CRM and Digital Opportunities for Today's SMBs

CRM and Digital Opportunities for Today's SMBs

Cover

There’s a vast array of digital CRM tools available to SMBs, and yet, only 1 in 5 SMBs regularly use social media and 70% either have no system or only a basic system to record and analyze sales, marketing, and customer service data.

This report, commissioned by Salesforce, aims to identify potential areas SMBs can improve when it comes to using CRM and digital technology. Discover how to create more targeted, personalized marketing strategies and learn how to:

  • Meet rising customer expectations
  • Create multichannel strategies that emphasize online interactions
  • Assess the financial impact and benefits of CRM
  • And more 
Vendor:
Salesforce
Posted:
10 Aug 2017
Published:
10 Aug 2017
Format:
PDF
Length:
32 Page(s)
Type:
White Paper
Language:
English
Already a Bitpipe member? Login here

Download this White Paper!

By submitting your personal information, you agree that TechTarget and its partners may contact you regarding relevant content, products and special offers.

You also agree that your personal information may be transferred and processed in the United States, and that you have read and agree to the Terms of Use and the Privacy Policy.