ALSO CALLED: Banner Advertising and Ad Banners DEFINITION: Depending on how it's used, a banner is either a graphic image that announces the name or identity of a site (and often is spread across the width of the Web page) or is an advertising image. Advertisers sometimes count banner "views,"or the number of times a banner graphic image was downloaded over
… Definition continues below.
WHITE PAPER: Posted: 20 Mar 2008 | Published: 01 Mar 2008
SUMMARY:
Explore ten best practices for creating a landing page that will increase conversion rate and deliver maximum ROI. Learn how you can catch prospects early through search engine marketing and landing pages.
SUMMARY:FreshDirect, whose Web site processes thousands of transactions each day uses NetTracker to identify which banner advertisements acquire the most site visitors that go on to complete an online purchase.
BANNER ADS DEFINITION (continued): … Depending on how it's used, a banner is either a graphic image that announces the name or identity of a site (and often is spread across the width of the Web page) or is an advertising image. Advertisers sometimes count banner "views,"or the number of times a banner graphic image was downloaded over a period of time. Banner Ads definition sponsored by SearchSOA.com, powered by WhatIs.com an online computer dictionary
TechTarget provides enterprise IT professionals with the information they need to perform their jobs
- from developing strategy, to making cost-effective IT purchase decisions and managing their
organizations' IT projects - with its network of
technology-specific Web sites, events and magazines
My Research History
Free Newsletters
