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Optimizing Customer Retention Programs

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Measuring, Monitoring and Improving Customer Experience

Today’s organizations are realizing that improving customer experience management (CEM) strategies can provide a substantial competitive advantage – but implementing a successful CEM improvement strategy can be difficult.

Check out our exclusive CEM expert guide to learn  essential strategies for improving the customer experience and discover 10 simple, inexpensive ways to improve the customer experience, including:

  • Create a well-balanced customer experience team
  • Give customers a personalized experience
  • Act on customer feedback
  • And more.

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  • 2017 report: The state of customer success

    As the customer success service discipline continues to evolve, common approaches have emerged as technology companies begin to address these initiatives.

    This research report by Technical Services Industry Association (TSIA) explores the current state of customer success. Discover:

    • The top 10 business challenges surrounding customer service
    • 5 lessons that 2016 has taught organizations
    • The 3 trends affecting customer success
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  • Get an audience & keep them: SQL-based cohort analysis &7 retention

    Some brands are great at connecting with new audiences – but it doesn’t matter if you can’t keep your audience. 

    The ability to observe, monitor, and fix where a customer cohort begins to lose interest is tantamount to continued brand loyalty, revenue growth, and year-over-year success.

    Learn how to take a SQL-based approach to cohort retention and analysis.

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