CMO Review: Navigating Change in the Digital Landscape

CMO Review: Navigating Change in the Digital Landscape

Cover

It’s been predicted that 40% of Fortune 500 companies won’t exist in 2025.

Why? Because many CMOs “go” digital when the key is to “be” digital.

Learn what Alicia Hatch, CMO of Deloitte Digital, has to say about the dangers of ignoring the rate of change and the virtues of embracing:

  • Technology
  • Integration
  • Agility

Also discover what 11 other CMOs have to say about evolving in the current business environment.

Vendor:
SAP Hybris
Posted:
01 Jun 2017
Published:
01 Jun 2017
Format:
PDF
Type:
White Paper
Language:
English
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