All Research Sponsored By:Portrait Software

Optimizing Customer Retention Programs
WHITE PAPER: Read this case study and find out about how Uplift Modeling can help your marketing programs and increase campaign ROI.
Posted: 16 Dec 2008 | Published: 16 Dec 2008


The Relevance Revolution: Making the Move from Personalized to Individualized Marketing
WHITE PAPER: This paper explains the challenges marketers face today and how innovative, next generation campaign approaches are beginning to separate the best from the rest.
Posted: 17 Sep 2008 | Published: 17 Sep 2008