IT Services Company Reimagines CRM to Support Growth

IT Services Company Reimagines CRM to Support Growth

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Wipro, an IT services and consulting company, was fortunate enough to experience rapid growth. Unfortunately, their legacy CRM system couldn't keep up. They needed a robust analytics platform and the ability to measure every opportunity, in order to create and foster better customer relationships.

Watch this video to learn how Wipro achieved those goals by implementing a new CRM system, and discover the benefits they experienced as a result of this new strategy, including:

  • Broadened customer networks
  • Easier consumption of data
  • Improve collaboration
  • And more
Vendor:
Microsoft India
Premiered:
20 Mar 2014
Language:
English
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