| |
| Vertical Industries > |
Market Segments
|
DEFINITION: A particular group that has its own distinct customer profile and buyer characteristics so that for marketing purposes, it can be targeted separately from other segments of the market.
|
|
|
|
|
Add Market-Segments to your RSS Reader:
|
|
|
|
|
| 7 Matches |
|
From Globalization to Technology, the Impact of Emerging Trends on the Consulting Industry
| sponsored by Epicor Software Corporation
WEBCAST:
Join us for this complimentary educational webcast to learn about emerging trends and the impact they make on the consulting industry.
Posted: 16 Jul 2008 | Premiered: Available On Demand
|
|  |
|
Aite Group Research Report - Rise of Dark Pools and Rebirth of ECNs: Death to Exchanges?
| sponsored by Advent Software, Inc.
WHITE PAPER:
This whitepaper examines some of the key trends within the U.S. ATS market, and provides clear categorizations of some of the platforms vying for market share. This report also provides U.S. equities market share estimates and future projections.
Posted: 10 Jul 2008 | Published: 01 Sep 2007
|
|  |
|
Free Cerulli Report - Navigating the Affluent Emerging Marketplace
| sponsored by Advent Software, Inc.
WHITE PAPER:
Investors who comprise the emerging affluent segment of the market are very diverse-in terms of their net worth, risk tolerance, financial goals, and many other areas. To service this area of the financial market some level of segmentation must be used.
Posted: 10 Jul 2008 | Published: 01 May 2006
|
| |
|
Solutions Marketing - The New Product Marketing
| sponsored by ZIGZAG Marketing, Inc.
PRODUCT LITERATURE:
This paper examines how IT companies can better align their marketing efforts. It highlights a framework that allows IT vendors to deliver the right products to the most lucrative markets and communicating value propositions in plain English.
Posted: 01 Jul 2008 | Published: 01 Jun 2007
|
|  |
|
How Time Warner Cable Increased Sales Using Location Intelligence
| sponsored by MapInfo Corporation
CASE STUDY:
Pitney Bowes MapInfo® location intelligence solutions enable Time Warner Cable to more quickly and accurately identify new customers and increase sales.
Posted: 08 Apr 2008 | Published: 01 Apr 2008
|
|  |
|
Business Process Improvement - Managing Process Change Using Metastorm ProVision
| sponsored by Metastorm
WHITE PAPER:
This paper has explored the benefits and uses of business process modeling and provided some practical guidance on the steps required to begin successful business process improvement.
Posted: 19 Feb 2008 | Published: 16 Jul 2007
|
|  |
|
Holistic Customer Strategies for the Enterprise: Peppers and Rogers Report on the Payoffs
| sponsored by Infor
WHITE PAPER:
A single view of the customer includes adoption and governance issues that help an enterprise act as a customer advocate, predict lifetime value, and effectively segment its customer base.
Posted: 01 Aug 2007 | Published: 01 Aug 2007
|
|  |
|
|  |
| |
Visit WhatIs.com - a knowledge exploration and self-education tool about information technology.
|
| |
|
|
|
Free Newsletters
