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Transforming customer service in financial services: the 10 rules
Today, banks are grappling with the challenge of addressing changing consumer behaviors and expectations. Companies willing to embrace new digital technologies have massive opportunities – companies that avoid change may be negatively affected.
Access this brief paper to learn about the 10 cardinal areas for excellent customer service, so that you can act on new opportunities instead of losing ground to your competitors. The rules consist of:
- Immediacy: Customers expect near-instant delivery
- Mobility: Customers are connected wherever they are, whenever they want to be
- Personalization: Understand the individual
- And 7 more