Integrate ERP and CRM to Streamline Data and Improve Customer Experience Management

Integrate ERP and CRM to Streamline Data and Improve Customer Experience Management

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Integrating CRM and ERP applications seems like a natural process, as more employees are access data from these applications to gain deeper insight into business operations, according to Forrester Research, Inc. analyst China Martens. But getting apps to work together is no easy task, and it shouldn't be rushed.
In this e-guide, Martens and other experts reveal steps for planning your CRM and ERP integration, a full list of benefits it can afford your organization, and reasons to take integration slowly. Plus, learn the key questions you need to ask yourself before you begin an integration project, including:
  • Is the CRM and ERP data labeled in such a way that it can be automatically rationalized?
  • To get value out of the integration, what else do you need? A full business intelligence system?
  • Does your company have the end users to make use of the integration?
  • And more
Vendor:
MuleSoft
Posted:
03 Jun 2014
Published:
03 Jun 2014
Format:
PDF
Length:
14 Page(s)
Type:
eGuide
Language:
English
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