUMMARY:
Read this paper to find out what your customers are looking for from you, what mobile CRM really is, and steps and consideration for deployment.
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